2003 年股东大会 · 上午场

2003-05-03 · 原文约 24875 词
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巴菲特欢迎“真正的股东”

Buffett welcomes "real shareholders"

沃伦·巴菲特(掌声)谢谢。我们保证不唱歌。(笑声)早上好,我们很高兴诸位能来。经营伯克希尔的一大乐趣是,我们能见到真正的股东。我们——在全美国的大公司里,我们股票由个人持有、而非机构持有的比例,很可能比几乎任何一家都高。我们喜欢这样。我们很喜欢你们来,我们能见到你们,你们还会买我们的产品。楼下还有些东西,所以——(笑声)——会议期间,趁查理讲话的时候,你们随时可以下去买点东西——(笑声)——不用拘束。

WARREN BUFFETT(Applause) Thank you. We promise not to sing. (Laughter) Good morning, and we're delighted to have you all here. One of the things that makes it fun to run Berkshire is that we see real shareholders. We have — we probably have a larger proportion of our shares held by individuals and not by institutions than virtually any large company in America. And that's the way we like it. We love it when you come, we get to see you, you buy our products. You know, there's still a few things left downstairs so — (laughter) — feel free to leave anytime during the meeting when Charlie's talking — (laughter) — to go down and make a few purchases.

安迪·海沃德与“自由之子”

Andy Heyward and "Liberty's Kids"

沃伦·巴菲特现在,我们按惯例进行。首先,我要特别感谢安迪·海沃德。安迪,能请你站起来吗?(掌声)安迪就是那个人——他就在那儿。(掌声)安迪制作这些动画,他请来了沃尔特·克朗凯特和比尔·盖茨,还负责写剧本。他找查理和我去录音。他完成的这部作品真是棒极了。另外,我去年向大家提到过一个在公共电视上播出的节目,叫《自由之子》。它是连续播出的,我想一共有 40 集。它讲述的是美国立国的故事,是学习历史的好办法。我自己看了好几集,这让我回想起早年读小学和中学时的情景。我觉得,安迪制作这个节目,为全美国的父母和这个国家,做了一件实实在在的好事。我预测,一百年后,人们还会看《自由之子》。所以,我真心向安迪·海沃德致敬。请务必在公共电视上收看这个节目。安迪,谢谢你贡献了这么出色的作品。(掌声)

WARREN BUFFETTNow, we're going to do as we've always done. First of all, I'd like to — I would like to give very special thanks to Andy Heyward. Andy, would you stand up if you will please? (Applause) Andy is the man that — there he is. (Applause) Andy does those cartoons, he recruits Walter Cronkite and Bill Gates, and he does the script. He gets Charlie and me to do recordings. And it's just wonderful the production he's put on. And for those of you — last year I mentioned a program that's on public broadcasting called "Liberty's Kids." It's running in — consecutively. There's, I think, 40 episodes. It tells the story, really, of the founding of the country, and it's a marvelous way to learn history. I've watched a number of the sessions myself, and it kind of comes back to me from my early days, grade school and high school. And Andy's done, I think, the parents of America and the country, a real service in producing this. And I will predict that a hundred years from now, people will be watching "Liberty's Kids." So I really salute Andy Heyward, and be sure to catch it on public broadcasting. And Andy, thanks for a wonderful production. (Applause)

会议日程

Day's agenda

沃伦·巴菲特现在,我们按惯例,用三四分钟轻松地走完会议正式部分。然后——(笑声)——我会就我们的业务做几点评论,另外还会谈到几笔收购——然后,今天剩下的时间,一直到下午 3:30,中间休息吃午饭,我们会一直在这里回答你们的问题。我们在多个区域都放了麦克风,我们会轮流进行,尽量覆盖——你们脑子里有什么问题,尽管提出来,简单的问题由我回答,难的问题由查理回答。(笑声)

WARREN BUFFETTNow, we're going to follow our usual procedure of leisurely proceeding through the formal part of the business in three or four minutes. And — (laughter) — then we will — I'll have a few comments, actually, on our business, and then — and a couple of acquisitions — and then we will spend the rest of the day, until 3:30 with a break for lunch, we will spend here to answer any questions you have. We have microphones in various zones, and we will proceed around and try to get every — any subject that's on your mind, fire away and I'll answer the easy ones and Charlie will answer the tough ones. (Laughter)

如何校准芒格的回答

Calibrating Munger's answers

沃伦·巴菲特现在我们进入会议正式议程。他们给我写了份小脚本,我照着念。现在正式开会。哦,我得先介绍查理,虽然他也不需要介绍。但查理——(掌声)查理和我从 1959 年起就以某种形式成为搭档了。我们俩都在奥马哈度过了不少成长岁月,但当时并不认识对方。我们曾在同一家杂货店打工。我俩有过相似的体验:我们发现彼此都不喜欢苦干。(笑声)如果你们去西部传统博物馆,他们刚为那家杂货店布置了一个展区。那是永久展区,说实话,我特别喜欢。查理比我早几年在那儿干过,但我们直到我二十八九岁才真正认识,查理比我大几岁,现在也还是这样。而且——(笑声)——我们以这样或那样的方式合作至今,已经 44 年了。我们从未吵过架。有时我们确实会意见不一。他——你得学会校准查理的回答。他——当我问他喜不喜欢某件事时,如果他说“不”,那意味着我们要把所有钱都投进去。我是说,那是一个巨大的——(笑声)如果他说“这是我这辈子听过的最蠢的主意”,那说明我们投得相对温和一些。你得学会校准他的回答,一旦学会了,你能从中学到很多智慧。

WARREN BUFFETTSo now we will go through the formal part of the business, they've written a little script for me and I will go through this. The meeting will now come to order. Oh, I should introduce Charlie over here, not that he needs an introduction. But Charlie — (Applause) Charlie and I have been partners of one sort or another since 1959. We both grew up a good bit here in Omaha, but we didn't know each other at the time. We both worked at the same grocery store. We had a similar experience, we found that neither one of us liked hard work. (Laughter) And if you go down to the Western Heritage Museum, they just opened an exhibit of that grocery store. It's a permanent exhibit, and actually, I loved it. Charlie worked there a few years before I did in the past, but we didn't actually meet until I was 28 or 29, and Charlie was a few years older, as he still is. And — (laughter) — we have worked together now for — in one way or another — for 44 years. We've never had an argument. And we disagree sometimes on things. He — you have to learn to calibrate Charlie's answers. He — when I ask him whether he likes something, if he says, "No," that means we put all our money in it. I mean, that is a huge — (Laughter) If he says, "That's the dumbest idea I've ever heard," that's a more moderate investment that we make. And then you have to calibrate his answers, but once you learn to do that you get a lot of wisdom.

介绍伯克希尔董事

Berkshire directors introduced

沃伦·巴菲特我们的董事今天也在场,我来给大家介绍一下。下面我点到名字,请你们站起来,然后你们可以——这操作起来有点难——但你们可以先忍着掌声,等他们全部站起来了再鼓掌。苏珊·T·巴菲特、霍华德·G·巴菲特、马尔科姆·G·切斯、罗纳德·L·奥尔森、小沃尔特·斯科特,还有查理。这些就是伯克希尔·哈撒韦的董事。(掌声)正如我们在年报中提到的,我们会增加一些董事,他们必须符合我在年报里提出的四个条件。我们大概会在未来一年内新增几位。当我们需要的时候——无论何时我们需要这么做,我们就会做。我们会找那些像你们一样,把自己的大笔资金押在伯克希尔上的人。他们会因伯克希尔的表现而获利或受损,而不是和董事费或其他东西挂钩。所以,选出的人会具备商业头脑,这一点他们肯定有。他们会对公司抱有兴趣,考虑到他们的持股量,这几乎是必然的。他们会以股东为导向,同样,我认为他们的持股本身就会带来这一导向。大概在下次股东大会之前,这些新董事就会到位。

WARREN BUFFETTWe have our directors with us, and I'll introduce them. We have, if you'll stand please as I call your name and then you can — it'll be hard to do — but you can withhold your applause till they're all standing. Susan T. Buffett, Howard G. Buffett, Malcolm G. Chace, Ronald L. Olson, and Walter Scott Jr., in addition to Charlie. Those are the directors of Berkshire Hathaway. (Applause) As we mentioned in the annual report, we will be adding some directors who meet the four tests that I laid out in the report. We'll be adding some of those, probably within the next year. When we’re required — whenever we're required to do so, we will be doing it. And we will have people who have a lot of their own money on the line, just like you do, in Berkshire. And they will prosper or suffer in relation to how Berkshire does, and not in relation to their directors’ fees or other things. So they will be selected for business savvy, which they will have. They will be selected for interest in the company, which is almost guaranteed by their holdings. They will be selected by their shareholder orientation, which, again, I think that their holdings will produce. And we will have those people on board, probably by our next meeting.

正式会议开始

Formal business meeting begins

沃伦·巴菲特今天和我们在一起的还有德勤会计师事务所的合伙人,即我们的审计师。他们在这里回答各位可能提出的、有关审计伯克希尔账目的适当问题。我得说,几乎任何问题都是合适的。伯克希尔秘书福雷斯特·克鲁特先生将做会议书面记录。贝基·阿米克小姐被任命为本次会议的选举监察员,她将核实董事选举的投票计数。本次会议指定的代理投票人是小沃尔特·斯科特和马克·D·汉堡。我们先处理会议事务,然后休会——结束正式会议。之后,我们会回答大家的提问。

WARREN BUFFETTAlso with us today are partners in the firm of Deloitte and Touche, our auditors. They're available to respond to appropriate questions you might have concerning their firm's audit of the accounts of Berkshire. And I might say that almost any question would be appropriate. Mr. Forrest Krutter, secretary of Berkshire, he will make a written record of the proceedings. Miss Becki Amick has been appointed inspector of elections at this meeting, and she will certify to the count of votes cast in the election for directors. The named proxy holders for this meeting are Walter Scott Jr. and Marc D. Hamburg. We will conduct the business of the meeting and then adjourn to the — adjourn the formal meeting. After that we will entertain questions that you might have.

沃伦·巴菲特秘书是否有关于伯克希尔已发行在外、有权投票并出席本次会议的股份数量的报告?

WARREN BUFFETTDoes the secretary have a report of the number of Berkshire shares outstanding, entitled to vote, and represented at the meeting?

福雷斯特·克鲁特好的。根据随本次会议通知一同寄出的代理投票声明,该通知已于 2003 年 3 月 5 日发送给所有在册股东,该日即为本次会议的股权登记日,当时伯克希尔·哈撒韦 A 类普通股发行在外共计 1,309,423 股,每股享有对会议审议动议的一票表决权。B 类普通股发行在外共计 6,763,493 股,每股享有对会议审议动议的 1/200 票表决权。其中,截至 5 月 1 日星期四晚间,通过回收的代理投票权,有 1,071,967 股 A 类股和 5,228,705 股 B 类股出席本次会议。

FORREST KRUTTERYes, I do. As indicated in the proxy statement that accompanied the notice of this meeting that was sent to all shareholders of record on March 5, 2003, being the record date for this meeting, there were 1,309,423 shares of Class A Berkshire Hathaway common stock outstanding, with each share entitled to one vote on motions considered at the meeting. And 6,763,493 shares of Class B Berkshire Hathaway common stock outstanding, with each share entitled to 1/200th of one vote on motions considered at the meeting. Of that number 1,071,967 Class A shares and 5,228,705 Class B shares are represented at this meeting by proxies returned through Thursday evening, May 1.

沃伦·巴菲特谢谢。这个数字已经达到法定人数,我们直接开始开会。第一项议程是宣读上次股东会议的纪要。我请小沃尔特·斯科特先生向会议提出动议。

WARREN BUFFETTThank you. That number represents a quorum and we will therefore directly proceed with the meeting. First order of business will be a reading of the minutes of the last meeting of shareholders. I recognize Mr. Walter Scott who will place a motion before the meeting.

小沃尔特·斯科特我提议免于宣读上次股东会议的纪要,并批准该纪要。

WALTER SCOTTI move that the reading of the minutes of the last meeting of the shareholders be dispensed with and the minutes approved.

沃伦·巴菲特有人附议吗?动议已提出并获附议。有意见或问题吗?我们将以口头表决方式对这项动议进行投票。所有赞成者请说“赞成”。

WARREN BUFFETTDo I hear a second? Motion has been moved and seconded. Are there any comments or questions? We will vote on this motion by voice vote. All those in favor say "aye."

现场声音赞成。

VOICESAye.

沃伦·巴菲特反对者?你们可以说“我要走了”来表示反对。(笑声)动议通过。

WARREN BUFFETTOpposed? You can signify by saying, "I'm leaving." (Laughter) The motion is carried.

选举伯克希尔董事

Berkshire directors elected

沃伦·巴菲特今天会议的第一项议程是选举董事。如果现场有股东希望撤回之前寄出的委托书,并就董事选举亲自投票,可以这样做。同样,如果现场有任何股东尚未提交委托书,并希望领取选票亲自投票,也可以这样做。如需办理,请向过道上的会议工作人员表明身份,他们会将选票交给您。需要选票的股东请现在示意,以便我们发放选票,可以吗?我现在请沃尔特·斯科特先生就董事选举向会议提出一项动议。

WARREN BUFFETTThe first item of business at the meeting is to elect directors. If a shareholder is present who wishes to withdraw a proxy previously sent in and vote in person on the election of directors, he or she may do so. Also, if any shareholder that is present has not turned in a proxy and desires a ballot in order to vote in person, you may do so. If you wish to do this, please identify yourself to meeting officials in the aisles who will furnish a ballot to you. Will those persons desiring ballots please identify themselves so we may distribute them? I now recognize Mr. Walter Scott to place a motion before the meeting with respect to election of directors.

小沃尔特·斯科特我提议选举沃伦·E·巴菲特、查尔斯·T·芒格、苏珊·T·巴菲特、霍华德·G·巴菲特、马尔科姆·G·切斯、罗纳德·L·奥尔森和小沃尔特·斯科特为董事。

WALTER SCOTTI move that Warren E. Buffett, Charles T. Munger, Susan T. Buffett, Howard G. Buffett, Malcolm G. Chace, Ronald L. Olson, and Walter Scott Jr., be elected as directors.

沃伦·巴菲特我觉得挺好。动议已提出并获附议,选举沃伦·E·巴菲特、查尔斯·T·芒格、苏珊·T·巴菲特、霍华德·G·巴菲特、马尔科姆·G·切斯、罗纳德·L·奥尔森和小沃尔特·斯科特为董事。还有其他提名吗?有讨论吗?提名已准备就绪等待表决。如果现场有股东亲自投票,现在请填写董事选举的选票,并将选票交给选举监察员。代理投票人是否也请根据收到的指示,将董事选举的代理投票选票提交给选举监察员?阿米克小姐,你准备好了就可以做报告了。

WARREN BUFFETTSounds good to me. It has been moved and seconded that Warren E. Buffett, Charles T. Munger, Susan T. Buffett, Howard G. Buffett, Malcolm G. Chace, Ronald L. Olson, and Walter Scott Jr., be elected as directors. Are there any other nominations? Is there any discussion? The nominations are ready to be acted upon. If there are any shareholders voting in person, they should now mark their ballots on the election of directors and allow the ballots to be delivered to the inspector of elections. Would the proxy holders please also submit to the inspector of elections a ballot on the election of directors voting and proxies in accordance with the instructions they have received? Miss Amick, when you're ready you may give your report.

贝基·阿米克我的报告准备好了。根据截至上周四晚间收到的代理投票权,代理投票人的选票为每位被提名人所投的票数均不少于 1,058,098 票。这个数字远远超过所有发行在外的 A 类和 B 类股份总票数的过半数。特拉华州法律要求的对投票精确计数的证明,包括代理投票人根据本次会议收到的代理投票权所投的额外票数,以及本次会议上亲自投出的票数,将交给秘书,并归入本次会议的纪要。

BECKI AMICKMy report is ready. The ballot of the proxy holders, in response to proxies that were received through last Thursday evening, cast not less than 1,058,098 votes for each nominee. That number far exceeds a majority of the number of the total votes related to all Class A and Class B shares outstanding. The certification required by Delaware law of the precise count of the votes, including the additional votes to be cast by the proxy holders in response to proxies delivered at this meeting, as well as any cast in person at this meeting, will be given to the secretary to be placed with the minutes of this meeting.

沃伦·巴菲特谢谢你,阿米克小姐。沃伦·E·巴菲特、苏珊·T·巴菲特、霍华德·G·巴菲特、马尔科姆·G·切斯、查尔斯·T·芒格、罗纳德·L·奥尔森和小沃尔特·斯科特当选为董事。

WARREN BUFFETTThank you, Miss. Amick. Warren E. Buffett, Susan T. Buffett, Howard G. Buffett, Malcolm G. Chace, Charles T. Munger, Ronald L. Olson, and Walter Scott Jr., have been elected as directors.

关于将 B 类股纳入慈善计划的提案

Proposal to include Class B shares in charity program

沃伦·巴菲特下一项议程是由伯克希尔股东克里斯托弗·J·弗里德提出的提案,他持有两股 B 类股。弗里德先生的动议已在委托书中说明,内容为:请求股东同意公司允许持有至少七股注册 B 类股的股东参与股东指定捐款计划。董事会建议股东投票反对该提案。现在请弗里德先生或其指定人发言,介绍其提案。

WARREN BUFFETTThe next item of business is a proposal put forth by Berkshire shareholder Christopher J. Fried, the owner of two Class B shares. Mr. Fried's motion is set forth in the proxy statement, and provides that the shareholders request the company allows Class B shareholders who own at least seven registered shares of Class B stock to become eligible to participate in the shareholder-designated contributions program. The directors recommended that the shareholders vote against this proposal. We will now open the floor to recognize Mr. Fried, or his designee, to present his proposal.

