短期与长期
短期 vs 长期 -
Short-term vs Long-term -
跳转到内容
Skip to content
Main Menu
Main Menu
Home
Home
Philanthropy
Philanthropy
Menu Toggle
Menu Toggle
X-amount
X-amount
Guiding Principles
Guiding Principles
我们在找什么?
What are we looking for?
Investing
Investing
Menu Toggle
Menu Toggle
Preamble
Preamble
游牧合伙人信函
Nomad Partnership Letters
Postamble
Postamble
关于如何思考的思考
Thinking About How to Think
Menu Toggle
Menu Toggle
短期 vs 长期
Short-term vs Long-term
Contact Us
Contact Us
短期 vs 长期
SHORT-TERM vs LONG-TERM
IGY 基金会。关于如何思考的思考:短期 vs 长期。
IGY Foundation. Thinking about how to think: Short-term vs long-term.
一些特征清单(既不排他,也不详尽)*
List of some characteristic traits (neither exclusive nor exhaustive)*
短期特征
Short-term characteristics
长期特征
Long-term characteristics
Inputs/causes:
Inputs/causes:
短期特征
Short-term characteristics
通常是代理人
Most often agents
舒适于赢/输的取舍
Comfortable with win/lose tradeoffs
Impatient
Impatient
依赖二手观点
Works from second hand opinions
Spin
Spin
佣金制薪酬
Commission based pay
追求增长/数量/规模
Seeks growth/volume/quantity
交易/交易导向
Transaction/deal oriented
短暂的计划和目标
Transient plans and targets
即时“捕食”心态
Eat-what-you-kill-now mindset
Compulsive/expedient
Compulsive/expedient
一次性事件导向
One-off event oriented
Compartmentalises inconsistencies
Compartmentalises inconsistencies
Political
Political
Takes
Takes
关注事物看起来如何
Focussed on how things look
长期特征
Long-term characteristics
通常是委托人(有原则?)
Most often principals (with principles?)
具有双赢取向
Has a win/win orientation
Patient
Patient
基于一手数据/第一性原理
Works from primary data/first principles
Facts
Facts
以永久资本增值为导向
Permanent capital appreciation oriented
质量至上
Quality is everything
Seeks relationships
Seeks relationships
专注于正确的框架和心态
Focused on the right framing and mindset
Defers gratification
Defers gratification
Thoughtful
Thoughtful
寻求自我强化、良性循环
Seeks self-reinforcing, virtuous spirals
Joined up
Joined up
Entrepreneurial
Entrepreneurial
Gives
Gives
关注事物实际如何
Focussed on how things are
Outputs/effects:
Outputs/effects:
短期特征
Short-term characteristics
消耗护城河
Drains the moat
Rents
Rents
不惹麻烦
Doesn’t rock the boat
Harvests
Harvests
Shouts
Shouts
寻求社会认同
Seeks social proof
希望被喜欢
Wants to be liked
自我驱动、自私的即时满足欲望
Ego-driven, selfish desire for instant gratification
A handout
A handout
Denial
Denial
Fragile
Fragile
脱欧/我们 vs 他们/民族主义/民粹主义
Brexit/us-and-them/nationalist/populist
沉迷于人为的“快感”
Addicted to artificial highs
创意竞争激烈
Lots of competition for ideas
1 + 1 = 2
1 + 1 = 2
可以两边下注
Can play both sides
容易过度
Susceptible to excess
规模化经济得以保留
Scale economics kept
长期特征
Long-term characteristics
建立在磐石之上
Builds on rock
Owns
Owns
Iconoclastic
Iconoclastic
Plants
Plants
Whispers
Whispers
由内在奖励驱动
Motivated by internal reward
准备好被误解
Prepared to be misunderstood
Magnanimous
Magnanimous
A hand up
A hand up
Acceptance
Acceptance
Anti-fragile
Anti-fragile
开明、双赢、更紧密的整合
Enlightened, win-win, closer integration
与人连接
Connected to people
创意竞争较少
Less competition for ideas
Compound interest
Compound interest
Straight-talking
Straight-talking
避免一些最严重的错误
Avoids some of the worst mistakes
规模化经济得以分享
Scale economics shared
Who?:
Who?:
短期特征
Short-term characteristics
短期股东(股份租赁者)
Short-term shareholders (share-renters)
渴求新闻的戏剧爱好者:部分经纪人、分析师、记者、顾问、咨询师
News hungry drama feeders: some brokers, analysts, reporters, advisors, consultants
一次性慈善捐赠者,旨在避免社交尴尬或缓解愧疚/羞耻
One-off charity donors seeking to avoid social awkwardness or assuage guilt/shame
部分政治家、销售人员、舆论导向者
Some politicians, salespeople, spin doctors
导致援助依赖的援助
Aid that leads to aid dependency
千禧年之交的房利美、房地美、AIG、通用电气、安然。
Turn of the millennium Fannie Mae, Feddie Mac, AIG, GE, Enron.
长期特征
Long-term characteristics
长期股东(股份所有者)
Long-term shareholders (share-owners)
创始人、优秀员工/董事会成员
Founders, good employees/board members
多年期、基于关系的(匿名的?)捐赠者
Multi-year, relationship based (anonymous?) donors
哲学家、思想家、政治家、女性领袖、导师
Philosophers, thinkers, statesmen/women, gurus
最终寻求让自己“失业”的基金会/慈善机构等
Foundations/charities etc. ultimately seeking to put themselves out of business
好市多、伯克希尔·哈撒韦、亚马逊
Costco, Berkshire Hathaway, Amazon
- 特别感谢克里斯·贝格(Chris Begg)的睿智意见。
*With special thanks to Chris Begg for his sage input.
关于如何思考的思考:短期 vs 长期
Thinking about how to think: Short-term vs long-term
也许旧习确实难改,当我们以一些商业分析开始这些关于短期和长期思维的观察时,这一想法又浮现出来。扎克和我觉得,对于大多数公司来说,要想长期繁荣,必须优先照顾一个群体,而且与华尔街或威斯敏斯特一些人可能建议的相反,这个群体就是客户。我们的理由是,如果一家公司与客户的关系既有利可图又持久,那么这将为其提供现金流,用以向员工支付体面的薪水,向供应商支付公平的价格,向股东分配股息,让税务部门拿到他们的份额,而且——至关重要的一点是——还能留出一些钱再投资于新的、更好的产品。一个自我强化的良性循环可以就此建立。下面这幅由杰夫·贝佐斯在 1990 年代手绘的亚马逊模型草图展示了:更好的产品如何带来快乐的客户,进而带来更多的现金流,再带来更好的产品,以及更多的客户,如此循环往复,所有各方都享受并受益于一个不断增长的双赢关系生态系统。这很难做到,需要耐心、特定的方向感和纪律性,但一旦成功,它就是一个美妙(且非常赚钱)的模式。
Perhaps old habits die hard after all, as we start these observations on short and long-term thinking with some business analysis. It seems to Zak and me that for most companies to thrive over the long-term, one constituency must be looked after before all others and, contrary to what some on Wall Street or in Westminster may suggest, that constituency is the customer. We reason that if a firm’s relationships with its customers is profitable and enduring, then that will provide the cash flow to pay a decent salary to its employees, a fair price to suppliers, a dividend to shareholders, the tax people can have their take and, crucially, still leave something to reinvest in new and better products. A self-reinforcing virtuous spiral can be established. The sketch below penned by Jeff Bezos in the 1990s as his model for Amazon illustrates how better products lead to happy customers, lead to more cash flow, to better products, to more customers and so on, with all parties enjoying and benefitting from a growing ecosystem of win-win relationships. It’s hard to do and takes patience, and a certain orientation and discipline but, when it works, it is a beautiful (and very profitable) model.