克里斯·弗里德谢谢你,巴菲特先生。各位股东,早上好。我叫克里斯·弗里德,今天来提交一项股东提案。该提案旨在将股东指定捐款计划扩展至 B 类股股东。首先,我想引用我们股东“所有者手册”中的一句话:“虽然我们的组织形式是公司,但我们的态度是合伙。查尔斯·芒格和我将我们的股东视为所有者合伙人,而将自己视为管理合伙人。我们不把公司本身视为企业资产的最终所有者,而是将公司视为股东拥有资产的通道。”基于此,我提出以下动议供投票。该提案将股东捐款计划扩展至持有至少七股注册 B 类股的股东。根据我的提案,每股 B 类股将分配相当于 A 类股捐款额 1/30 的额度。目前 A 类股的捐款额度为 18 美元,相当于每股 B 类股 0.6 美元。所需最低七股注册股,意味着 B 类股东捐款金额不低于 4.2 美元。这个数字很重要,因为考虑到通货膨胀,这个捐款金额与 1981 年股东指定捐款计划刚启动时的水平相当。我理解持有 A 类股确实有一些特权。但这些特权应仅限于投票权以及将 A 类股转换为 B 类股的权利。因此,我认为将股东指定捐款计划扩展到 B 类股东是合适的。如果伯克希尔·哈撒韦要忠实践行它所倡导的“公司是所有股东的合伙”这一理念,那么 B 类股东必须有权至少可以选择参与股东指定捐款计划。所以,我请求各位伯克希尔·哈撒韦股东对此事投赞成票。谢谢大家。

CHRIS FRIEDThank you, Mr. Buffett. Good morning, my fellow shareholders. My name is Chris Fried, and I am here to present a shareholder proposal. This proposal is designed to extend the shareholder-designated contribution program to include Class B shareholders. Let me first start off by saying in our shareholder's "Owner Manual," there is a statement that I'd like to quote at this time. “Although our forum is corporate, our attitude is partnership. Charles Munger and I think of our shareholders as owner-partners, and of ourselves as managing partners. “We do not view the company, itself, as the ultimate owner of our business assets, but instead view the company as a conduit through which our shareholders own the assets." With that in mind, I present the following proposal for a vote. This proposal would extend the shareholder contribution program to Class B shareholders who own at least seven registered shares of Class B stock. Under my proposal, each Class B stock would be allocated 1/30th the value to Class A donation rate. Currently the Class A rate is $18 which translates to 60 cents per Class B share. The required minimum seven registered shares results in no less than $4.20 being donated by a Class B shareholder. This figure is important, for when inflation is taken into account, the donation rate will be on par with the original 1981 donation level when the shareholder — proposal — designated program was initiated. I do understand that there are certain perks involved with owning a Class A share. However, those perks should only be limited to voting rights and the ability to convert Class A shares to Class B shares. Therefore, I believe that is an appropriate — to extend the shareholder-designated program to Class B shareholders. If Berkshire Hathaway is to truly follow — truly follow what it preaches about this firm being a partnership among all of its shareholders, then Class B shareholders must have the right to at least have the option to take part in the shareholder-designated contribution program. Thus, I ask my fellow Berkshire Hathaway shareholders to vote in affirmative on this matter. Thank you for your time.

沃伦·巴菲特谢谢你,弗里德先生。你说得完全正确,查理和我确实把股东视为合伙人,我们从一开始就是这样做的。事实上,伯克希尔在某种意义上就是从几个合伙企业发展而来的。查理有过一个合伙企业,我也有过一个,我们投资了一些项目。我们很多最初的合伙人现在仍然是我们的股东。但合伙关系需要有合伙协议,当我们多年前发行 B 类股时,我们设定了合伙人的相对条款。A 类股和 B 类股在经济条款上非常相似,但并不完全相同。当时我们将这些股票发行给新一批合伙人,即 B 类股东时,我相信我们已经非常清楚地说明了两者之间的确切差异。投票权有差异,A 类股可以转换为 B 类股,但反过来不行。在股东指定捐款计划上也有差异。自从发行这些股票以来,我不确定,大概六七年前,我们实际上与 A 类和 B 类股东都达成了一项契约,即我们会按照发行时说明的方式对待这两类股票。因此,如果我们改变投票权、转换比例或股东指定捐款计划,我们实际上就是在改变自 B 类股发行以来就已达成并一直被认可的交易。人们购买 A 类股是出于某些原因而优先选择它;人们购买 B 类股是出于其他原因。但他们都依赖一个事实,即我们会遵守发行 B 类股时所说的承诺。我们不会从 B 类股那里拿走任何东西,也不会从 A 类股那里拿走任何东西。我们会维持现状。至于未来,你知道,我碰巧持有的股份集中在 A 类股。但除了我们在发行 B 类股时列出的那些特权之外,A 类股决不会获得任何优于 B 类股的好处。如果告诉 A 类股东——尤其是那些在 B 类股发行后买入的 A 类股东——A 类和 B 类之间的经济关系正在被改变,哪怕只是轻微地改变,使 B 类受益而损害 A 类,那实际上对他们是不公平的。我们不会朝任何方向这样做,所以这就是我们建议投票反对的原因。查理,你想补充点什么吗?

WARREN BUFFETTThank you, Mr. Fried. And you're absolutely right that Charlie and I do regard our shareholders as partners, and we have ever since we really started. In fact, Berkshire, in a sense, evolved out of a couple of partnerships. Charlie had a partnership, I had a partnership, we made an investment in certain things. And a lot of our original partners are still with us as shareholders. The partnership — but partnerships have partnership agreements, and when we set forth — or when we issued the Class B shares some years ago, we set forth the relative terms of the partners. And the Class A and the Class B are quite similar in economic terms, but they're not identical. And at the time we issued those shares to a new group of partners, Class B partners, we explained, quite clearly I believe, exactly what differences there were. There was a difference in voting rights, there was a difference in that the Class A could be converted to B, but not the reverse. And there was a difference in the shareholder-designated contribution program. Ever since we issued those shares, I don't know, maybe six or seven years ago, we, in effect, have had a compact with both the A and B shareholders that they — that we would treat the two classes in a way consistent with what was explained at the time of issuance. So if we were to change the vote, the conversion ratio, or the shareholder-designated contribution program, we would, in effect, be changing a deal that was made, and that has been recognized as having been made, ever since the B shares were issued. People have bought the A shares in preference to B because of certain reasons. People have bought the B shares for other reasons. But they have relied on the fact that we would abide by what we said we would do at the time we issued those shares. We'll not take anything away from the B, we'll not take anything away from the A. We'll run things just as they are. And in the future, you know, I happen to have shares — my holdings — concentrated in A shares. But the A will never get any advantage over the B except for the ones we laid out at the time of issuance of the B. It would actually be unfair to A shareholders, and particularly to A shareholders who have bought since the B was issued, to tell them that the economic relationship between the A and B was being changed, even though only in a slight way, to the benefit of the A — benefit of the B — and the detriment of the A. We wouldn't do that in either direction, so that's why we recommended to vote against it. Charlie, do you want to add anything?

查理·芒格嗯,不仅事实如此,而且将计划推广到所有 B 类股东的成本也会很高——那将是一个非常低效的过程。

CHARLIE MUNGERWell, not only is all of that true, but the cost of getting down to all of B would — it would be a very inefficient process.

沃伦·巴菲特对,当然——这也是我们当初发行 B 类股时就预料到的原因。所以在我看来,这对 B 类股几乎没有什么价值,却给公司带来显著成本,因此我们在最初的招股说明书中已经很清楚地说明了这一点,并且在随后的每一份年报中都重申了。所以这就是交易,交易内容还包括我们永远不会改变任何使 A 类股优于 B 类股的事情,除非最初招股说明书和后续所有年报中已有说明。有对弗里德先生的动议附议吗?如果我们没有获得附议,该怎么办,查理?

WARREN BUFFETTYeah, well of course — and that's the reason, back when we issued the B, I mean, we anticipated that. So it seemed like something that would offer very little value to the B at a significant cost to the company, and therefore we spelled it out quite clearly, I believe, in the original prospectus, and it's been spelled out in every annual report subsequently. So it's the deal, and the deal is that — is also that we never change things to benefit the A in any way over the B, except as originally explained in the original prospectus, and subsequently in all the annual reports. Is there a second to Mr. Fried's motion? What do we do if we don't get a second, Charlie?

查理·芒格动议就失效了。

CHARLIE MUNGERIt dies.

沃伦·巴菲特好吧,估计它刚才断掉了。(笑声)不过,提一下这类事情本身并无不妥(听不清)。我是说,我完全理解你在想什么。但我认为你得兼顾两类股东的公平。继续往下走吧——理一理我们进行到哪儿了。

WARREN BUFFETTOK. I guess it just died. (Laughter) But, there's nothing inappropriate about bringing something like that up (inaudible). I mean, I understand exactly, you know, what you're thinking about. But I think you have to think of fairness to both classes. Moving right along — figuring out where we are.

正式会议休会

Formal business meeting adjourned

沃伦·巴菲特我想我们这就进入休会程序了。之后就是我们说到过的提问环节,我还会给大家稍微讲讲公司的情况,因为年报已经——已经出来了。沃尔特·斯科特,您有动议要向会议提出吗?

WARREN BUFFETTI guess we're moving along to adjournment of the meeting. And after that we will have the questions we talked about, and I'll also tell you a little bit about the business, since the annual report come out — came out. Walter Scott, do you have a motion to put before the meeting?

沃尔特·斯科特我动议休会。

WALTER SCOTTI move we adjourn the meeting.

沃伦·巴菲特有附议吗?

WARREN BUFFETTDo we have a second?

现场人士我附议。

VOICEI second.

沃伦·巴菲特休会动议已提出并获附议。我们将进行口头表决。有没有人要讨论?没有的话,赞成的请说“赞成”。

WARREN BUFFETTMotion to adjourn has been made and seconded. We will vote by voice. Is there any discussion? If not, all in favor say, "aye."

现场人士赞成。

VOICESAye.

沃伦·巴菲特反对的请说“反对”。会议休会。(笑声和掌声)

WARREN BUFFETTAll opposed say, "No." The meeting's adjourned. (Laughter and applause)

提问话筒

Microphones for questions

沃伦·巴菲特好,我先给大家通报几件事,然后我们就进入提问。我们在礼堂周围摆了八支话筒,我们会按顺序逐一转过去,循环往复。马克,音乐厅那边有没有——有没有话筒?我不太清楚。也许马克可以上来告诉我音乐厅那边有没有(听不清),这样我们就能——

WARREN BUFFETTNow, I'd like to bring you up to date on a couple of things, and then we will proceed with questions. We have eight microphones placed around the auditorium here, and we will proceed regularly around and just keep going around, and around. And Marc, do we have anything in the — any microphones in the Music Hall or not? I'm not aware. Maybe if Marc could come up and inform me whether there's (inaudible) Music Hall or not, we can —

现场人士那里有两支。

VOICEThere's two in there.

沃伦·巴菲特音乐厅有两支话筒——

WARREN BUFFETTThere's two microphones in the Music —

现场人士对,9 号和 10 号。

VOICEYes, nine and 10.

沃伦·巴菲特9 号和 10 号在音乐厅。那边人挺多吧?

WARREN BUFFETTNine and 10 are in the Music Hall. And are there quite a few people there?

现场人士是的,满座了。满座了。

VOICEYeah, it's full. It's full.

沃伦·巴菲特坐满了?

WARREN BUFFETTIt's full?

现场人士是的。

VOICEYeah.

沃伦·巴菲特哦,好的。我们还没在人行道上放话筒,不过总有一天会的。(笑声)

WARREN BUFFETTOh OK. We haven't put microphones out on the sidewalks yet, but we'll get to that someday. (Laughter)

从沃尔玛收购麦克莱恩公司

McLane acquired from Walmart

沃伦·巴菲特我们今年进行了——已经签约敲定了——两笔收购。你们可能今早刚在报纸上读到其中一笔,但消息是昨天早上中部时间 7 点 45 分才上新闻线的,那是从沃尔玛公司手中收购麦克莱恩公司(McLane's)的合同。麦克莱恩是一家规模非常大的批发商,面向各类机构——便利店、快餐店、沃尔玛自身运营、影院、餐厅。今年我们大概会做到 220 亿美元的业务。所以这是一家非常庞大的企业,在全国各地都有配送中心,还有大量运输设备。沃尔玛大概从 1990 年起就拥有麦克莱恩了。在它持有期间,业务大幅增长。公司由一位出色的经理人经营,他今天也在这里,格雷迪·罗西尔(Grady Rosier)。格雷迪把业务从 30 亿美元做到了 220 亿美元左右。沃尔玛出于非常充分的理由,希望专注于自己做得极为出色的领域。通过高盛公司,他们在不久前找到我们,探讨收购这桩生意的可能性。这对双方都确实有意义,因为沃尔玛很清楚如何在自己的业务中非常有成效地运用资本,而且他们机会很多。这对他们来说有点像副业。另一方面,他们拥有麦克莱恩这一事实,导致某些原本会成为麦克莱恩合理客户的机构不愿跟它做生意——因为他们不想跟竞争对手做生意。我们计划很快拜访所有这些客户,向他们说明情况已经改变,他们可以安心地同我们做生意,而不必担心让竞争对手沃尔玛受益。所以这笔交易——上周四,也就是一周前的那个星期四,沃尔玛的一位代表,一位首席财务官,来到奥马哈。我们大概在一两个小时内就谈成了,握手成交。跟沃尔玛握手,就算是成交了。所以从那时起到昨天早上,合同就拟定好了,还需要通过哈特-斯科特-罗迪诺法案(Hart-Scott-Rodino)的审查程序。但显然没有冲突,所以我们完全预计,几周之内,麦克莱恩就会成为伯克希尔的一部分。它目前服务于大约 12.5 万家便利店中的 3.6 万家。在美国最大的 50 家便利店连锁中,它跟这些公司做了 58% 的业务。每年向每家便利店平均销售大约 30 万美元左右的产品,这些产品再由便利店转售给消费者。它还服务大约 1.8 万家快餐店,主要是百胜餐饮集团经营的:塔可钟、必胜客、肯德基这些品牌。随着我们继续发展,还会有机会服务更多客户。所以我们非常高兴。如果你们谁有机会见到格雷迪,或者更好的是,谁要是开便利店,请走上前来,我们很乐意递上名片。(笑声)这确实——你知道,沃尔玛知道我们会是一个好的所有者,知道我们对麦克莱恩的员工会有好处。他们知道我们的支票能兑现,知道我们不会提出方案后又遇到融资困难,或者之后试图在合同上做手脚。这是一种理想的做生意方式,我们很高兴把麦克莱恩纳入伯克希尔的公司大家庭。这显然是一个利润率非常低的生意。我是说,当你的销售额达到 220 亿美元,一边是好时、玛氏这样的供应商,另一边是 7-Eleven 和沃尔玛这样的买家,他们不会在中间留下太多利润空间。但你得为他们提供有价值的服务,才能赚到——比如说,每美元销售额税前一分钱。但麦克莱恩知道怎么做到。这是一家非常高效的运营企业,会继续为供应商和客户双方创造价值。

WARREN BUFFETTWe've made — we’ve contracted to make — two acquisitions this year. You just read about one, perhaps, in this morning's paper, but it went on the tape at 7:45 yesterday morning, Central Time, and that involved the contract to buy McLane's from the Walmart company. McLane's is the very large wholesaler to all kinds of institutions, but convenience stores, quick-serve restaurants, the Walmart operation itself, theaters, restaurants. And this year we'll probably do something like 22 billion of business. So it's a very substantial enterprise, with distribution centers around the country, with much in the way of transportation equipment. Walmart had owned McLane's since about, I believe, 1990. It grew substantially while they owned it. It's been run by a terrific manager who's here with us today, Grady Rosier, and Grady took the business from 3 billion to 22 billion, or thereabouts. Walmart, for very good reasons, wants to specialize in what they do extremely well, and through Goldman Sachs and Company, we were approached by them a little while back about the possibilities of buying the business. It’s a — it really makes sense for both sides, because Walmart knows what to do with the capital very, very well in their own business, and has lots of opportunities. And this was something of a sideline to them. On the other hand, their ownership of McLane's resulted in certain people that would be logical customers of McLane's not wanting to do business because they didn't want to do business with a competitor. And we plan to see all those people very soon, and explain to them that that's no longer the case, and they can sleep well at night doing business with us and not worry about benefiting their competitor, Walmart. So this deal — a representative of Walmart came up last Thursday to Omaha, a week ago this past Thursday, a CFO. And we made a deal in, maybe, an hour or two and shook hands. And when you shake hands with Walmart, you have a deal. And so the time remaining until yesterday morning, a contract was put together and it must go through the Hart-Scott-Rodino process in — to be cleared. But there's obviously no conflict, so we fully expect that, in just a few weeks, that McLane's will become part of Berkshire. It serves, presently, about 36,000 of the 125,000 or so, convenience stores. If you take the 50 largest convenience store chains in the country, it does 58 percent of the business with those companies. Sells each convenience store an average of, perhaps, 300,000 or a slight bit more of product a year, which those convenience stores then resell to the consumer. It also serves about 18,000 quick-serve restaurants, primarily those operated by Yum! Brands: the Taco Bell, and Pizza Hut, and Kentucky Fried Chicken group. And it will have opportunities to serve many more as we go along. So we're delighted. If any of you get a chance to see Grady, or better yet, if any of you own a convenience store, step forward and we'll be glad to give you our card. (Laughter) It's really — you know, Walmart knows that we will be a good owner, they know we'll be good for the people that work at McLane's. They know our check will clear, that we won't, you know, make a proposition and then run into financing difficulties, or try to jiggle around the contract later on. And it's just an ideal way to do business, and we're delighted to add McLane's to the Berkshire group of companies. It's a very narrow-margin business, obviously. I mean, when you get up to 22 billion of sales and you've got Hershey, and Mars, and people like that on one side, and you've got buyers like 7-Eleven and Walmart on the other side, they're not going to leave a lot in between. But you have to perform a valuable service for them in order to earn, you know, say, one cent on the dollar, pre-tax. But McLane's knows how to do it. It's a very efficient operation, and it will continue to deliver value to both their vendors and their customers.

克莱顿住宅公司收购

Clayton Homes purchase

沃伦·巴菲特另一桩正在推进的收购是克莱顿住宅公司(Clayton Homes)。克莱顿是预制房屋行业的翘楚,这笔收购的来龙去脉挺有意思。过去五年里,每年都有一群来自田纳西大学诺克斯维尔分校的约 40 名金融系学生来奥马哈,玩得很开心。他们会去内布拉斯加家具城。然后下午到基维特广场,这 40 来个学生跟他们的教授阿尔·奥克西尔(Al Auxier)一起和我上一堂课。我们就上一个两小时左右的课堂讨论,这些学生非常棒。通常课程结束时他们会送我一只橄榄球或篮球——田纳西大学的女子篮球队很厉害——所以我们在一起很开心。事实上,一年前他们来的时候,比尔·盖茨碰巧在城里。所以我就把他介绍成代课老师,这是他梦寐以求的职位。(笑声)学生们着实吃了一惊。今年他们来的时候,40 来个学生,我们在基维特广场一起上了堂愉快的课,持续了两个小时。课后他们送了我一本书,是吉姆·克莱顿(Jim Clayton)的自传,他创办并经营了克莱顿住宅公司,把它打造成了一个巨大的成功企业。他在书里写了很棒的题词。我跟同学们和教授说,我挺钦佩克莱顿。我通过其他方式关注过预制房屋行业,不是一直都很成功,但我看到了克莱顿的成就。所以我说很期待读这本书,我也确实读了。然后我给凯文·克莱顿(Kevin Clayton)——吉姆·克莱顿的儿子,也是公司的首席执行官——打了电话。我告诉他我有多喜欢他父亲的书。我说我们在奥马哈还有点钱剩下——(笑声)——如果他们哪天决定做点什么,你知道,我们有兴趣。我还建议了我们可能会感兴趣的价格。打了一两个电话之后,我们就达成了交易。我甚至从没去过诺克斯维尔。你知道,我检查过几栋预制房屋。还建议我家人买一套被收回的房屋。(笑声)但这笔交易就是这样达成的。在伯克希尔,事情往往是这样发生的。电话铃响了,或者我们拿起电话——这次就是这种情况。预制房屋行业陷入了严重的麻烦,非常严重的麻烦,因为信贷条件——四五年前信贷疯狂了。一旦信贷疯狂,你就会遭受极大的痛苦,这个行业就是如此。你们有些人可能读到过,康塞科(Conseco)最终持有了——或者说服务了——200 亿美元的预制房屋贷款,并因此和其他原因陷入了大麻烦。而奥克伍德(Oakwood)——我们持有它的一些垃圾债券——破产了。它是国内一家大型运营企业。这个行业其他几个最大的参与者也在大量亏损。预制房屋公司已经失去了将出售房屋时产生的应收账款进行证券化的能力。所以这个行业一蹶不振。今年,或者说过去一年,大约卖出了 16 万套新的预制房屋,但同时又有大约 9 万套被收回的房屋回流,这极大地压抑了市场。就像我说的,融资来源已经枯竭。很多放贷的人退出了这个领域。所以对于像克莱顿这样的强者,尤其是有了伯克希尔这样的财务后盾,这应该是一个不错的领域。在美国,大约 20% 的新建独栋住宅是预制房屋。我是说,你可以——我们可以花大约每平方英尺 30 美元给你装一套,如果你跟现场建造的房屋相比,这相当划算。我是说,我很惊讶。他们有 2500 平方英尺、两层楼的房子,我是说,跟三四十年前比,变化太大了。我们的业务,即使是竞争对手也会承认,显然是行业里的翘楚。但即使对克莱顿来说,融资也变得越来越困难。我是说,放贷机构在预制房屋上吃了大亏,人们从贷款角度对它避之不及。克莱顿今年 2 月确实成功发行了一笔证券化产品,但他们自己不得不保留证券化结构中更底层的部分。所以这是一桩很好的联姻,我们会对他们很有帮助。未来我们应该合作得非常愉快。

WARREN BUFFETTThe other acquisition that is in the works is Clayton Homes. Clayton is the class of the manufactured home industry, and the acquisition came about in kind of an interesting way. Every year for the last five years, a group of about 40 finance students from the University of Tennessee in Knoxville would come up to Omaha, and they would have a lot of fun in Omaha. They'd go to the Furniture Mart. And then in the afternoon they'd come to Kiewit Plaza and the 40 students or so, with their professor, Al Auxier, would have a session with me. We'd just have a classroom session for a couple of hours, and wonderful group of students. And generally at the end of the session they would give me a football, or a basketball, they've got a great women's basketball team at the University of Tennessee, and so we'd have a good time together. And, matter of fact, a year ago, when they came up, Bill Gates, by chance, was in town. So I presented him as a substitute teacher, which is a post he's always wanted. (Laughter) And students got quite a surprise. This year when they came, 40 or so students, we had a good session together, a couple of hours at Kiewit Plaza. And when they got through, they gave me a book. And it was the autobiography of Jim Clayton, who started and ran Clayton Homes, and built it into a huge success. And he'd written a nice inscription inside, and I mentioned to the students and the professor that the — that I was an admirer of Clayton. I'd followed the manufactured home industry in other ways, not always so successfully, and I'd seen what Clayton had done. And so I said I look forward to reading the book, which I did. And then I called Kevin Clayton, Jim Clayton's son, and Kevin is the CEO of the company. And I told him how I'd enjoyed his dad's book. And I said we still had a little money left in Omaha — (laughter) — and, if they ever decided to do anything, you know, we would be interested. And I suggested at what price we might be interested in. A phone call or two later, a couple of phone calls, we made a deal. And I had not been to Knoxville. You know, I checked out a few manufactured homes. Suggested that my family buy a repo. (Laughter) But that deal came about in that manner. And that's the way things tend to happen at Berkshire. It, you know, the phone rings or we pick up the phone, in this particular case. And the manufactured home industry got into significant trouble, very significant trouble, because credit terms — well, they went crazy on credit four or five years ago. And when you go crazy on credit, you suffer in a very big way, and that's what happened to that industry. Conseco, that some of you may have read about, ended up holding — or servicing I should say — $20 billion worth of manufactured home credit and they got in big trouble, for that and other reasons. And Oakwood, where we own some junk bonds, went into bankruptcy. They're a big operation in the country, most of the — couple of the other biggest players in the industry are losing significant money. Manufactured home companies have lost the ability to securitize the receivables they get when they sell these — when they sell homes. And so the industry's been in the tank. This year, or this past year, there were maybe 160,000 new manufactured homes sold, but there were also about 90,000 repos came back and that depresses the market enormously. And like I say, financing sources have dried up. A lot of people that lent money have left the field. So for the strong, as Clayton is, and particularly with the financial backer like Berkshire, it should be a good field. Twenty percent or so of all the new single-family homes are manufactured homes in this country. I mean, you can — we can put you in one for about $30 a square foot, and if you compare that to a site-built home, it's quite a deal. I mean, I was amazed. They have 2,500 square foot homes, two stories, I mean, it's changed a lot over the last 30 or 40 years. And we've got an operation that is, even the competitors would admit, it's clearly the class of the field. But even for Clayton, financing was getting more difficult. I mean, the lending community got burned very badly in manufactured homes, and people have sworn off them, from the lending standpoint. And Clayton did securitize an issue in February this year, but they had to keep more of the bottom layers of the securitization themselves. So it's a good marriage, and it's one where we will be useful to them. And we should do very well together in the future.

盈利获得保险业务提振

Earnings get insurance boost

沃伦·巴菲特一季度,我还没拿到最终数据,而且我们会把——我今天说的内容——放到网站上,这样大家周一开盘前都能看到。但经济,如诸位所知,一直相当乏力。而且这种乏力已经持续了很长时间。有意思的是,就在 9 月 11 日之后,我在一封信里——也放在网站上——写了些东西。我说我们当时正处于一场衰退中,这在当时并未得到普遍认同,我还认为这场衰退会比大多数人预想的更久、更深。后来的实际情况是,自 2000 年末以来,房地产和汽车表现相当不错,但经济的其他部分就是平平淡淡。而且这种状态还在持续。这期间我们已经把联邦基金利率大幅下调到了 1.25%。查理和我大概——或许从没想过这辈子能看到这个利率水平,也许还会更低。我们现在还有巨额的预算赤字,但商业活动仍显乏力。所以,我们的非保险业务在一季度普遍不算很好。我们的保险业务表现则是异常出色。等一季度报告发布后,我们会看到——我们将显示约 2.9 亿美元的税前承保利润,这是扣除了约 1.4 亿美元的追溯再保险费用和相关的取得成本之后的数字——我知道你们中间很多人不喜欢会计——我只能说,这笔费用很多公司不用承担,但我们自愿承担,因为它能给我们带来好处。但我们的 2.9 亿美元是扣完这笔费用之后的。我们的浮存金大概增长了至少 13 亿美元,这样我们就有大约 425 亿的浮存金了。这意味着人们——他们让我们使用这笔钱。而且正如我在一季度说过的,我们使用这笔钱不仅分文未花,实际上别人还付钱给我们用,我们希望他们能继续这样。(笑声)我看浮存金从目前这个点再往后就长不了多少了。查理上次说浮存金不可能再增长,但可能后来还是涨了。我不知道他这次会不会改变看法,但我认为——我真的认为我们的保险业务状况极其出色。我们拥有世界上最好的一些保险公司。GEICO 的一季度保费收入增长了 16% 多一点,4 月份的增幅正好在 17% 左右。它一季度的承保利润率大约有 6%。通用再保险,多亏乔·布兰登和塔德·蒙特罗斯出色的工作,已经大幅、彻底地扭转了局面,在一季度也实现了承保利润。阿吉特·贾恩赚的钱,我都不想告诉你们多到什么程度了。(掌声)我们的一些基本险业务——是的,你们应该为他鼓掌。我是说,那——(掌声)当你看到查理都开始鼓掌了,你就知道他为我们赚了很大一笔钱。(笑声)还有我们的基本险业务,尤其是美国责任险和国民赔偿公司的基本险业务,以及我们的住家州保险公司,它们全都——全都做得非常出色。而我——你永远不知道保险业接下来会发生什么。我是说,加州或者东京可能发生一次 8.0 级地震,或者密苏里州新马德里也可能发生一次,跟两百年前一样。可能明天就发生,今年夏天可能有大飓风,什么都可能。但是我无法想象我们能拥有比现在好多少的保险公司团队或经理人了,而且他们现在都在状态。有一段时间,通用再保险是个拖累,但现在不是了。而且我认为,在未来的五年左右,或者真的就是放眼可见的未来,我们有极大概率能拥有成本极低、甚至零成本或负成本的浮存金。当然,这不意味着它不会有波动。但如果拉平来看,我认为我们的浮存金成本会非常低廉。而且这——你知道,正如[电视名人]玛莎[·斯图尔特]所说,“白拿 425 亿是个好事。”(笑声)好了,说到这里,我想我们已经涵盖了——一季度是个好季度。总体上看,这是我们取得过的最高经营利润。当然,我们现在的资本金也比以往任何时候都多,但这依然会是个好季度。我估计,我认为可以这么说,马克[·汉堡],经营利润大概会有 17 亿——在 17 亿美元左右。我们也有一些证券收益,但我不算进去,因为它们每个季度都可能千差万别。我们根本不关注那些收益的时机。但我们就——从纯粹经营的角度看,税后大约 17 亿美元。这个数字我应该说得比较稳吧,马克?或者——好吧。他还能说什么呢?(笑声)在伯克希尔,我们不会改数字,我向你们保证。有不少公司会做这种事,但现在比几年前少一些了。(笑声)好了,接下来我们开始提问。查理,关于收购、经营,或是任何你想说的事,你有什么要补充的吗?

WARREN BUFFETTThe first quarter, I'll just — I don't have final figures yet, and we'll put this — what I say today — we'll put it on the website so that everyone has the information before the opening on Monday. But the economy, as you know, has been quite sluggish. It's really been sluggish for a very long time. It's interesting, I wrote in a letter that's also on the website, right after September 11th, I put something up there. And I said that we were in — we had been in a recession, which was not something that was generally acknowledged at that time, and I thought would be longer and deeper than most people anticipated. And what has happened is that, really since late 2000, housing and autos have done quite well, but the rest of the economy has just been plain sluggish. And it continues. During that time we've dropped the federal funds rate dramatically down to 1 1/4 percent. Charlie and I weren’t — probably wouldn't have predicted that we might ever see that in our lifetime, and maybe it'll even go lower. And we're running a huge budget deficit now, but business continues to be sluggish. So our non-insurance businesses generally did not do great in the first quarter. Our insurance businesses did extraordinarily well. And we will show — when the first quarter report is published — we will show an underwriting profit of about 290 million pre-tax, which is after about 140 million of charges for retroactive insurance, the acquisition costs on that — which I'm sure many of you that don't love accounting — all I can tell you is that it's a charge that many companies don't bear but that we willingly bear because it gives us benefits. But our $290 million is after that charge. Our float grew by, probably, at least 1.3 billion, so we're up to 42 1/2 billion or so of float. And people — that means people have — are letting us use that money. And as I said in the first quarter, did it not only cost us nothing to use the money, but, in effect, people paid us to use the money, which we would like them to continue to do. (Laughter) And I don't see our float growing much from this point. Charlie said last time that it was impossible for it to grow, but it probably would. I don't know whether he'll change his opinion on that, but I think — I really think our insurance businesses are in exceptionally good shape. We have some of the best insurance businesses in the world. GEICO's premium volume was up a little over 16 percent in the first quarter, and in April it was up just right at 17 percent. It had a 6 percent, roughly, underwriting profit in the first quarter. Gen Re, thanks to an incredible job by Joe Brandon and Tad Montross, has turned the corner in a big, big way, and it showed an underwriting profit in the first quarter. Ajit Jain made so much money I don't want to even tell you about it. (Applause) Some of our primary operations — yeah, you should give him a hand. I mean, that — (Applause) When you get Charlie to clap, you know he’s made us a lot of money. (Laughter) And our primary businesses, particularly U.S. Liability and National Indemnity primary operations, and our Homestate Company, they’ve all done — they’re all doing remarkably well. And I — You never know what's going to happen in insurance. I mean, there could be an 8.0 earthquake in California or Tokyo, or there could be one in New Madrid, Missouri, as there was a couple hundred years ago. And it could happen tomorrow, there could be huge hurricanes this summer, whatever. But I can't imagine having a much better group of companies or managers than we have, and they're all working well now. For a while, Gen Re was a drag, but that's not true now. And I think that we have an excellent chance of having very low cost, and perhaps even no-cost or negative cost float over the next five years or so, or really as far as the eye can see. Now, that doesn't mean it won't fluctuate around. But if you average it out, I think we will have our float at a very cheap price. And it's — you know, as [TV personality] Martha [Stewart] would say, "Having 42 1/2 billion for nothing is a good thing." (Laughter) Now, with that, I think we've covered — the first quarter was a good quarter. Overall, it's the best operating earnings we've ever had. Now, we've got more capital now than we've ever had, but nevertheless it will be a good quarter. And I would estimate, I think it's fair to say, Marc [Hamburg], that from operating earnings we will have something like 1.7 — in the range of 1.7 billion. We had some securities gains too, but I don't count those because they can do anything from quarter to quarter. We don't pay any attention to the timing of those. But we — from a straight operating standpoint, 1.7 billion or so after-tax. Am I safe with that number, Marc? Or — OK. What could he say? (Laughter) We don't change numbers at Berkshire, I promise you that. There are — a lot of companies do, but fewer now than did a few years ago. (Laughter) So, we're going to get the questions in. Charlie, do you have anything to add about acquisitions or operations, or anything else you'd care to say?

查理·芒格唉,我真不愿意当个乐观主义者,但是——(笑声)

CHARLIE MUNGERWell, I hate to be an optimist, but — (Laughter)

沃伦·巴菲特他什么时候愿意过。(笑)

WARREN BUFFETTDoes he ever. (Laughs)

查理·芒格过去这几年,我们确实给伯克希尔添了不少相当出色的企业。真是些让人愉快的生意。

CHARLIE MUNGERWe really added a lot of wonderful businesses to Berkshire in the last few years. It's been some delightful business.

沃伦·巴菲特各位,你们从他嘴里能掏出来的就这么多了。(笑声和掌声)

WARREN BUFFETTThat's all you're going to get out of him, folks. (Laughter and applause)

NetJets 前景光明但今年没有利润

Bright future for NetJets but no profit this year

沃伦·巴菲特好,我们开始转圈提问,而且我们——考虑到我们在音乐厅新增了两支麦克风——那就从 1 区开始吧,也就是我右手边这片。有第一个问题吗?