到目前为止,一切顺利。然而,慈善事业的融资可能更麻烦。慈善机构的受益者——无论是儿童、慢性病患者、有心理健康问题的人、还是饥饿人群等——基本上付不起慈善机构所提供服务的全部市场价格;毕竟,这正是慈善机构存在的理由(raison d'être)。相反,资金缺口由捐赠者来弥补。结果是,与上述商业案例不同,慈善机构管理层通常有两个主要服务对象:他们需要一手照顾受益者,同时另一手维持并增加捐赠者的收入来源。这种“一个男人,两个主子”的动态在英国因为其(我觉得是无心造成的)即时性筹款文化而变得更加困难——在这种文化下,慈善机构如果不先在今年筹款,就不知道明年能花多少钱。这种糊口式的融资方式滋生财务不安全感,使长期规划变得困难,也可能促使(或许是需要)慈善机构滑入持续的销售/宣传模式以试图支付账单。在这种压力下,任何让捐赠者签约的手段都可能被视为公平游戏。可以说,这种模式并非总能奏效。
So far so good. The financing of a charity, however, can be more troublesome. The beneficiaries of a charity, be it children, those with chronic conditions, mental health issues, food hunger and so on, by and large can’t afford the full market price of the services a charity provides; this, after all, is the charity’s raison d’être. Instead, the funding shortfall is made up by donors. The result is that, unlike the business example above, charity management often have two prime constituencies as they are required to look after the beneficiaries with one hand, whilst simultaneously maintaining and growing a donor income stream with the other. This “one man, two guv’nors” dynamic is made harder in the UK by the country’s (unintended, I think) just-in-time, fund-raising culture, whereby charities do not know what they can spend next year without having first raised it this year. Such hand-to-mouth funding fosters financial insecurity, makes long term planning difficult and it may also promote, perhaps require, a drift by the charity into constant sales/ spin-mode in an attempt to pay the bills. Under such pressure, any means to get the donor to sign up can be seen as fair game. Suffice to say, the model does not always work well.
扎克和我在游牧合伙人的信函中(可以在 IGY 基金会网站的其他地方找到)写了不少关于错误的内容,我们讨论了错误往往源于过分看重表面上的短期胜利,而没有充分认识到随之而来的长期代价。我们在一定程度上都会这样做。常见错误/恶习的清单可能包括:吃巧克力蛋糕、吸烟、饮酒、吸毒(扎卡利亚牧师很快就会开放忏悔)、撒谎、偷窃、欺骗……所有这些都代表着一种短暂的“爽快”或便利,同时却是在向未来借钱。公司也不例外:那些削减(关键)投资支出以“保护(本年度)利润”或通过收购来填补收入增长缺口的公司,都是在向未来借用。当然,企业可以经营得好,也可以经营得差;慈善机构也可以经营得好或差。但是,我们认为,好与坏的差别往往与长期或短期导向同义:长期是好的,短期是坏的。
Zak and I wrote a fair amount about mistakes in the Nomad letters (which can be found elsewhere on the IGY Foundation website) in which we discussed how mistakes often result from overweighing an apparent short-term win, without fully recognising the consequent, long-term cost. We all do this to some extent. A list of common mistakes/vices might include snacking on chocolate cake, smoking, drinking, drugs, (Pastor Zakaria will be available for confession shortly), lying, stealing, cheating…all represent a short-term high/convenience whilst borrowing something from the long-term. Companies are not immune: firms that cut (vital) investment spending to “protect (this year’s) profits” or make acquisitions to plug revenue growth holes are borrowing from their future. Of course, businesses can be well run or poorly run, and charities can be well run or poorly run too, but, in our opinion, the distinction between good and bad is often synonymous with a long-term or short-term orientation: long-term good, short-term bad.
每年在内布拉斯加州奥马哈举行的伯克希尔·哈撒韦股东大会的上午,公司会放映一段 20 分钟的视频,其中包含过去五十年、六十年、七十年(?!)的一些片段。在一个可能来自 1980 年代的片段中,公司董事长沃伦·巴菲特被问到他与其他投资者的不同之处,他给出了一个词的回答:“耐心”。扎克和我可能有些偏见,但我们认为这个片段是个相当精彩的决定性时刻。
In the morning of the Berkshire Hathaway Annual General Meeting in Omaha, Nebraska each year, the firm shows a twenty-minute video containing clips from the last fifty/sixty/seventy(?!) years. In one clip, perhaps from the 1980s, the firm’s Chairman, Warren Buffett, is asked how he differs from other investors and he provides a one word reply: “patience”. Zak and I may be biased, but we think that clip is quite a moment.
耐心是自信和信任的产物**
Patience is a product of confidence and trust**
如果扎克和我对自己的分析没有信心,和/或我们不信任对方,那么,没有这两个伴侣,我们还有什么理由保持耐心呢?而且,没有耐心,就没有力量阻止向短期主义的滑落,以及随之而来的所有消耗护城河的行为。
If Zak and I are not confident in our analysis and/or, if we don’t trust the other guy then, without those two bedfellows, what is the case for being patient? And, without patience there is no force preventing the drift toward short-termism, with all the moat-draining behaviour that implies.
在我们看来,(理性的)自信、(应得的/赢得的)信任以及(由此产生的)耐心,正是许多商业、慈善和政治生态系统中所缺失的。上表列出了一些短期特征及其对应的长期选择。这个清单既不排他(输出和输入往往是可互换的),也不详尽,但它可能是一张地图的起点,引导我们远离最糟糕的消耗护城河的活动和行为,朝着更理性、更富有成效地分配时间和资源的方向前进。归根结底,正如查理·芒格(伯克希尔副董事长)喜欢问的,难道我们不都想生活在一个相互信任、彼此信赖的无缝网络中吗?我们希望这份清单能对你有所帮助,就像它对我们一样,帮助你识别和避免最糟糕的短期愚蠢行为。
In our opinion, (reasoned) confidence, (deserved/earned) trust and (resultant) patience is what seems to be lacking in so many business, charity and political ecosystems. The table above contains a list of short-term characteristics and their long-term alternatives. The list is not exclusive (outputs and inputs are often inter-changeable) or exhaustive, but it may be the start of a map away from the worst moat-draining activities and behaviours and toward a more rational and fruitful allocation of time and resources. And, ultimately, as Charlie Munger (Berkshire’s vice-Chairman) likes to ask, don’t we all want to live in a seamless web of deserved trust? We hope that the check list may be of some benefit to you, as it has been to us, in spotting and avoiding the worst of the short-term folly.
Nick Sleep,
Nick Sleep,
Winter 2022
Winter 2022
** 谢谢彼得·考夫曼(Peter Kaufman)分享这个精辟的定义。一如既往,一针见血。
**thank you, Peter Kaufman, for sharing that astute definition. Spot on, as usual.
关于如何思考的思考:短期 vs 长期
Thinking about how to think: Short-term vs long-term
也许旧习确实难改,当我们以一些商业分析开始这些关于短期和长期思维的观察时,这一想法又浮现出来。扎克和我觉得,对于大多数公司来说,要想长期繁荣,必须优先照顾一个群体,而且与华尔街或威斯敏斯特一些人可能建议的相反,这个群体就是客户。我们的理由是,如果一家公司与客户的关系既有利可图又持久,那么这将为其提供现金流,用以向员工支付体面的薪水,向供应商支付公平的价格,向股东分配股息,让税务部门拿到他们的份额,而且——至关重要的一点是——还能留出一些钱再投资于新的、更好的产品。一个自我强化的良性循环可以就此建立。下面这幅由杰夫·贝佐斯在 1990 年代手绘的亚马逊模型草图展示了:更好的产品如何带来快乐的客户,进而带来更多的现金流,再带来更好的产品,以及更多的客户,如此循环往复,所有各方都享受并受益于一个不断增长的双赢关系生态系统。这很难做到,需要耐心、特定的方向感和纪律性,但一旦成功,它就是一个美妙(且非常赚钱)的模式。
Perhaps old habits die hard after all, as we start these observations on short and long-term thinking with some business analysis. It seems to Zak and me that for most companies to thrive over the long-term, one constituency must be looked after before all others and, contrary to what some on Wall Street or in Westminster may suggest, that constituency is the customer. We reason that if a firm’s relationships with its customers is profitable and enduring, then that will provide the cash flow to pay a decent salary to its employees, a fair price to suppliers, a dividend to shareholders, the tax people can have their take and, crucially, still leave something to reinvest in new and better products. A self-reinforcing virtuous spiral can be established. The sketch below penned by Jeff Bezos in the 1990s as his model for Amazon illustrates how better products lead to happy customers, lead to more cash flow, to better products, to more customers and so on, with all parties enjoying and benefitting from a growing ecosystem of win-win relationships. It’s hard to do and takes patience, and a certain orientation and discipline but, when it works, it is a beautiful (and very profitable) model.