WARREN BUFFETTOK we're going to start around and we — as we've added two microphones to the Music Hall — and let's start with zone 1, which is over on my right. And do we have the first question?

现场股东早上好。我是乔治·布拉姆利,来自北卡罗来纳州达勒姆。我的第一个问题与公务机公司有关。收购公务机公司差不多五年了,那笔交易是在一个截然不同的经济和地缘政治环境下完成的。在这样一个变化如此剧烈的行业里,您用什么商业指标来衡量成功?自收购以来,这些指标又发生了哪些变化?欧洲的前景如何,那些前景变了吗?尽管没有竞争对手在规模和范围上能赶得上公务机公司,但他们眼下对竞争环境造成了什么影响?最后,能否请您解释一下这个商业模式的长期方面,也就是很多飞机因机龄老化退出项目后该怎么办?

AUDIENCE MEMBERGood morning. I'm George Brumley from Durham, North Carolina. My first question is related to Executive Jet. It's been almost five years since the acquisition of Executive Jet, a purchase in a much different economic and geopolitical environment. What business metrics do you use to measure success in an industry with as much flux as this one, and what has changed in those metrics since the time of acquisition? What are the prospects for Europe, and have those prospects changed? While none of the competitors approach Executive Jet in terms of scale and scope, what impact are they having on the competitive environment? And lastly, would you please explain the long-term aspect of the business model, as many of the jets age out of the program?

沃伦·巴菲特好,乔治,我上大学回答的问题都没这么多。(笑声)但乔治的叔叔[弗雷德·斯坦巴克]是我婚礼的伴郎,所以他想问多少都行。那——NetJets,第一季度你会看到,亏损很大。亏损很大一部分来自飞机减值,因为——我喜欢这说法,业内他们叫“二手飞机”,我叫它用过的飞机。但——他们在移动房屋行业也一样,叫“二手房屋”而不是用过的房子。不过无论如何,抛开这些委婉说法,——二手飞机市场,整个公务机市场,都很疲软。二手飞机市场待售的飞机比三、四、五年前多得多。这会影响到新飞机生产——已经影响了。它还影响二手飞机定价,我们从退出项目的客户那里回购了飞机,我们一直在这么做,将来也会继续。但在市场下跌时我们买了些,这些飞机出现了减值。在第一季度报告里你会看到,我觉得这可能是我们唯一亏损的业务。而且我们有——这是个受欢迎的产品,是成长中的业务,在我看来未来会是非常大的业务。我们每天都能看到这点。我是说,我们签了很多单子,客户在加入我们。主要竞争对手有三家。公平地说,他们运营亏损严重,还不算他们自己库存可能的减值。我们的市场份额——我们从 FAA 拿到注册数据和卖出飞机的人的数据。我们的市场份额,本来就最大,过去几年大幅上升。按飞机价值算,大概升到了 75%。我说的是四家公司市场的 75%。按净飞机数量算,这个比例更高了。换句话说,新卖出的飞机减去退回的飞机。但我们收到的定价——在美国——如果没有这次减值——会是微利。在欧洲,我们过去亏损,现在还在大幅亏损。欧洲的公务机总数——我不是说我们,是说所有——大约只有美国的十分之一,尽管人口差不多。所以我们从很小的基数在那里快速增长。没有人会和我们竞争。在我看来,这是未来全球大业务中服务的一部分。我认为没人能后来居上。所以我觉得这是整个业务不可或缺的一部分,事实也是如此。欧洲飞行里程中大约一半来自美国业主。这只会逐年增长,因为我们的——每个月我们的业主数量都在大幅增加。Marquis 公司的人在这里,他们基本成了我们的客户,然后他们转售 25 小时的卡。最近几个月他们每月增加 40 到 50 个客户。所以这是个受欢迎的服务,会变成大得多的业务。我认为某个时候会有一场洗牌,可能很快。你可以看看雷神公司的招股书或——雷神公司的 10K 报告,会找到一些关于他们业务的有趣信息。而且你——搞清楚状况并不难。我不知道洗牌什么时候发生。但我能保证,我们绝不会是被洗掉的那一个。(笑声)查理,你想说两句吗?

WARREN BUFFETTOK George, I got through college answering fewer questions than that. (Laughter) But George's uncle [Fred Stanback] was best man in my wedding, so he gets all he wants. The — NetJets, as you will see in the first quarter, had a significant loss. A large portion of that loss was caused by the write-down of planes because there — of — I love it, they call it in the trade, they call them pre-owned planes. I call them used planes. But the — they did the same thing in manufactured homes, so they call them pre-owned homes instead of used homes. But in any event, putting aside the euphemisms, there — the used plane market, well the entire business aircraft market, is very soft. The used plane market has far more planes for sale than, say, three or four or five years ago. That's going to affect the production of new planes — already has. And it affects pricing in used planes, and we have bought back planes from people leaving the programs, which we do and will continue to do. But we have bought during a declining market, some of those, and we have had write-downs in connection with those planes. And you will see in our first quarter report, I believe that that's probably the only operation we have that's losing money. And we have — it's a popular product, it's a growing business, it's going to be a very big business in my opinion over the years. And we see it every day. I mean, we write a lot of business, and customers are joining us. There are three main competitors. I think it's fair to say that they're losing significant money from operations, forgetting about any markdowns they might have on their own inventories. Our market share, we get figures from the FAA as to registrations and as to people that are selling their planes. And our share of market, which was always the largest, has gone up dramatically in the last couple of years. It's gone up to roughly 75 percent, in terms of value of planes. And we're talking 75 percent of the four-company market. It's gone up even higher than that, in terms of net planes. In other words, new planes sold, less planes coming back. But the pricing we are receiving does not — in the U.S. it would be — absent this one write-down — it would be very, very modestly profitable. In Europe, we have lost and we are losing significant amounts of money. Business jets in Europe, the total is about one — and I'm not talking about ours, I'm talking about all — are about roughly 1/10th the number as in the United States, even though the population is similar. So we have grown from a small base quite rapidly over there. Nobody else will be taking us on. It's part of a service that will be part of a very big business worldwide, in my view, over the years. I don't think anybody else can come in after us. So I think it's integral, and it is integral, to our operation. Half the — roughly half the miles flown in Europe arise from American owners. And that will just do nothing but get bigger over the years, because our number of — every month our number of owners goes up, goes up significantly. We have people here from Marquis, who have essentially — they've become a customer of ours, and then they resell cards for 25 hours. And they have added 40 or 50 customers a month in recent months. So it's a popular service, it will be a much bigger business. I think there will be a shakeout at some point, and maybe fairly soon. You can look at the Raytheon prospectus and — or the Raytheon 10K, and you will find some interesting information about their operation. And you can — it's not hard to figure out what's going on. I don't know the answer as to when the shakeout will occur. But I can assure you that we will not be one of the shook. (Laughter) Charlie, do you want to comment on it?

查理·芒格不说。(笑声)

CHARLIE MUNGERNo. (Laughter)

沃伦·巴菲特他会评论盈利的业务。他把亏损的留给我。长期商业模式是,我们基本相信,未来几年和我们一起飞的人可能是现在的 10 倍。最好的服务、最好的记录、最好的安全政策,会让我们在这个领域非常领先,人们会为服务付合适的价格。我们看到了各种证据。但在我看来,今年 NetJets 不会盈利。

WARREN BUFFETTHe'll comment on the profitable operations. He gives me the one — The long-term business model is that, basically, we believe that, you know, perhaps 10 times the number of people that are now flying with us will be flying with us some years in the future. That having the best service, the best record, and the best policies for safety and security, will leave us very dominant in the field, and that people will pay an appropriate price for the service. And we see all kinds of evidence of that. But we do not see a profit this year, in my view, at NetJets.

“我们想要的是零成本的浮存金”

"What we really want is cost-free float"

沃伦·巴菲特我们来看第二个问题。

WARREN BUFFETTLet's go to number 2.

现场股东早上好。我是马克·拉比诺夫,来自澳大利亚墨尔本。我有两个相关问题请教两位先生,基本都关于浮存金。浮存金,像你们说的,已经成为我们资产基础中非常大的一部分。假设我们的保单持有人继续续保,我们控制了综合成本率,在计算伯克希尔内在价值时,能把浮存金当准权益吗?第二个相关问题,考虑到我们在这个市场还只是小角色,未来五到十年浮存金能保持每年大约 10% 的增长率吗?谢谢。

AUDIENCE MEMBERGood morning. I'm Marc Rabinov from Melbourne, Australia. I had two related questions for you gentlemen, basically both related to float. Float, as you indicated, has become a very large part of our asset base. Assuming our policy holders continue to renew with us and we keep control of our combined ratio, can we count the float as pseudo equity when calculating the intrinsic value of Berkshire? And the related question was, can we not expect the float to keep growing at, say, 10 percent per annum for the next five to 10 years given that we're still really a minority player in this segment? Thank you.

沃伦·巴菲特嗯,我希望它能以 10% 左右增长,至少如果是盈利的话,我确实相信很可能如此。3 月 31 日我们的浮存金大约是 425 亿美元。我觉得整个美国财产意外险行业的浮存金大概在 5000 亿美元左右。所以我们可能占 8% 左右,多一点,或者 9%,大体在这个范围。在美国全部财产意外险浮存金中——当然,我们海外也有一点,但世界财产意外险市场主要在美国。1967 年我们刚开始时,浮存金大概只有 1000 万美元。从 1000 万美元涨到 420 亿,老实说,让我惊讶。但这也意味着——未来要以显著百分比增长会更难。我们的目标——我们喜欢增长的想法——但我们最想要的是零成本的浮存金。我是说,这才是目标,增长根本不在最优先名单上。我要求我们的经理人,不是要他们带来更多浮存金,而是带来盈利的浮存金。这是我们一直以来的关键。如果盈利的浮存金来了,我们喜欢。但我们要看它来不来。你问题的第一部分,如果 425 亿美元确实能零成本获得,甚至更好是盈利,那对我们来说它的效用就像权益。但清算时你未必能变现,清算时你当然拿不到。出售时也未必能变现,那得看情况。所以我不告诉你该怎么计算它——无论你按内在价值计算,都得自己决定。但它对我们的效用,就像不用发行普通股就得到了 425 亿美元权益资金。这也是我们一直对它这么热衷的原因之一,到现在 35 或 36 年了。这对我们是个好生意。偶尔我们会偏离轨道。你知道,80 年代初我们跑偏过,70 年代中期有一两个问题,通用再保险也有几年问题。所以没什么是自动的,我要说:我认为,对大多数财产意外险公司来说,这个行业不是好生意。它在太大程度上是商品业务。所以我不认为大多数财产意外险公司能以有吸引力的成本获得浮存金。我们必须是个例外。但我们有一些杰出的公司和一些杰出的经理人,我深信我们获得浮存金的成本会远低于行业平均水平。这就是目标。比如 GEICO,如果它继续以 16% 增长,今年保费额会增加 10 亿美元。GEICO 产生的浮存金不如通用再保险多,但它确实产生浮存金。所以 GEICO 的浮存金会增长。我愿意拿命赌这个。但我们其他的某些交易更偏机会性,那些浮存金甚至可能收缩。如果浮存金收缩,只要我们能产生承保利润,我没问题。随它去。查理?

WARREN BUFFETTWell, I wish it would grow at 10 percent or so, at least if it were profitable, which I do have a belief that it's likely to be. Our float is 42 1/2 billion on March 31st, roughly. I think the entire float of the American property-casualty industry, you know, could be something in the — roughly — in the area of 500 billion. So we may be some figure like, you know, 8 percent or a little bit more, maybe even 9 percent, somewhere in that range. Of the total P-C float in the United States — now, it's true we have a little outside the country, too, but the big part of the world P-C market is in the United States. When we started out in 1967, I think maybe we had 10 million of float. So to go from 10 million to 42 billion, frankly, surprises me. But it also — it's going to be much harder to grow at significant percentage rates in the future. And our goal — we love the idea of growing — but what we really want is cost-free float. I mean, that is the goal, and growth is not a — not at the top of the list at all. I mean, I hold our managers responsible, not for delivering more float. I hold them responsible for delivering profitable float. And that is key in our mind at all the time. If it comes along, we love it. But we will find out whether it comes along or not. The first part of your question, if indeed 42 1/2 billion can be obtained at no cost, or even better yet at a profit, its utility to us is like equity. Now, you couldn't realize it upon liquidation, necessarily. Oh you wouldn't realize it on liquidation. And you couldn't necessarily realize it on sale, that would depend. So I'm not telling you how to count it as in terms — whether you count it in terms of intrinsic value, you have to make that decision. But it has the utility to us of 42 1/2 million — 42 1/2 billion — of funds derived from equity without issuing common shares. And that's one of the reasons we've always been so enthused about it now for, what, 35 or 36 years. It's a great business for us. And every now and then we got off the track. You know, we got off the track in the early '80s, we had a problem or two in the mid '70s, and we had a problem with Gen Re for a few years. So it — there's nothing automatic about it, and I will say this: I think, for most companies in the P-C business, that — the P-C business is not a great business. It's a commodity business to too big a degree. So I do not think most companies in the P-C business will get float at an attractive cost. We have to be an exception. But we have some exceptional companies and some exceptional managers, and I truly believe that we will obtain our float at considerably less cost than the industry. And that is the goal. GEICO, if it would continue to grow at 16 percent, for example, this year, that adds a billion of premium volume. Well that doesn't generate as much float at GEICO as it generates at Gen Re, but it generates float. So GEICO's float will grow. I would, you know, I'd bet my life on that. But certain of our other transactions are more opportunistic in nature, and that float could even shrink. And if the float shrinks, you know, that is fine with me as long as we produce underwriting profits. We'll go wherever it goes. Charlie?

查理·芒格是啊,现在利率这么低,我们辛辛苦苦积累起来的浮存金,短期看对我们没那么值钱。毕竟——我们手头有什么呢?160 亿美元现金,收益率极低。所以多一块钱浮存金现在看起来没什么优势。但我们看得更长远。我们觉得,最终我们会比 2% 好得多得多。

CHARLIE MUNGERYeah, with interest rates as low as they are now, this float we have so laboriously built up isn't worth so much to us on a short-term basis. After all, what — if — what do we have, $16 billion of cash on hand earning a very low rate of return? So the incremental dollar of float doesn't look all that advantageous now. But we have a more long-term view than that. We figure that eventually, we'll do a hell of a lot better than 2 percent.

沃伦·巴菲特我们那 160 亿美元可没有 2% 的收益,查理。(笑)我们——顺便说一句,3 月 31 日我们手头大约有 160 亿美元现金,不包括金融业务里的现金,因为那部分现金的用途有点虚。我是说,它被借来的钱抵消了。但除去金融业务,我们确实有大约 160 亿美元的现金及现金等价物,此外还有很多债券之类的资产。在这 160 亿美元上,你知道,我们大概能拿到 约 0.7% 至 0.75%,就算税后吧,160 亿美元赚这么点,实在让人提不起劲。但——(笑声)——我们宁愿不流口水,也不想惹麻烦。我们会用——沃尔玛昨天公布了一个数字,他们卖给我们一家小货运公司加上其他东西,总共大约 15 亿美元。我们会用钱,你知道,钱会不断进来。如果我们第一季度赚了 17 亿,那 17 亿基本上全是现金。再加上我们还有 13 亿左右的浮存金增长。所以浮存金增长加上留存收益,不算证券收益,大概有 30 亿美元。我们不可能一直保持这个势头,但确实有大量资金涌入。而且——我们确实有一些机会来部署这些资金。如果我们能——如果我们的资金成本为零或更低,它——在我们的——就相当于权益资本,作用非常大。

WARREN BUFFETTWe're not getting 2 percent on that 16 billion, Charlie. (Laughs) We have — we do have, incidentally on March 31st, we have roughly 16 billion in cash, not counting any cash in the finance operation, because that's a little bit phony in terms of its utility. I mean, it's offset by borrowed money. But it — other than the finance operation, we have right at 16 billion in cash and cash equivalents, and we also have a lot of bonds and things of that sort. On that 16 billion, you know, we are probably getting about 7/10ths of 1 percent, three-quarters of 1 percent, call it, after-tax on $16 billion, which does not make us salivate. But — (laughter) — we would rather, you know, avoid salivation than to encounter problems. And we will use — Walmart put out the figure yesterday of roughly 1 1/2 billion for a combination of a small trucking company, plus what they sold us. And we will, you know, we will use money, but money keeps coming in, too. If we earn a billion-seven in the first quarter, that billion-seven is pretty much all cash. And then on top of that we had the billion — billion-three or so float increase. So float increase plus retained earnings, not counting securities gains, maybe $3 billion. Now we're not going to keep that up, but there's a lot of money coming in. And — but we are getting some chances to deploy it. And if we deploy — if we get it at less than — at zero or less cost, it has —it’s very close to, in our — it has the utility of equity in a very big way.

布莱克-斯科尔斯期权定价模型是“疯了”

Black-Scholes option pricing model is "insane"

沃伦·巴菲特我们来看第 3 个问题。

WARREN BUFFETTLet's go to number 3.

现场股东早上好,两位先生。我叫休·斯蒂芬森,来自亚特兰大的股东。你们过去曾说过,你们认为布莱克-斯科尔斯期权定价模型里基于波动率的假设不对。能否分享一下你们在业务中或市场上遇到期权时,会如何评估它们?另外,考虑到最近全国和解信托等进展,能否更新一下你们对石棉侵权案件的想法?

AUDIENCE MEMBERGood morning, gentleman. My name is Hugh Stephenson (PH). I'm a shareholder from Atlanta. You had indicated in the past that you did not think that the volatility base to Black-Scholes models for options pricing was correct. Would you share with us how you would evaluate those options as you use them in the business or see them in the marketplace? And also if you would update us on your thoughts on the asbestos tort situation, given the recent development of national settlement trusts, et cetera?

沃伦·巴菲特是的,我们——查理和我这辈子都在思考期权。我是说,我猜查理上小学时就在想这个问题了。——(笑声)——你知道,我——你得理解——你根本不需要理解布莱克-斯科尔斯——但你得理解期权的用途,以及它大致上的价值。你还要理解发行期权的成本,这在某些圈子里是个非常不受欢迎的话题。任何期权都有价值。我是说,我 1958 年花 31,500 美元买了栋房子。假设卖房子的人跟我说,“我想要一个永续的期权,行权价 20 万美元。”好吧,如果我给他这个期权,看上去好像没花我什么钱,但期权是有价值的。任何期权都有价值,这就是为什么有些做生意比较滑头的人有时能用很低甚至零成本拿到期权。我不是在说股票期权。我只是说购买任何东西的期权。他们拿到的期权价格远低于实际市场价值。布莱克-斯科尔斯试图衡量期权的市场价值,它引入了一些变量。但其中最重要的变量,可能——好吧,可能在某些情况下,如果你们看法不同就能赚点钱——但它基于标的资产的历史波动率。而历史波动率并不是判断价值的最佳依据。我是说,如果你看伯克希尔股票——不同时期——的五年期期权,伯克希尔的贝塔系数通常很低,他们这么叫它。贝塔系数是衡量——学术界的人总是喜欢给很简单的东西起个希腊名字,这样他们就像个祭司阶层了。(笑声)你知道,这——就像祭司用拉丁语说话一样。我是说,这有点吓唬俗人。但贝塔系数衡量的是历史波动率。伯克希尔的波动率很低,但这并不意味着对于深入了解这家公司的人来说,其期权的价值低于贝塔系数更高的股票。而且我想查理——查理去年说过,对于——尤其是长期期权,布莱克-斯科尔斯会得出一些愚蠢的结果。我是说,它对资产定价错误,但它是一个机械系统。证券市场上的任何机械系统都会时不时地定价错误,这就是——我们做过一次——我去年提到过——我们做过一次大额承诺,基本上——对手方使用了布莱克-斯科尔斯模型和市场价——我们站在了另一边,去年赚了 1.2 亿美元。我们很喜欢别人用机械公式来定价,因为 100 次里有 99 次他们可能是对的,但我们不必参与那 99 次。我们只在我们看法不同的那一次出手。查理,你想谈谈吗——?

WARREN BUFFETTYeah, we — Charlie and I have thought about options all our life. I mean, my guess is Charlie was thinking about that in grade school. And — (laughter) — you know, and I — you have to understand— you don't have to understand Black-Scholes at all — but you have to understand the utility and, in a general sense, the value of options. And you have to understand the cost of issuing options, which is very unpopular subject in certain quarters. Any option has value. I mean, I bought a house in 1958 for $31,500. And let's assume the seller of that house had said to me, "I'd like an option on it, good in perpetuity, at $200,000." Well, that wouldn't have seemed like it'd cost me much if I'd give it to him, but an option has value. Any option has value, and that's why some people who are, you know, kind of slick in business matters sometimes get options for very little or for nothing. I'm not talking about stock options. I'm just talking about an option to purchase anything. They get options for far less than, really, a market value would be. Black-Scholes is an attempt to measure the market value of options, and it cranks in certain variables. But the most important variable it cranks in that might be subject — well, might be a case where if you had differing views you could make some money — but it's based upon the past volatility of the asset involved. And past volatilities are not the best judge of value. I mean, if you had looked at a five-year option at — on Berkshire stock — at various times Berkshire stock's had a fairly low beta, as they call it. Beta is a measure that — people in academia always like to give Greek names to things that are fairly simple, and so that they have sort of a priesthood. (Laughter) You know, it’s — so it's like priests talking in Latin or something. I mean, it kind of cows the laity. But they — beta is a measure of past volatility. Berkshire's had a low volatility, but that didn't mean that the option value of it, to anybody that really understood the business, was lower than a stock with a higher beta. And I think Charlie — what Charlie said is that — last year, is that for over — that for longer-term options in particular, Black-Scholes can give some silly results. I mean, it misprices things, but it's a mechanical system. And any mechanical system in securities markets is going to misprice things from time to time, and that's — We made one — as I mentioned last year — we made one large commitment that basically was — had somebody on the other side of it using Black-Scholes and using market prices — took the other side of it and we made $120 million last year. And we love the idea of other people using mechanistic formulas to price things, because they may be right 99 times out of 100 but we don't have to play those 99 times. We just play the one time when we have a differing view. Charlie, do you want to comment on —?

查理·芒格是的,布莱克-斯科尔斯模型是一种——我称之为“一无所知定价系统”。如果你对价值与价格的关系一无所知——换句话说,如果价格能教给你的就是你能知道的全部——那么布莱克-斯科尔斯模型在非常短期的情况下,对于估算某只股票 90 天期权的大概价值,还算是个不错的猜测。一旦涉及长期期权,或者“一无所知”的因素没那么极端,用布莱克-斯科尔斯模型就太荒唐了。人们用它,只是因为想要某种机械的体系。但拿好市多来说,在相当短的时间内,我们以 30 美元的行权价发行了股票期权,也以 60 美元的行权价发行了股票期权。而布莱克-斯科尔斯模型对以 60 美元为行权价的期权估值,远高于以 30 美元为行权价的期权。这简直疯了。

CHARLIE MUNGERYeah, Black-Scholes is a — what I would call a know-nothing value system. If you don't know anything at all about value compared with price — in other words, if price is teaching you all that can be known — then Black-Scholes, on a very short-term basis, is a pretty good guess, you know, for what a 90-day option may be worth in some stock or another. The minute you get into longer-term options, or you don't have the know-nothing factor so extreme, it's crazy to use Black-Scholes. People use it just because they want some kind of a mechanical system. But at Costco, for instance, within a fairly short period, we issued stock options at 30, and we also issued stock options at 60. And Black-Scholes valued the options we issued at 60 as the strike price way higher than the options we issued at 30. Well, this is insane.

沃伦·巴菲特但我们喜欢这种一定程度的疯狂。(笑声)

WARREN BUFFETTBut we like a certain amount of insanity. (Laughter)

查理·芒格是啊,这对沃伦是好事,他白白捡到了这额外的 1.2 亿美元。不过——

CHARLIE MUNGERYeah, well, it's good for Warren who picked up this extra $120 million. But —

沃伦·巴菲特我是说——

WARREN BUFFETTI mean —

查理·芒格——所以他比我更喜欢这种疯狂。(笑声)

CHARLIE MUNGER— so he's fonder of this kind of insanity than I am. (Laughter)

沃伦·巴菲特不,我们会付你真金白银,只要你能把这样一个人带到我们在基威特大厦的办公室:此人愿意用布莱克-斯科尔斯模型,为 100 份三年期期权定价,并且愿意让我们从中任意挑选。因为,正如查理所说,这是一个“一无所知”的玩意儿。我们在很多事情上也是一无所知,但时不时地,我们会发现一些我们认为自己懂的东西,而在那种情况下,任何套用机械公式的人都会惹上麻烦。但期权确实是有价值的。我是说,去年我们卖出那 4 亿美元债券时,从某种意义上讲,我们就是在发行期权。我们知道在卖出这些债券时放弃了什么。我是说,我们可能拿到了——某种负票息,但那正是因为我们放弃了期权价值。而这,你明白,根本不是什么负成本工具,因为期权是有价值的。

WARREN BUFFETTNo, we will pay you real money if you will deliver to our offices at Kiewit Plaza somebody who wants to use the Black-Scholes model and is willing to price 100 options for three years, willing to — using the Black-Scholes model — and letting us pick and choose among those. Because, as Charlie says, it's a know-nothing affair. And we are know-nothing guys, in respect to an awful lot of things, but every now and then we find something where we think we know something, and anybody that's using a mechanistic formula is going to get in trouble in that situation. But options have value. I mean, we issued options, in a sense, last year when we when we sold those — the 400 million of bonds. And we know what we're giving up when we sell those bonds. I mean, we may have gotten, what — a negative coupon of sorts, but that's because we gave up option value. And it, you know, it wasn't — it isn't truly a negative cost instrument at all, because options have value.

巴菲特回忆高中时与高尔夫教练偷偷溜去赛马场

Buffett recalls sneaking out to race tracks with high school golf coach

沃伦·巴菲特我们来看第 4 个问题。

WARREN BUFFETTLet's go to number 4.

现场股东大家好,我叫马丁·维甘德,来自马里兰州贝塞斯达。首先我想感谢你们,以及所有在这里麦克风和展台前忙碌的工作人员,感谢你们主办了这个精彩的股东周末。我们很享受你们的付出。(掌声)

AUDIENCE MEMBERHello, my name is Martin Wiegand from Bethesda, Maryland. And first I'd like to thank you, and all the folks working here at the microphones and staffing the booths, for hosting this wonderful shareholders' weekend. We enjoy your efforts. (Applause)

沃伦·巴菲特谢谢,马丁。

WARREN BUFFETTThanks, Martin.

现场股东我的问题是关于一家公司如何让员工薪酬与股东利益保持一致。查理·芒格在《杰出投资者文摘》的一次采访中,举了联邦快递做得很好的例子。而我们大家刚从报纸上读到,美国航空、伯利恒钢铁以及其他很多公司做得一塌糊涂。我发现关于薪酬体系的文章少之又少。您能跟我们分享一下,伯克希尔旗下公司是如何做到这一点的吗?另外,您当年的高尔夫教练兼赛马场伙伴鲍勃·德怀尔,托我问您,是否愿意跟大家分享一下您对肯塔基德比的预测?(笑声)

AUDIENCE MEMBERMy question is about a company getting its employee compensation aligned with shareholder interest. Charlie Munger, in one of his "Outstanding Investor Digest" interviews, cites the case of FedEx getting it right. In the newspapers, we've all just read about American Airlines, Bethlehem Steel, and a lot of other companies getting it wrong. I find precious little written about compensation systems. Would you share with us how you get it right at Berkshire companies? Also, your old golf coach and racetrack friend, Bob Dwyer, asked me if you would like to share with us your pick in the Kentucky Derby. (Laughter)

沃伦·巴菲特鲍勃在你后面吗,马丁?

WARREN BUFFETTIs Bob back there with you, Martin?

现场股东没有,他在中间。

AUDIENCE MEMBERNo, in the middle.

沃伦·巴菲特哦。鲍勃和我高中时确实经常在赛马场待着。他不仅是伍德罗·威尔逊高中的篮球教练,还是高尔夫教练。每当我想去赛马,他就会给我的其他老师写请假条,说我们必须出去参加高尔夫球队训练。(笑声)然后我们就直奔查尔斯镇、哈弗尔迪格拉斯、皮姆利科之类的地方。他后来改邪归正了。(笑声)很高兴鲍勃和我们在一起。他因那著名的三号铁击球而闻名。那时候人们叫他“电车线”德怀尔。

WARREN BUFFETTOh. Bob and I did spend a lot of time at the racetrack in high school. He was not only the basketball coach at Woodrow Wilson High, but he was also the golf coach. And whenever I wanted to go the races he would write an excuse to my other teachers saying that we had to go out for the golf team. (Laughter) And then we would head off to Charles Town, or Havre de Grace, or Pimlico or someplace. And he cleaned up his act subsequently. (Laughter) It's good to have Bob with us. He was known for his famous three-iron shots. He was known as "Trolley Wire" Dwyer in those days.

用股票期权作为薪酬是“疯狂的”

"Crazy" to use stock options as compensation

沃伦·巴菲特查理,你想聊聊薪酬吗?

WARREN BUFFETTCharlie, do you want to talk about comp a little?

查理·芒格股东们都知道,我们的制度跟大多数大公司不同。我们认为它没那么变幻无常。股票期权制度有时会阴差阳错地让一些人拿到极其慷慨的奖励,而在另一些时候,即便有人做出了巨大贡献,也可能一分钱都拿不到。所以,除非是继承而来的,否则我们压根不用它。但我们肯定是极少数派——远低于 1%,对吧?

<<<END P 1>>>

CHARLIE MUNGERWell, as the shareholders know, our system is different from that of most big corporations. We think it's less capricious. The stock option system will give extraordinarily liberal awards sort of by accident to some people. And it'll deny other people any reward at all at some different time, in spite of great contributions made by the people who are getting nothing. So except where we inherit it, we just don't use it. But we must be in a minority — far less than 1 percent, right?

沃伦·巴菲特这正是我们喜欢的位置。有意思的是,伯克希尔通过通用再保险那笔交易继承了一些股票期权。不是因为谁没干好,也完全没有任何责怪的意思——但这些期权最后变得相当值钱。如果通用再保险还是家独立公司,这些期权根本不会值钱。它们之所以值钱,是因为伯克希尔其他部门干得好,钱却落到了这些期权持有人手里,而他们对伯克希尔的业绩完全没有任何贡献。这——这绝不是对通用再保险任何人的指责,哪怕一点点指责都没有。这是对期权制度的指责——期权就像一张彩票,同时也是时间的“版税”。因为你也知道,期权持有人从留存收益中获益,却完全不受益于股息。这很可能让他的利益和股东的利益背道而驰。所以我们相信为业绩付酬,但我们相信要把付酬和受考核者合理可控范围内的实际业绩挂钩。我们——给一个管理伯克希尔·哈撒韦整体业务 1% 的人发一张针对整体业绩的彩票,那实在太荒唐了。我要说,在过去五年里,你可能看到过美国企业界——整个美国公司体系——出现了比之前一百年加起来还要多的、方向搞错了的薪酬制度。这太离谱了。90 年代有财富创造,就像 80 年代、70 年代、60 年代、50 年代一样。但财富转移的规模是前所未有的。你也不能怪人们想趁机发财。要是有人走到我面前,递给我六张内布拉斯加州的彩票,我也会收下。但这跟我经营伯克希尔干得怎么样毫无关系。实际上,查理和我认为,一个设计合理的期权制度——包含资本成本和其他一些因素,并把期权和当事人业绩捆绑起来——我们认为这是有道理的,我们使用过类似的各种激励计划。但那种直接把期权发出去,告诉人们十年里他们可以免费搭车,然后重新定价——要是股票跌了,他们的股票不跌,他们的行权价反而跌了——这可不是我们心目中好的薪酬制度。

WARREN BUFFETTIt's where we like to be, right. It's interesting, we inherited some stock options at Berkshire, primarily in the General Re transaction. And, not through any failing of anybody or — there's no aspersions to be cast at all, but those options turned out to be quite valuable. They would not have been valuable if General Re had been left alone as a standalone company. They were — they profited from the fact that other parts of Berkshire did well, and the money went to the people that had these options who delivered nothing to the performance of Berkshire for a while. Now, that’s — that is not an indictment of anybody, in the least, at Gen Re. It's an indictment of an options system which represents a lottery ticket, and also a royalty on the passage of time. Because as you know, an option holder has benefits from retained earnings and benefits not at all from dividends. And that puts his interest, maybe, quite contrary to that of the shareholders. So we believe in paying for performance, but we believe in tying performance to what is actually under the reasonable control of the person that's being measured. And we — to give a lottery ticket on the overall results of Berkshire Hathaway to someone who is running a business that's 1 percent of the whole is really crazy. And I would say that you have seen probably more misdirected compensation throughout the corporate system — corporate America — in the last five years, you know, than in the hundred years before that. It's been extraordinary. There was wealth creation in the '90s, just like in the '80s, in the '70s, in the '60s, in the '50s. But there was a wealth transfer like had never been experienced before. And, you know, you can't blame people for wanting to cash in on it. You know, if anybody wants to walk up and hand me a half a dozen lottery tickets for the Nebraska lottery, you know, I'll accept them. But it will have nothing to do with how I do in terms of running Berkshire. Actually, Charlie and I think a properly designed options system, which includes cost of capital and some other factors, and ties it to the performance of the people involved, we think that can make sense, when we've used various incentive programs that are similar to that. But the idea of just passing them out and telling people that for 10 years they get a free ride and then repricing — you know, if your stock goes down, their stock doesn't go down, their option price goes down. You know, that is not our idea of a great compensation system.

查理·芒格对,如果我们的大方向是对的,那它的含义相当重要。因为自然的推论就是,美国超过 99% 的企业薪酬制度都有点离谱。我想强调,伯克希尔并不偏激。我的意思是,我们有的激励计划能让有些人赚几千万甚至几亿美元。所以我们不反对给做出巨大贡献的人奖励。但一个本质上随意、不能很好地把结果因人因事量化的制度,我们就是觉得它荒唐。

CHARLIE MUNGERYeah, if we are right with our general approach, it has considerably important implications. Because the natural implication is that more than 99 percent of corporate compensation systems are more than a little crazy in America. And I want to emphasize that Berkshire is not illiberal. I mean, we've got various incentive systems out where people make tens of millions and may make hundreds of millions. And so, we're not against rewards for people who make vast contributions. But a system that's basically capricious, and which doesn't tailor the results per person and per activity very well, we just think it's crazy.