到目前为止,一切顺利。然而,慈善事业的融资可能更麻烦。慈善机构的受益者——无论是儿童、慢性病患者、有心理健康问题的人、还是饥饿人群等——基本上付不起慈善机构所提供服务的全部市场价格;毕竟,这正是慈善机构存在的理由。相反,资金缺口由捐赠者来弥补。结果是,与上述商业案例不同,慈善机构管理层通常有两个主要服务对象:他们需要一手照顾受益者,同时另一手维持并增加捐赠者的收入来源。这种“一个男人,两个主子”的动态在英国因为其(我觉得是无心造成的)即时性筹款文化而变得更加困难——在这种文化下,慈善机构如果不先在今年筹款,就不知道明年能花多少钱。这种糊口式的融资方式滋生财务不安全感,使长期规划变得困难,也可能促使(或许是需要)慈善机构滑入持续的销售/宣传模式以试图支付账单。在这种压力下,任何让捐赠者签约的手段都可能被视为公平游戏。可以说,这种模式并非总能奏效。
So far so good. However, the financing of a charity can be more troublesome. The beneficiaries of a charity, be it children, those with chronic conditions, mental health issues, food hunger and so on, by and large can’t afford the full market price of the services a charity provides; this, after all, is the charity’s raison d’être. Instead, the funding shortfall is made up by donors. The result is that, unlike the business example above, charity management often have two prime constituencies as they are required to look after the beneficiaries with one hand, whilst simultaneously maintaining and growing a donor income stream with the other. This “one man, two guv’nors” dynamic is made harder in the UK by the country’s (unintended, I think) just-intime, fund-raising culture, whereby charities do not know what they can spend next year without having first raised it this year. Such hand-to-mouth funding fosters financial insecurity, makes long-term planning difficult and it may also promote, perhaps require, a drift by the charity into constant sales/spin-mode in an attempt to pay the bills. Under such pressure, any means to get the donor to sign up can be seen as fair game. Suffice to say, the model does not always work well.
扎克和我在 Nomad 的致股东信中(可在 IGY 基金会网站上找到)写了不少关于错误的内容,我们讨论了错误往往源于过度看重眼前的短期胜利,而没有充分认识到随之而来的长期代价。在某种程度上,我们都会犯这种错。常见错误/恶习清单可能包括:吃巧克力蛋糕当零食、吸烟、喝酒、吸毒(扎卡里亚牧师很快就会开放告解)、说谎、偷窃、作弊……所有这些都代表着眼下短暂的快感/便利,同时却在透支未来。企业也不例外:那些削减(关键)投资支出以“保护(今年)利润”的公司,或者通过收购来填补营收增长缺口的公司,都是在透支自己的未来。当然,企业可以经营得好或不好,慈善机构也可以经营得好或不好,但依我们看来,好与坏的区别往往等同于长期导向与短期导向的区别:长期是好,短期是坏。
Zak and I wrote a fair amount about mistakes in the Nomad letters (which can be found elsewhere on the IGY Foundation website) in which we discussed how mistakes often result from overweighing an apparent short-term win, without fully recognising the consequent, long-term cost. We all do this to some extent. A list of common mistakes/vices might include snacking on chocolate cake, smoking, drinking, drugs, (Pastor Zakaria will be available for confession shortly), lying, stealing, cheating…all represent a short-term high/convenience whilst borrowing something from the long-term. Companies are not immune: firms that cut (vital) investment spending to “protect (this year’s) profits” or make acquisitions to plug revenue growth holes are borrowing from their future. Of course, businesses can be well run or poorly run, and charities can be well run or poorly run too, but, in our opinion, the distinction between good and bad is often synonymous with a long-term or short-term orientation: long-term good, short-term bad.