沃伦·巴菲特我们很乐意看到和伯克希尔有关联的人赚钱,只要他们同时在为你赚钱。就这么简单。但——我们不想让他们拿你的钱免费搭车。(掌声)薪酬是个有意思的话题,我明年会写一些相关内容。但你知道,这不是市场体制。你想读多少资料都行。公关人员会告诉你,“乔·史密斯的薪酬是由市场体制决定的,他就像个棒球运动员”之类的话。但他根本不像棒球运动员。棒球运动员是和花自己钱雇他的人谈判,对方会算一算——球队老板——他自掏腰包雇这个球员是否划算。但当你面对一家大公司的薪酬委员会时,谈判桌的一边是对薪酬数额有巨大利益的人,另一边是——相信我——并不是因为他们是董事会里的杜宾犬才被选进来的人——他们打交道的东西,很多时候就是我朋友汤姆·墨菲说的“玩钱”。我的意思是,对桌子的一边来说,某人拿 10 万股限制性股票还是 100 万股限制性股票几乎毫无意义,但对桌子的另一边来说,这可不是没意义的事。美国商业中几乎每一场其他谈判,双方都有对等的利害关系。但在最高层的薪酬谈判中,你根本找不到对等的利害关系。当你往下走到工会层面时,才会有对等的利害关系。管理层想压低价格,工会想多要钱。那才是货真价实的谈判。美国商业中还有许许多多其他货真价实的谈判,但很多公司的薪酬——显然不是全部——是很多很多公司——根本就不是一场像样的谈判。管理层雇来薪酬顾问,而我从来没见过哪个薪酬顾问进来说,“我们应该给这家伙降薪。”我也从没见过薪酬顾问进来说,“你干嘛不把这个蠢货开掉?”你明白我的意思——(笑声)——他们不可能个个都优秀。但你想想,薪酬顾问要是那么干,还能接到下一单生意吗?不可能。所以这是个糟糕的制度,需要改进。也许正在一点点改进。就像我今年在年报里写的,薪酬怎么做,是企业改革的试金石。坦率地说,美国的 CEO 们,他们不在乎董事会是否多元化,还是不多元化,或者诸如此类的事。在很多情况下,他们只在乎自己赚多少钱。而你们,作为所有者,尤其是大股东,必须提供一种反制力量,否则你们就会看到过去二十年发生的事:顶层和底层之间薪酬水平的巨大悬殊。同时,经营企业的人拿的薪酬和出资的所有者得到的回报之间也存在脱节。所以,起来吧,(听不清)股东们。(掌声)

WARREN BUFFETTWe love to see people that are associated with Berkshire making money, as long as they're making money for you at the same time. It's very simple. And — but we don't want them to get a free ride off your money. (Applause) Compensation's an interesting subject and I'm going to write about it next year, some. But, you know, it's not a market system. You can read all you want. I mean, you know, the PR people will tell you, you know, that "Joe Smith's compensation was determined by a market system and he's just like a baseball player,” anything of the sort. But he's not just like a baseball player. You know, the baseball player negotiates with somebody who's spending his money to hire the baseball player, and making a calculation whether he's better off laying out the money out of his own pocket — the owner of the team — to get that player. But when you get a comp committee at a large American corporation, you have somebody with an enormous interest in the amount of comp on one side of the table. And you've got somebody on the other side of the table, who was not picked because they were the Doberman of the board, believe me — and who is dealing with what — many times is what my friend, Tom Murphy, used to call "play money." I mean, you know, it's almost meaningless to the person on one side of the table whether somebody gets 100,000 shares of restricted stock or a million shares of restricted stock, and it's not meaningless to the guy on the other side of the table. Almost every other negotiation in American business, you have some parity of concern. But you do not have a parity of concern, you know, in terms of the — in terms of comp at the top levels. You have a parity of concern when you get down to labor unions. I mean, the management wants to keep down the prices and the union wants to get more money. And that's a real negotiation. And you have, you know, you have lots of other real negotiations in American business, but the compensation in many companies — not all, obviously — but in many, many companies has not been a real negotiation at all. And the management has hired comp consultants to come in, and I have never seen a comp consultant come in and say, "We ought to reduce this guy's salary." I've also never seen a comp consultant come in and say, "Why don't you get rid of this bozo?" You know, I mean — (laughter) — they can't all be wonderful. But — you know, can you imagine a comp consultant doing that and ever getting another assignment? It wouldn't happen. So it's a bad system, and it needs improvement. And it may be getting a little improvement. And as I wrote in the annual report this year, what happens with comp is the acid test of corporate reform. Because frankly, the CEOs of America, they don't care whether their boards are diverse, or not diverse, or anything of the sort. They care about how much money they make, in a great many cases. And you, the owners, and big owners in particular, you know, have to provide some countervailing force, or you'll have what you've had in the last 20 years, which is an enormous disparity in the rates of compensation of people at the top compared to people at the bottom. And also a disconnect between the comp of people running businesses and the results of the owners who gave them the money. So arise, (inaudible) shareholder. (Applause)

低通胀对投资者有利,但请降低期望值

Low inflation helps investors, but keep expectations low

沃伦·巴菲特我们来看第五个问题。

WARREN BUFFETTLet's go to number 5.

现场股东早上好。早上好,我叫马特·绍尔,来自北卡罗来纳州达勒姆。您在 1977 年《财富》杂志一篇题为《通胀如何欺骗股权投资者》的文章中提出,上市公司整体盈利的表现就像一张债券的票息,因此会受高通胀严重负面影响。鉴于当时的高通胀,您推演了一个情景:企业 12% 的净资产收益率——税后降到 7%,剔除通胀后实际回报为 0%。过去几年,您对股票前景一直比较悲观,我们猜想很大程度上和极端的估值起点有关。如果 1977 年通胀对投资者是绝对的坏事,那么今天经济中通胀相对较低,对股票持有者来说,难道不至少算是一个加分项吗?在您警告投资者可能会对股票回报感到失望的观点里,是否也包含了对未来通胀预期的考量?

<<<END P 7>>>

AUDIENCE MEMBERGood morning. Good morning, my name is Matt Sauer and I'm from Durham, North Carolina. In a 1977 Fortune magazine article titled "How Inflation Swindles the Equity Investor," you argued that corporate earnings in aggregate acted like a bond coupon, and thus, were negatively impacted by high inflation. Due to high inflation at the time, you posited a world where a 12 percent return on corporate equity would —was reduced to 7 percent after taxes, and netted out to 0 percent in real terms. You have been sounding downcast about the prospects for equities for several years, much of which we assume relates to extreme starting valuations. If inflation was decidingly bad for investors in 1977, isn't the relative lack of it in today's economy at least one mark in the plus column for equity owners? Is there also a future inflation expectation component in your warnings that investors are likely to be disappointed by equity results?

沃伦·巴菲特嗯,我觉得——毫无疑问,低通胀对所有者来说是个利好。我的意思是,我认为,如果你以相近的价格买入美国企业,并且长期处于低通胀或接近无通胀的环境,那么你获得的实际回报,会比长期高通胀的环境更高。这一点我毫不怀疑。因为那篇文章接着解释了在名义回报和实际虚假回报上被征税的问题。所以,关于哪个时期对投资者更好——长期低通胀时期对投资者更有利。而问题,正如你指出的,在于起点,也就是预测股票投资者回报适中的时候。我当时预测的回报并不一定那么低。说它们低,只是相对于人们在 1982 年到 1999 年那轮长期牛市中开始预期的回报水平而言的。盖洛普和,我记得,好像是普惠公司(现在转到了瑞银华宝)合作做过民意调查,调查了股市投资者的预期。我记得,人们预期的回报率高达 14% 或 15%。他们以为在低通胀环境下就能拿到 14% 或 15% 的回报。嗯,那,你知道,那是在做梦。在低通胀环境下,赚个 6% 或 7% 一点问题都没有。这很可能就是——嗯,这就是可能实现的结果,因为在低通胀环境下,GDP 能增长多少呢?嗯,GDP,你知道,如果通胀率 2%,实际增长 3%,那名义 GDP 增长率就是 5%。如果 GDP 以这个速度增长,长期来看,企业利润大致也会以这个速度增长。如果企业利润每年增长 5%,那么这些企业利润的价值,也就是资本化价值,在任何一个长期内,如果起点正常,很可能也会以类似的速度增长。再加上股息,你知道,扣除摩擦成本之前,你就能拿到 6% 或 7%。投资者承担了大量的摩擦成本。他们本不必如此,但他们确实承担了。这通常占到他们投资额的 1.5% 到 2%。所以这个数学结果并不糟糕,只是对那些在 1998 年或 1999 年习惯或预期会从后视镜里看到极高回报的人来说很糟糕。查理?

WARREN BUFFETTWell, I would — there's no question that the lack of inflation is a plus for owners. I mean, the real return you will obtain, in my view, from owning American business — if purchased at similar prices — the real return will be higher if we have long periods of lower or close to no inflation, than if we had long periods of high inflation. I don't think there's any question about that. Because that article went onto explain how you got taxed on nominal returns and fictitious returns in real terms. So your question about which period is better for investors — a low inflation period over any long period is better for investors. And the problem, as you pointed out also, was the starting point, in terms of predicting modest returns for equity investors. The returns weren't necessarily so modest, I predicted. They were just modest compared to what people had begun to think returns would be during that long bull market from 1982 to 1999. There were polls taken by Gallup working with, I think, PaineWebber at the time — now they've moved it over to UBS Warburg — that showed the expectancy of people in the stock market. And those returns that people expected got up to 14 or 15 percent, as I remember. And they were thinking they were going to get 14 or 15 percent in a low-inflation environment. Well that, you know, that was dreaming. And there's nothing wrong, in a low-inflation environment, at all, in earning, you know, 6 or 7 percent. That's probably as well — Well, it is as good as will happen, because in a low inflation environment how much is GDP going to grow? Well, GDP, you know, if you have a 2 percent inflation and even 3 percent real growth, you're talking about 5 percent, in nominal terms, GDP growing. If GDP grows at that rate, over time corporate profits will grow at — more or less, at that rate. And if corporate profits grow at 5 percent a year, the value of those corporate profits, the capitalized value, will probably grow at something like that over any long term with sort of a normal starting point. And add that to dividends and, you know, you will get 6 or 7 percent before frictional costs. Investors incur a lot of frictional cost. They don't have to, but they do. And that often is 1 1/2, 2 percent of their investment. So the math isn't bad, it's just bad for those people that got used to, or expected, very high returns based on looking in the rearview mirror back in 1998 or 1999. Charlie?

查理·芒格我的总体态度只比沃伦稍微悲观一点。(笑声)

CHARLIE MUNGERMy general attitude is just slightly more negative than Warren's. (Laughter)

沃伦·巴菲特大家都听到了吧。(笑声)这又不是世界末日。我的意思是,实际上,如果拥有美国企业的人能分到这块饼的 5% 到 6%——现在经济规模是 10 万亿美元,总有一天会到 20 万亿美元。但如果我们分到的是这块饼的 5% 或 6%,那对于我们这些拿出资本、为美国企业——为美国消费者、美国民众——生产商品和服务的人来说,这个回报,怎么说呢,我不知道这是不是——这大概就是设计宇宙的人会安排的结果。但在我看来,不管往哪边看,都算不上离谱。我觉得,投入资本的人能获得大量商品和服务作为回报,这没问题,可是你也有超过一亿的劳动力在替你运用资本、生产出这些东西。在低通胀环境下,这能提供——在我看来相当不错的实际回报。但如果进入高通胀,就像我在 1977 年写过的那样,投资者的实际回报很容易变得极低,甚至可能为负。我的意思是,通胀会掠夺股票投资者,正如我当时所写,我用了 7000 字来解释原因。如果还有人感兴趣,我很乐意寄那篇文章的副本给你。但在长期内,通胀是唯一一个能让投资者整体回报变为负数的因素。它是投资者的敌人。查理,你有什么要补充的吗?

WARREN BUFFETTYou've heard it, folks. (Laughter) That isn't the end of the world. I mean, in effect, if the people who own American business get 5 to 6 percent of the pie — $10 trillion economy now, someday a $20 trillion economy. But if we get 5 or 6 percent of the pie, those of us who put our capital out to produce goods and services for American business — for American consumers, American population — is that a, you know, I don't know whether that's — you know, that's exactly what somebody who designed the universe would come up with. But it doesn't strike me as crazy in either direction. You know, I think that — that's a lot of goods and services to go to people that put up the capital, but you — and you've got, you know, a hundred million-plus people in the working force that are working to turn that out for you, using your capital. And it provides a — what I would regard as a pretty decent real return if you have low inflation. If you get into high inflation, as I wrote about back in '77, you could easily have the real return, to investors, get to a very, very low number, and perhaps negative. I mean, inflation can swindle the equity investor, as I wrote back then, and I used 7,000 words to explain why, and will be glad to send you a copy of that article if anyone's still interested. But inflation is the one thing that, over a long period of time, can turn investors' results, in aggregate, into a negative figure. And it's the investors' enemy. Charlie, does that bring forth any further thoughts?

查理·芒格我觉得在这类问题上,你也别指望能从经济学界得到完美的帮助。他们有一些标准公式。对经济学家来说,一个制造业岗位转移到中国,就单纯等同于生产率提高。如果你去问他:假设美国所有的制造业岗位都去了中国,这效率提高是不是有点过头了?答案会是否定的。而且在顶尖大学里,还真有人靠这种思维挣钱。(笑声和掌声)

CHARLIE MUNGERI don't think you'll get perfect help on these subjects from the economics profession, either. They have certain standard formulas. To an economist, when a manufacturing job goes to China, that's just so much productivity increase. And if you ask one, well suppose all of the manufacturing jobs in America went to China. Wouldn't that be a little too much efficiency increase? And the answer would be no. And people actually get paid for thinking like this in major universities. (Laughter and applause)

沃伦·巴菲特是啊,如果——最能说明问题的情况,当然是连经济学教学岗位都全部出口到了中国,到那时——(笑声)——新的见解才会冒出来。

WARREN BUFFETTYeah, if — what would get across the point, of course, is if all the teaching of economics got exported to China, in which — (laughter) — at that point a new insight would appear.

经理自行决定是否参加股东大会

Managers decide whether to come to annual meeting

沃伦·巴菲特第 6 题。

WARREN BUFFETTNumber 6.

现场股东杰克·赫斯特(音),来自费城。我有一个关于经理的问题,还有一个关于保险业务的评论和问题。子公司和经理来得越多,这些会议就越有意思。我也觉得更有教育意义,因为你能跟他们互动。你有没有收到经理们的反馈,他们是不是喜欢来这里,有没有从会议中有所收获?

AUDIENCE MEMBERJack Hurst (PH), Philadelphia. I have a question about the managers, and a comment and a question about the insurance operation. These meetings are a lot more fun with more subsidiaries and more managers. I also think more educational, because you get to interact with them. Is there any feed — do you get any feedback from the managers that they enjoy coming here and they get anything out of the meeting?

沃伦·巴菲特嗯,我们有不少经理在场,但我——我们不要求任何人到场。我是说,有些经理极少来参加股东大会。我不记名,甚至说不出具体是谁。但他们喜欢来,自然就会来。当然,他们中很多人在楼下都有业务,向你们出售商品,有些人来这里也是为了在生意上帮帮忙。但我们拥有一群极为出色的经理。他们经营自己的生意,在各自领域极为优秀,我们不会碍他们的事。实际上,我们几乎不要求他们做任何事,除了为股东工作。我希望你今天能见到他们中的一些人,因为,在场的人显然都喜欢跟股东互动。把脸和职能对应起来,是一件有趣的事。我乐在其中,我想他们很多人也喜欢来。而在楼下工作的人,都是自愿来的。他们喜欢见到股东,喜欢炫耀自己的公司,他们也有太多值得炫耀的东西。我希望你见到他们时能向他们致谢,因为这对他们来说要花很多力气。我今天早上六点到的,但有人比我到得早得多,他们昨天就在为今天做准备。我自己也想感谢他们。查理?(掌声)

WARREN BUFFETTWell, we have a number of our managers here and I — but we don't require anybody to come. I mean, we have managers that, very, very seldom have come to a meeting. And I don't keep names, I can't even tell you which ones they are. But you know, if they enjoy it, they come. Many of them, of course, have operations down below, selling you things, and some of them come to help out in that respect. But we've got a — you know, we have a sensational group of managers. They run their own businesses, they're extraordinary at doing what they do and we don't get in their way. We don't demand that, virtually, that they do anything, except work for the owners. But you will — I hope you meet some of them here today because they — you know, the ones that are here, obviously, enjoy interacting with the shareholders. And it's fun to put faces to functions. I mean, it — I enjoy it, I think a lot of them enjoy coming here. And the people that are working downstairs, you know, they volunteer to come. And they enjoy seeing the shareholders, and they enjoy bragging about their companies, and they've got a lot to brag about. And I hope you thank them when you see them because, you know, it's a lot of effort for them. I got here at six o'clock this morning, but there were people that were here a lot earlier than that, and they were working yesterday to get ready for this. And I want to thank them myself. Charlie? (Applause)

查理·芒格我不认为来参会的经理是为了学什么新招数。我们大多数经理,都知道与自己业务相关的所有招数。但这个地方非常有意思,而且每年都变得更有意思。让它变得有趣的部分原因并非见不得光,我觉得人们很乐意成为其中一员。

CHARLIE MUNGERI don't think our managers who come to this meeting are picking up new tricks. Most of our managers know all the tricks that are related to their businesses. But this is a very interesting place, and it gets more interesting every year. And part of what makes it interesting is not discreditable, and I think people like being part of it.

沃伦·巴菲特没错,我们的经理——在少数一些事情上,我们偶尔会合作。有时候,子公司 A 的经理会直接跟其他经理通气,不通过奥马哈,他们自己直接联系。他们会问:“你们买软件付多少钱?”“你们给 UPS 付多少钱?”诸如此类,还会问“如果我们合力,能不能谈出更划算的交易?”有些时候,我们确实省了钱,有时省下的数目还相当可观。但这从来不是由奥马哈总部发起的,也从来不由奥马哈总部监督。是经理 A 决定打电话给经理 B。而且他们彼此欣赏,能改善自己业务的经营,有时是通过合并采购力量,有时只是偶尔迸发一个点子。但在伯克希尔,没有系统化的方式来推动这类合作,也没有人必须参加。

WARREN BUFFETTYeah, our managers — in a few respects, we'll occasionally work together. Sometimes a manager of subsidiary A will check with some of the others, not through Omaha, directly themselves. And they will say, you know, "What are you paying for software?” or “What are you paying for UPS?" or whatever it is, and "Can we make a better deal if we pool our efforts?" There are times when we have saved money, sometimes pretty real money. But that has never been instituted by Omaha, it's never been overseen by Omaha. It's because manager A decides to call manager B. And you know, they like each other and they can make their own operation better, sometimes by combining purchasing power, and occasionally by just having an idea here or there. But there's no organized way of going at that in Berkshire and nobody has to play.

决策不基于“对未来的宏大预测”

Decisions not based on "sweeping future projections"

沃伦·巴菲特第 7 题。

WARREN BUFFETTNumber 7.

现场股东我是约翰·贝利(音),来自波士顿。我想问一下我们的消费品业务,这意味着我得先谈整体消费者状况。据我了解,过去大约 30 年,中等收入消费者的收入增长仅略快于通胀,而且远慢于整体 GDP 的增长。收入不平等处于 400 年来的最高点。中等收入人群终身收入的现值增长缓慢。然而,他们终身的负债——比如医疗、住房、教育和退休——却急剧膨胀。因此,消费者的经济净资产可能比他们自己以为的要差。为了应对,普通人让妻子出门工作,用房子抵押贷款,还透支信用卡。所以我认为,这可能对消费品业务的可持续性有一定影响。看到我们最近收购了好几家这类业务,我们是怎么看待这个问题的?有没有哪些不那么明显的风险是我们应该考虑的?

AUDIENCE MEMBERI'm John Bailey (PH) from Boston. I'd like to ask about our consumer businesses, which means that I have to ask about the consumer in general. The situation, as I understand it, is that over the last 30 years or so the median consumer has seen his income rise only a little faster than inflation, and much slower than GDP, overall. Income inequality is at a 400-year high. The present value of lifetime income for the median person has improved slowly. Yet the size of his lifetime liabilities, such as health care, housing, education, and retirement, has ballooned. The economic net worth, then, of the consumer may be poorer than they think. To cope, the median guy has put his wife to work, borrowed against the house, and also the credit cards. So I think this may have some implications for the sustainability of consumer businesses. And seeing that we've been buying a number of them recently, how do we think about this problem? And are there any non-obvious risks that we should be considering?

沃伦·巴菲特整体来看,美国消费者比 10 年前更宽裕,但好出不算太多。甚至比 20 年前也要稍好一些。不过你说得很对,在那段时间里,不同人群的财务改善程度存在相当大的不平等。我们并没有宏大的想法——我是说,我们不会基于某些对未来一概而论的宏大预测来决定收购什么生意。我们认为,美国长期来看会表现不错。事实上,我们相当肯定这一点,相信我们的孩子会比我们过得更好。我的孩子们会说,那也不难。(笑声)而孙辈会过得更好。这就是美国经济的历史。我相信,20 世纪人均实际收入增长了七倍。这是巨大的增长。我记得电话发明 40 年后,从纽约打一通叫号电话到旧金山,三分钟要花 18 美元。那时的 18 美元比全美平均周薪还高。你想想,要是电话那头有个小孩提起了听筒,就为了让你找女儿来接电话,整周的工资就没了。所以,这个国家的人会一个十年又一个十年地越过越好。但在伯克希尔,我们并不热衷于当未来学家之类。我可以告诉你一件事:就我们目前的消费业务而言,眼下非常疲软。我们的家具和珠宝业务普遍——糖果业务,那些天天直接面对消费者的业务——都很疲软,第一季度的盈利是下降的。

WARREN BUFFETTThe American consumer, overall, is better, but not dramatically better off than 10 years ago. Even somewhat better off than 20 years ago. But you're quite right in that there's been considerable inequality, in terms of the progress of people financially during that period. We don't have broad ideas about — I mean, we don't make decisions on what business we buy based on some sweeping future projections about things. We think America will do pretty well over time. In fact, we’d — we're quite sure it will do pretty well over time and that our kids will live better than we live. My kids would say that wouldn't be so difficult. (Laughter) But the — and the grandchildren will live better. You know, that has been the history of the American economy. The real income per capita grew sevenfold, I believe, in the 20th century. That is huge. You know, it cost $18, as I remember, to make a three-minute station-to-station call from New York to San Francisco 40 years after the telephone was invented. And at the time the $18 was more than the average weekly wage in the United States. You know, think if some little kid had picked up the phone on the other end and there went the whole weekly wage while you tried to get, you know, your daughter on the phone, or whatever. So it — people will be better off in this country decade after decade. But we don't — we're not big on being futurologists or anything at Berkshire. I will tell you this, in terms of our consumer businesses, right now, they're very soft. Our furniture and jewelry businesses generally — candy business, businesses dealing with the consumer day by day — are soft, and the first quarter the earnings were down.

“合意 GDP”体现经济如何影响家庭

"Desirable" GDP shows how economy affects households

沃伦·巴菲特有一件事你必须思考——人们一般不大会——不太关注这点。你读到 GDP 数据,这也是我为什么认为——我确实认为我们现在已经处于衰退之中——不是一场很大的衰退,但也称不上温和——已经持续两年多了。政府谈到 GDP 时,首先,他们会说 GDP 增长了 2%。但当然,美国人口每年增长 1% 多一点。所以,要看的是人均 GDP。而人均 GDP 几乎原地踏步。但更重要的一个因素,在某种程度上,在于 GDP 把那些,比如,你上飞机前得脱鞋接受安检,也算进去了。它把多出来的警力也算进去了。它把所有这些并未切实转化为——它们体现的是这个国家所需要的商品和服务,但不是我们想要的商品和服务——我是说,是我们但愿不必需要的商品和服务。它们——所有这些都被无差别地计入 GDP。假如机场有 20 名保安,而不是 3 名,这就算进了 GDP。但这会让你觉得每月薪水花得更舒心吗?很可能不会。再比如,如果卷入战争,你把飞机扔进海里,制造那些飞机的成本也是 GDP 的一部分。但这跟你家里的生活毫无关系。所以,在我所称的"合意 GDP"方面,我猜测,人均层面在过去几年里毫无进展,因为我们把资源转移到了其他事情上,而那些事情并没有为你转化为进入你家里、摆上你餐桌的东西。GDP 的质量问题,在大家每天浏览经济报告时,几乎很少被讨论。查理?

WARREN BUFFETTOne of the things you have to think about — and people don't — they don't focus on this very much. But you read about GDP, and this is one reason I think — I really think we've been in a recession now — not a huge one, but — or not a violent one — but for over two years. When the government talks about GDP, A, they talk about GDP, we'll say, going up 2 percent. But of course, the population of the country, you know, goes up something over 1 percent per year. So it's per capita GDP that counts. And that has gone very close to no place. But the more important factor, to some extent, is that GDP counts the people that, you know, have you take off your shoes when you go to get on an airplane. You know, it counts extra police. It counts all of these things that don't really translate into — they translate into goods and services that the country wants, but they are not goods and services — I mean, they're goods and services we wish we didn't want. And they — all of that counts the same way. If there’s a — 20 guards at the airport instead of three guards, that goes into GDP. But does it make you feel any better about how you're spending your paycheck every month? Probably not. And when you get into a war, for example, if you drop planes into the ocean, you know, that's part of GDP, the cost of manufacturing those planes. But it doesn't do anything for you at your house. So in terms of what I would call "desirable GDP," I think my guess is that, on a per capita basis, that has gone no place in the last few years as we've diverted resources to other things that don't really translate to what goes into your house or onto your table. And the quality of GDP is something that is not really talked about very much when you pick up the economic reports every day. Charlie?

查理·芒格是啊,而且你给出的那些关于不平等的数据,往往会掩盖一个基本而重要的事实。如果总是同样的家族永远高居经济金字塔的顶端,那人们对当前的不平等会有巨大的怨恨。但当靠剪息票过活的遗老遗少和杜邦家族没落下去,而有人创办了类似“美厨”(Pampered Chef)这样的公司并崛起时,实际上,在平等方面正发生着某种美妙的事,哪怕最后看起来像是没什么进展。这种活跃的上下流动,会让人们觉得整个制度更加公平。(掌声)

CHARLIE MUNGERYeah, and the type of figures you gave us about inequality tend to obscure a basic and important fact. If the same families were permanently at the top of the economic heap there would be huge resentments about current inequality. But when the coupon clippers and the DuPont family go down, and somebody creates something like Pampered Chef and comes up, in a real sense, something wonderful is happening in terms of equality, even though at the end it looks like there's been no progress. That much churn makes people think the whole system is fairer. (Applause)

沃伦·巴菲特不过,我们现在可能更倾向于不成为流动的一部分。(笑声)三四十年前我们更支持流动。(笑声)

WARREN BUFFETTWe prefer not to be part of the churn, though, actually, at this point, I think. (Laughter) We were much more in favor of churn 30 or 40 years ago. (Laughter)

巴菲特不是从书本学会计

Buffett didn't learn accounting from books

沃伦·巴菲特请 8 号提问。

WARREN BUFFETTNumber 8, please.

现场股东我叫约翰·弗罗伊登伯格(音)。我来自德国。我想知道您最喜欢哪本会计书。谢谢。(笑声)

AUDIENCE MEMBERMy name is Johann Freudenberg (PH). I come from Germany. I would like to know the accounting book you like best. Thank you. (Laughter)

沃伦·巴菲特嗯,我读会计书是很久以前的事了。我记得大学时读过芬尼的教材。我一直很喜欢会计。对于任何做生意的人来说,你知道,基本上怎么学会计都不够。但我不——你知道,我对会计书的最新情况并不熟悉。也许查理最近在读一些。实际上,我希望你长期阅读伯克希尔的年报,能从中获得一些会计方面的教益。但我认为,学会计更多是通过——我是说,一旦你掌握了基础知识,通过阅读那些处理会计问题、会计丑闻之类的好商业文章来学。我的意思是,你需要知道的是:数字是如何组合起来的,它们的基本原则,然后你必须知道可以用这些数字做什么。你得把会计数字作为理解一个生意的原材料开始,但你需要在此基础上增加一些东西。我想不出什么好的会计书。多年来我读过很多好的杂志文章,它们增长了我的知识。我读了很多年报,看到了人们能用会计做什么。正如我以前说过的,如果我不理解,我猜想很可能是因为管理层不想让我理解。如果管理层不想让我理解,那很可能有什么地方不对劲。我是说,人们通常不会无缘无故地用数字来混淆视听。当你遇到这种情况,最好的做法就是避开。查理?

WARREN BUFFETTWell, it's been a long time since I've read an accounting book. I read Finney back when I was in college, I remember that. And I always liked accounting. And for any of you in business, you know, you basically can't get enough accounting. But I don't — you know, I am not really up to date on accounting books. Maybe Charlie's been reading some of those lately. I would hope, actually, that if you read the Berkshire reports over time that you get certain, perhaps, lessons on accounting. But I think you learn more accounting, probably, in terms of — well I mean, once you know the basics of it, by reading good business articles that deal with accounting issues, accounting scandals, that sort of thing. I mean, what you really need to know is you need to know how the figures are put together, the underlying principles of it, and then you have to know what can be done with those. And — you start with the accounting figures as the raw material of understanding a business, but you have to bring something additional to that. And I can't think of any good books on that subject. I think I've read a lot of good magazine articles that contributed to my knowledge over the years. And I've just, you know, I’ve read a lot of annual reports, and seen what people can do with accounting. And as I've said before, if I don't understand it, I figure it's probably because the management doesn't want me to understand it. And if the management doesn't want me to understand it, there's probably something wrong going on. I mean, people don't obfuscate with numbers, usually, without a purpose. And when you run into that the best thing to do is you stay away. Charlie?

查理·芒格是啊,问沃伦他知道什么好的会计书,就像问他有什么好的关于呼吸的书一样。(笑声)这——(掌声)——这意味着,你从学习簿记的基本规则开始,那有点像加法和减法的基本规则。然后你得花很多时间,让会计知识与更大的现实联系起来,这是一个终身过程。

CHARLIE MUNGERYeah, asking Warren, you know, what good books he knows about accounting would be — it's like asking him what good books does he have about breathing. (Laughter) The — and — (applause) — what the implication of that is, is that you start by learning the basic rules of bookkeeping, which are sort of like the basic rules of addition and subtraction. And then you have to spend a lot of time before that accounting gets related to the larger reality, and that's a lifelong process.

许多信贷保险公司“并不清楚自己在做什么”

Many credit insurers "don't really know what they're doing"

沃伦·巴菲特好,我们试试去音乐厅。9 号。这个能用吗?

WARREN BUFFETTOK, we're going to try to go to the Music Hall. Number 9. Is this working?

现场股东应该可以。

AUDIENCE MEMBERI believe so.

沃伦·巴菲特好,好的。

WARREN BUFFETTOK, good.

现场股东纽约市的比尔·阿克曼,我的问题如下:保险公司——您能否评论一下保险公司通过出售信用衍生品来承担信用风险,以及这些衍生品会计处理的充足性?最后,您能否解释为什么那些金融担保保险公司,作为这些衍生品的主要卖方,尽管其杠杆率超过 140 比 1,而且它们承担的风险具有相关性质,却仍能拥有与伯克希尔相同的 AAA 评级?

AUDIENCE MEMBERBill Ackman from New York City, and my question is as follows: Insurance companies — could you comment on insurance companies taking on credit risk through the sale of credit derivatives, the adequacy of the accounting for these derivatives? And finally, could you explain why the financial guarantee insurers, who are the primary sellers of these derivatives, have the same triple-A rating Berkshire has, despite their more than 140-to-one leverage, and the correlated nature of the risks that they take on?

沃伦·巴菲特嗯,我认为你应该去标普或穆迪工作。关于信用保险或各种信用担保的问题,你知道的,这变得非常流行。而且近年来,它实际上已经在标准保险、财产意外险公司中流行起来了。我要说的是,在很多情况下,参与这个行业的人其实根本不知道自己在做什么。在保险行业,这实在太容易了——这也是保险行业的诅咒——同时也是它的好处之一——就是人们递给你一大笔钱,就因为你写了一张小纸片。你在这张纸片上写的内容极其重要。但那些看起来来得太容易的钱,会诱惑你去做非常、非常愚蠢的事。我们奥马哈这里,15 或 20 年前,也就是 80 年代中期,有过这么个情况:互惠保险公司——世界上最大的健康与意外险协会,至少一度是——他们决定进入再保险——财产意外险再保险业务。在非常、非常短的时间里,他们只写了没几张保单,结果就抹掉了他们经过几十年积累的一半净资产。如果你愿意在保险业做蠢事,全世界都会找上你。我是说,你不用——(笑声)你可以在大西洋中央的一艘划艇上,就轻轻低语一句:“我愿意写这个”,然后报个愚蠢的价格,就会有经纪人游到你身边,你知道——(笑声)——还露着他们的脚蹼,顺便说一句。(笑声)这太残酷了。我是说,如果你愿意做蠢事,外面有的是人,这也可以理解。但他们一定会找到你,你会先拿到现金。你会看到一大堆现金,看不到任何亏损,你会继续干下去,因为你一时半会儿看不到亏损。所以你会继续往这个游戏里投得越来越多,你知道的,然后天就塌了。我在年报里提过,GEICO 在 80 年代初期收了大概 7 万多美元——7 万美元——的保费,就那么几张保单,他们当时还以为自己在摘樱桃,还把大部分都再保险出去了。到现在为止,我们已经亏损了 9300 万美元。我们最多能赚到的就是那 7 万多美元,而我不知道最多会亏多少。但我很清楚,那 9300 万已经引起了我的注意。(笑声)当你玩这种游戏时,你承受不起犯错。我是说,这——一个错误——一个错误,或者几个相互关联的错误,就像你提到的——因为这些事确实相互关联——几个错误就会毁掉一辈子的积蓄。我是说,这——你对的时候,每美元只能赚几美分;你错的时候,会亏掉天文数字。在信用保险里,当你在——很多人是根据信用评级来担保债务的。他们会说,好吧,我们来担保一大堆 A 级评级的信用,或者我们会搞出这些涉及 A 级信用评级的结构化安排。他们会用很多研究数据,证明每年有一定比例的 A 级信用违约,你可以回溯到 30 年代,所有这些回溯测试的安排。但问题在于,提问者提到了相关性。当事情变糟时,各种各样你从未想过会相关的东西都会变得相关。当然,你在债券领域遇到的情况是,有一大堆,比如说,电信公司或能源公司,它们的评级都差不多。但它们之间存在巨大的相关性,你并没有获得多元化。你得到的是一种你没有意识到的集中。没有什么比未被意识到的风险集中更致命的了,但它却时时刻刻都在发生。所以我要说,我们看到一个双 A 级的信用被某人担保成三 A 级,担保费可能只收 10 到 15 个基点。而市场收益率差可能高达 100 个基点。这在我们看来可不聪明。关于三 A 评级,我还要说一点。他们有赔付能力的三 A 评级,但我认为他们没有那种普遍意义上的三 A 评级。美国现在大概只剩下八、九家三 A 级公司。伯克希尔·哈撒韦是其中之一。但我相信另一家保险公司是 AIG,另外还有五六家公司。所以这些公司在信用评级上不属于同一类,和伯克希尔不是同一个级别,也没有被公认为同一级别。但我要说的是,你在 140 比 1 的杠杆下——有一天——担保信用,会惹上大麻烦。查理?