每年在内布拉斯加奥马哈举行的伯克希尔·哈撒韦股东大会当日上午,公司会播放一段二十分钟的短片,收录过去五十年、六十年、七十年(?!)的精彩片段。其中一段可能来自 1980 年代:有人问公司董事长沃伦·巴菲特,他与其他投资者有何不同,他的回答只有一个词:“耐心”。扎克和我或许有偏见,但我们觉得那个片段实在精彩。
In the morning of the Berkshire Hathaway Annual General Meeting in Omaha, Nebraska each year, the firm shows a twenty-minute video containing clips from the last fifty/sixty/seventy(?!) years. In one clip, perhaps from the 1980s, the firm’s Chairman, Warren Buffett, is asked how he differs from other investors and he provides a one word reply: “patience”. Zak and I may be biased, but we think that clip is quite a moment.
耐心是信心和信任的产物。
Patience is a product of confidence and trust**.
如果扎克和我对自己的分析没有信心,或者不信任对方,那么没有了这两个前提,还有什么理由保持耐心?而没有耐心,也就没有任何力量能阻止我们滑向短期主义——这种倾向会带来一切侵蚀护城河的行为。
If Zak and I are not confident in our analysis and/or, if we don’t trust the other guy then, without those two bedfellows, what is the case for being patient? And, without patience there is no force preventing the drift toward short-termism, with all the moat-draining behaviour that implies.
我们相信,(理性的)信心、(应得的)信任和(随之而来的)耐心,正是当今众多商业、慈善和政治生态系统中普遍缺失的东西。下表列出了一些短期特征及其对应的长期替代选项。这份清单并非穷尽无遗(产出和投入往往可以互换),也可能不够全面,但它或许能帮我们勾勒出一条路线图,远离那些最具破坏力的“护城河”侵蚀行为和活动,转向更理性、更富成效的时间与资源配置方式。最终,正如查理·芒格(伯克希尔副董事长)喜欢问的那样:我们难道不都希望生活在一个由应得的信任编织而成的无缝网络里吗?我们希望这份检查清单能像对我们一样,对你在发现和避免最糟糕的短期愚蠢行为时有所帮助。
In our opinion, (reasoned) confidence, (deserved/earned) trust and (resultant) patience is what seems to be lacking in so many business, charity and political ecosystems. The table below contains a list of shortterm characteristics and their long-term alternatives. The list is not exclusive (outputs and inputs are often inter-changeable) or exhaustive, but it may be the start of a map away from the worst moat-draining activities and behaviours and toward a more rational and fruitful allocation of time and resources. And, ultimately, as Charlie Munger (Berkshire’s vice-Chairman) likes to ask, don’t we all want to live in a seamless web of deserved trust? We hope that the checklist may be of some benefit to you, as it has been to us, in spotting and avoiding the worst of the short-term folly.
Nick Sleep,
Nick Sleep,
Winter 2022
Winter 2022
谢谢彼得·考夫曼分享这个精辟的定义。一如既往,说得太准了。
**thank you, Peter Kaufman, for sharing that astute definition. Spot on, as usual.
以下是一些典型特征清单(既非限定性亦非详尽无遗)*
List of some characteristic traits (neither exclusive nor exhaustive)*
短期特征
Short-term characteristics
长期特征
Long-term characteristics
Inputs/causes:
Inputs/causes:
短期特征
Short-term characteristics
大多数情况下,代理人
Most often agents
对输赢取舍处之泰然
Comfortable with win/lose tradeoffs
Impatient
Impatient
依赖二手观点行事
Works from second hand opinions
Spin
Spin
基于佣金的薪酬
Commission based pay
追求增长/业务规模/体量
Seeks growth/volume/quantity
交易/交易导向型
Transaction/deal oriented
临时计划和目标
Transient plans and targets
现在就要吃掉自己猎物的心态
Eat-what-you-kill-now mindset
Compulsive/expedient
Compulsive/expedient
一次性事件驱动型
One-off event oriented
Compartmentalises inconsistencies
Compartmentalises inconsistencies
Political
Political
Takes
Takes
只关注表面如何
Focussed on how things look
长期特征
Long-term characteristics
大多数情况下,是委托人(他们讲原则吗?)
Most often principals (with principles?)
具有双赢取向
Has a win/win orientation
Patient
Patient
从原始数据/第一性原理出发
Works from primary data/first principles
Facts
Facts
永久性资本增值导向型
Permanent capital appreciation oriented
品质就是一切。
Quality is everything
Seeks relationships
Seeks relationships
专注于正确的框架和心态
Focused on the right framing and mindset
Defers gratification
Defers gratification
Thoughtful
Thoughtful
追求自我强化、良性循环的飞轮效应
Seeks self-reinforcing, virtuous spirals
Joined up
Joined up
Entrepreneurial
Entrepreneurial
Gives
Gives
专注于事物当下的实际状况。
Focussed on how things are
Outputs/effects:
Outputs/effects:
短期特征
Short-term characteristics
抽干护城河
Drains the moat
Rents
Rents
不兴风作浪
Doesn’t rock the boat
Harvests
Harvests
Shouts
Shouts
寻求社会认同
Seeks social proof
想要被人喜欢
Wants to be liked
追求即时满足的、以自我为中心的自私欲望
Ego-driven, selfish desire for instant gratification
A handout
A handout
Denial
Denial
Fragile
Fragile
英国脱欧/我们与他们/民族主义/民粹主义
Brexit/us-and-them/nationalist/populist
沉迷于人为制造的兴奋感
Addicted to artificial highs
关于投资想法,竞争非常激烈。
Lots of competition for ideas
1 + 1 = 2
1 + 1 = 2
能做多也能做空
Can play both sides
容易走向极端
Susceptible to excess
规模经济得以保持
Scale economics kept
长期特征
Long-term characteristics
建在磐石上。
Builds on rock
Owns
Owns
Iconoclastic
Iconoclastic
Plants
Plants
Whispers
Whispers
受内部奖励机制的驱动
Motivated by internal reward
准备好被误解。
Prepared to be misunderstood
Magnanimous
Magnanimous
A hand up
A hand up
Acceptance
Acceptance
Anti-fragile
Anti-fragile
开明、双赢、更深层次的融合。
Enlightened, win-win, closer integration
与人相连
Connected to people
对投资创意的竞争没那么激烈了。
Less competition for ideas
Compound interest
Compound interest
Straight-talking
Straight-talking
避开了一些最严重的错误
Avoids some of the worst mistakes
规模经济学共享
Scale economics shared
Who?:
Who?:
短期特征
Short-term characteristics
短期股东(股份承租人)
Short-term shareholders (share-renters)
追逐新闻的戏剧制造者们:部分券商、分析师、记者、顾问、咨询师。
News hungry drama feeders: some brokers, analysts, reporters, advisors, consultants
一次性慈善捐款者,想要避免社交尴尬,或是缓解愧疚和羞耻感。
One-off charity donors seeking to avoid social awkwardness or assuage guilt/shame
一些政客、销售员、舆论操控者
Some politicians, salespeople, spin doctors
导致援助依赖的援助
Aid that leads to aid dependency
两千年代之交的房利美、房地美、AIG、通用电气、安然。
Turn of the millennium Fannie Mae, Feddie Mac, AIG, GE, Enron.
长期特征
Long-term characteristics
长期股东(即股份所有者)
Long-term shareholders (share-owners)
创始人、优秀的员工和董事会成员
Founders, good employees/board members
基于多年关系的(匿名?)捐助者
Multi-year, relationship based (anonymous?) donors
哲学家、思想家、政治领袖、大师
Philosophers, thinkers, statesmen/women, gurus
然而,那些旨在最终让自己不复存在的基金会/慈善机构等则另当别论。
Foundations/charities etc. ultimately seeking to put themselves out of business
<SEP>Costco、伯克希尔·哈撒韦、亚马逊
Costco, Berkshire Hathaway, Amazon
特别感谢克里斯·贝格(Chris Begg)的明智建议。
*With special thanks to Chris Begg for his sage input.
I.G.Y. 基金会是一个在英格兰和威尔士慈善委员会注册的慈善法人组织,注册编号 1155564。
The I.G.Y. Foundation is a Charitable Incorporated Organisation registered with the Charity Commission of England and Wales, Registered Number 1155564.