WARREN BUFFETTWell, I think you should go to work for Standard and Poor's or Moody’s. The question about credit insurance or credit guarantees of one sort or another, you know, that's become very popular. And it's become — actually, popular with, sort of, the standard insurance, property-casualty insurance, companies in recent years. And I would say that, in many cases, the people participating in that business don't really know what they're doing. It's so easy in the insurance business — it's the curse of the insurance business — it's also one of the benefits of it — is that people hand you a lot of money for writing out a little piece of paper. And what you put on that piece of paper is enormously important. But the money that's coming in that seems so easy can tempt you into doing very, very foolish things. We had a situation here in Omaha 15 or 20 years ago in the mid-'80s where Mutual of Omaha — largest health and accident association in the world, at least at one point — and they decided to go into the reinsurance — property-casualty reinsurance business. And in a very, very, very short time they wrote not very many contracts, and it resulted in wiping out half of the net worth of everything that had built up over many, many decades. If you are willing to do dumb things in insurance, the world will find you. I mean, you do not — (Laughter) You can be in a rowboat in the middle of the Atlantic and just whisper out, "I'm willing to write this," and then name a dumb price, and you will have brokers swimming to you, you know — (laughter) — with their fins showing, incidentally. (Laughter) It is brutal. I mean, if you are willing to do dumb things, there are people out there, and it's understandable. But they will find you, and you will get the cash up front. You will see a lot of cash and you won't see any losses, and you'll keep doing it because you won't see any losses for a little while. So you'll keep taking on more and more of this, you know, and then the roof will fall in. And I mentioned in the annual report how GEICO had taken in, you know, 70-odd thousand dollars — $70,000 — of premiums in the early '80s for a few policies, and they thought they were just picking cherries at the time, and they reinsured a lot of it. And so far we've lost $93 million. Now, the most we could make was 70-odd thousand, and I don't know what the most we can lose is. But I know that 93 million has gotten my attention. (Laughter) When you're playing in a game like that, you can't afford to make a mistake. I mean, it's — the mistake — a single mistake or a few mistakes that are correlated, as you've mentioned — because these things do correlate — a few mistakes will overcome a lifetime of savings. I mean, it is — you will make a few cents on the dollar when you're right, and you will lose incredible sums when you're wrong. And in credit insurance, when you go around — a lot of people went around guaranteeing credits based on ratings. And they said, well, we'll guarantee a whole bunch of single-A ratings, or we'll create these structured arrangements that involve A-rated credits. And they would use a lot of studies that would show that X percent of A-rated credits defaulted per year, and you go back to the '30s, and all these back-tested arrangements. But the problem with that is that what the questioner mentioned is correlation. And when things go bad, all kinds of things correlate that no one ever dreamed correlated. And what you had, of course, in the debt field was you had a whole bunch of, say, telecoms or energy companies, that were all rated similarly. But they were correlated in a huge way and you weren't getting a diversification. You were getting a concentration that would — you didn't realize. And there's nothing more deadly than unrecognized concentrations of risk, but it happens all the time. So I would say we see a B-double-A credit enhanced to a triple-A credit by somebody guaranteeing it, and they may guarantee it for 10 or 15 basis points. And yet the spread in market yield might be 100 basis points. That does not strike us as smart. And I would say this about the triple-A rating. They have a triple-A rating for claims paying, but they don't carry, I don't think, general triple-A. There's only, I think, eight or nine triple-As left in the United States. Berkshire Hathaway's one of them. But I believe there's only one other insurance company, which is AIG, and then there's a half a dozen other companies. So those companies are not in the same class, credit-wise, as Berkshire, nor are they recognized as being in the same class. But I would say you could get into a lot of trouble at 140-to-one — at some point — insuring credits. Charlie?

查理·芒格对,他还问了会计质量的问题。在我看来,至少,美国对衍生品交易的会计处理仍然很糟糕。糟糕就糟糕在它过于乐观了。而最糟糕的地方之一,就是当你谈论担保未来很远——好几年之后——的信用时。这种事情很容易让人们在假设和审计数字上变得极其乐观。人们关注的是审计数字,而不是背后的现实。所以,如果会计做得很烂,商业决策也会很烂。我觉得,就在我们说话这会儿,这种情况正在大规模上演。

CHARLIE MUNGERYeah, he also asked about the quality of accounting. And in my view, at least, the quality of accounting in America for derivative transactions is still terrible. And it's terrible in that it's too optimistic. And one of the places where it's most terrible is when you talk about guaranteeing future credits way, way out — years ahead. That sort of thing just lends itself to people getting very optimistic in their assumptions and in their audited figures. And people pay attention to the audited figures, not the underlying reality. So therefore, if the accounting is lousy, the business decisions are lousy. And I think that's going on mightily as we sit here.

沃伦·巴菲特是的,美国有几十家保险机构或交易机构,在过去几年里以衍生品的形式签下了信用担保合同,规模非常巨大。我几乎可以向你保证,这些合同的每一份,在签署的第一周,不管是谁签的,都会确认某种收入账户或收入入账,然后有人因为签了每份合同而收到一点钱。而且你知道,其中很多合同都会出问题,也许作为一个类别,它会成为一个很糟糕的类别。但从来没有人签过一份合同,并在签署时确认亏损。我是说,他们就是不会这么做。我还告诉你,有很多这样的合同,如果有人替我签了一份,10 秒钟后我就会付钱让别人从我手里拿走,因为我会认为它们天生就内含着亏损。从来没有人会在衍生品合同上确认内含的亏损。事实上,我发现一件很离谱的事:两个衍生品交易商,交易商 A 和交易商 B 开了一张单子,然后交易商 A 确认了利润,交易商 B 也确认了利润,特别是如果这是一份 20 年的合同,你知道吗?我是说,这就是我想生活的世界,但我还没找到。

WARREN BUFFETTYeah, there are dozens of insurance organizations or trading organizations in the country that have written credit guarantee contracts in derivative form in the last few years, in fact, on a huge scale. I will guarantee you, virtually, that every single one of those contracts that was written, in the first week, whoever wrote it, you know, recognized some sort of an income account or an income entry, and that somebody got paid a little bit of money for writing each one of them. And you know that many of those are going to go bad, and maybe, as a category, that it's going to be a terrible category. But nobody ever wrote a contract and recorded a loss at the time they wrote it. I mean, they just don't do it. And I will tell you that there are a lot of those contracts that if somebody wrote them for me, 10 seconds later I would've paid somebody to take them off my hands, so that I would've regarded them as having a built-in loss. Nobody ever records a built-in loss on a derivative contract. In fact, I find it extraordinary that you have two derivative dealers, and dealer A and dealer B write a ticket, and dealer A records a profit and dealer B records a profit, you know, particularly if it's a 20-year contract, you know? I mean, that is the kind of world I'd love to live in, but I haven't found it yet.

我们努力“往远处看”

We try to look "a long way into the future"

沃伦·巴菲特第 10 个问题。

WARREN BUFFETTNumber 10.

现场股东嘿,早上好,查理,沃伦。我叫杰里·麦克劳克林,来自圣马特奥,正在音乐厅连线。你们真该看看我们这边。我们离墙那么大的你们俩的影像大概 12 英尺,这挺有意思的,但喜诗糖果的盒子太大了,我现在明白坦塔罗斯是什么感受了。

AUDIENCE MEMBERHey, good morning, Charlie, Warren. Jerry McLaughlin from San Mateo checking in from the Music Hall. You should see yourselves over here. We're about 12 feet from wall-size images of both of you, which is interesting, but the See's Candy box is so big, I understand what Tantalus went through now.

沃伦·巴菲特音乐厅里有多少人?

WARREN BUFFETTHow many people do you have in the Music Hall?

现场股东我们大概得找个警察来估算,但我估计得有几千人。好了,言归正传——我希望我能一石二鸟。第一件事,在我们经营的小公司 Branders,我们看到——我们在员工福利上的支出越来越多。特别是健康保险,又在不断上涨。几年前,还有现在又有一点儿,你经常在新闻里听到关于医疗危机的鼓噪,以及雇主提供健康保险的成本。我猜这肯定让很多伯克希尔旗下公司的经理人头疼。我想知道你们俩是不是觉得——我是说,就成本而言,“危机”这个词合适吗?看起来我们 GDP 中越来越大的比例都花在了医疗上。这是因为我们认为自己得到了更好的医疗服务,还是真的只是某种通胀?第二件事,冒着让你们觉得我们这边都是一群怪人的风险,大厅这边有几个人让我问你,沃伦,你是不是在认真考虑将来某个时候把自己低温冷冻起来——(笑声)——我想,希望是在非常、非常遥远的将来。

AUDIENCE MEMBERWe probably want to get a cop to estimate, but I'd say it's a couple of thousand. Anyway, moving right along — hoping I can get a twofer here. One is, at Branders, small company we run, we're seeing — we’re spending a lot more on employee benefits anymore. Health insurance in particular is going up and up again. And lots of times, in the press years ago and now again a little bit, you're hearing the drumbeat of a health care crisis and what it costs employers to provide health insurance. I got to figure that's on the minds of a lot of Berkshire operating company managers. I'm wondering whether both of you feel — I mean, is crisis the right word, with respect to cost? Looks like bigger percentages of our GDP are going to health care. Is that because we think we're getting better health care, or is it really just sort of inflationary? Second thing is, at the risk of you thinking we're all a bunch of kooks over here, a couple of people over on this side of the hall have asked me to ask you, Warren, whether you're seriously considering being cryogenically frozen at some point — (laughter) — I think, hopefully, in the distant, distant future.

沃伦·巴菲特什么——?

WARREN BUFFETTWhat —?

查理·芒格低温冷冻。

CHARLIE MUNGERCryogenically frozen.

沃伦·巴菲特哦,去年我们就问过这个了。

WARREN BUFFETTOh, we had that last year.

现场股东对,去年问那个问题的人让我替他追问一下。嘿,最后,跟这两个问题无关——

AUDIENCE MEMBERYeah, and the guy who asked the question last year has put me up to a follow-up for him. Hey, and finally, unrelated to those two —

沃伦·巴菲特我看上去像是快需要那玩意儿了吗?(笑声)

WARREN BUFFETTDo I look like I'm closer to where I need it? (Laughter)

现场股东最后一件事是,当你们看公司、考虑未来盈利时,有没有什么经验法则?通常来说,对于一家你相信、你认为能理解其业务的公司,你觉得你能看多远?是五年,十年?你真的认为你能用那种永续的、无穷无尽的现金流来估值吗?谢谢。

AUDIENCE MEMBERLast thing is, when you guys look at companies and you're thinking about earnings into the future, just do you have any rule of thumb? How far in the future do you think you can look, typically, with a company you believe in, you think you understand the business? Is it five years, 10 years? Do you really think you've got, you know, sort of the perpetual, into infinity income stream to calculate the value on? Thanks.

沃伦·巴菲特嗯,我们不会做那么远的预测,要是我们觉得可以靠冷冻来成功的话,那才需要做那种预测。(笑声)但我们确实——你知道——我们会永远持有这些生意。所以,我们想要的是一个我们认为,如果经营得当,会在几十年里拥有某种竞争优势的生意。我的意思是,我们不会转卖它们。我们最好拥有一些不仅现在好、而且会一直好的东西。所以我们不买呼啦圈公司或宠物石公司,也不买那些我们认为需求会爆发、但不知道赢家是谁的行业的公司。所以我们看得很长远——我们尽量——我们喜欢认为自己是在眺望遥远的未来。

WARREN BUFFETTYeah, well we don't project as far out as we might have to if we thought we could be successfully frozen. (Laughter). But we really — you know, we're going to own these businesses forever. So, we want a business that we think is going to have, if run well, some kind of competitive advantage — over many decades. I mean, we're not going to resell them. And we better have something that is not only good now but that's going to stay good. So we don't buy hula-hoop companies or pet rock companies, and we don't buy companies in industries that we think will have great explosions in demand, but where we don't know who the winners will be. So we look a long — we try — we like to think we're looking a long way into the future.

芒格:医疗支出占 GDP 的 15%“并不疯狂”

Munger: 15 percent of GDP for health care is "not crazy"

沃伦·巴菲特关于医疗成本——唯一一次全公司经理会议——那时候我们的经理人数少得多——但 15 或 20 年前,我们开过一次大多数当时人数较少的经理参加的会议,会上确实讨论了各公司在医疗成本上的做法,因为当时那是我成本结构中增长最快的部分。而今天,工伤保险成本可能会——还有一些与健康无关的保险成本也可能——至少在过去几年里,它们的涨幅甚至比医疗成本还要猛烈。但医疗成本对我们来说非常庞大。在很多情况下,每个员工要支付 6000 或 7000 美元,而且还在快速上涨。这是美国经济中一个我们解决不了、我们的员工也解决不了的通货膨胀部分。它成了成本结构中的一大块——它是一种原材料成本——第一季度我们能源成本更高了。但医疗成本在我看来,会一直涨下去,我对此没什么好办法。查理管着一家医院,对医疗体系比我了解得多,所以我们听听他怎么说。

WARREN BUFFETTOn health care costs — the only company-wide managers meeting — and we had far fewer managers then — but we had a meeting of most of the then-smaller number of managers 15 or 20 years ago where we did talk about what the various companies were doing on health costs, because they were then the fastest increasing part of our cost structure. And today, workers' compensation costs would probably be — and some other insurance costs unrelated to health would be also — would, at least in the last couple of years, have moved up even more dramatically than health costs. But health costs are huge for us. In many cases, you know, running 6- or $7,000 per employee, but moving up at a fast rate. And you know, that is an inflationary part of the U.S. economy that we can't solve and our employees can't solve. And it becomes a big part of the kind of cost — it's a raw material cost — we had higher energy costs in the first quarter. But health costs are the ones that are going to just keep coming and coming, in my view, and I don't have any great answers for it. Charlie runs a hospital and knows a lot more about the health system than I do, so we'll see what he has to say.

查理·芒格嗯,我认为医疗服务的质量,包括制药业提供的,已经大幅提升了。当然,成本也上去了,但美国是个更富裕的国家了。我不认为美国想把 GDP 的 15% 花在医疗上是疯狂的。就算涨到 16% 或 17%,我也不会觉得是世界末日。当然,最终会有一个点,花那么多钱就不再明智了。

CHARLIE MUNGERWell, I would argue that the quality of the medical care delivered, including that from the pharmaceutical industry, has gone up enormously. And, of course, the cost has, too, but it's a much richer country. And I don't think it's crazy if the United States wants to spend 15 percent of GDP on health care. If it went to 16 or 17, I wouldn't consider it the end of the world. Eventually, of course, there would be a place where it wouldn't be smart to spend so much.

沃伦·巴菲特你觉得,如果我们花 13%、14%,而其他一些看起来医疗体系相当不错的国家只花 7%、8%,相较之下,我们花的钱值吗?

<<<END P 14>>>

WARREN BUFFETTDo you think, if we're spending 13 or 14 percent and other countries that seem to have fairly good systems are spending 7 or 8 percent, that we're getting our money's worth, relative to them?

查理·芒格嗯,当然,他们花 7% 能买到的东西,每一块钱买到的价值,比我们花 15% 要高出不少。但这是否意味着我们花 15% 就是疯狂的呢?我说不好。我猜不算。但就我观察到的所有迹象来看,没看出它有任何停涨的苗头。

<<<END P 15>>>

CHARLIE MUNGERWell, certainly they're getting more value per dollar out of their 7 percent than we're getting out of our 15. But does that mean that it's crazy for us to spend 15? I don't know. I would guess not. But I don't see any sign from anything I see that it isn't continuing to go up.

沃伦·巴菲特这——我不知道我们具体花了多少——伯克希尔从不汇总各公司的数据,因为没意义。但我们在医疗上花了很多钱。有些州比其他州高得多。所在地点影响很大。

WARREN BUFFETTIt's a — I don't know how much we — we never aggregate figures around Berkshire from the various companies because it wouldn't mean anything. But we spend a lot of money on health care. And certain states, it's far higher than others. It makes a lot of difference where you're located.

巴菲特:付出爱、得到爱,才是十足的成功

Buffett: Giving and getting love is true success

沃伦·巴菲特第一个问题?

WARREN BUFFETTNumber 1?

现场股东你好,巴菲特先生和芒格先生。我叫贾斯汀·冯(音译)。我 13 岁,来自加州。这是我连续第三年参会。首先,祝你们身体健康,这样我们就能继续来奥马哈很多很多年。(掌声)

AUDIENCE MEMBERHello, Mr. Buffett and Mr. Munger. My name is Justin Fung (PH). I am 13 years old, from California. This is my third consecutive year in attendance. First of all, I would like to wish you the best of health so we can continue to come to Omaha for many years to come. (Applause)

沃伦·巴菲特谢谢。

WARREN BUFFETTThank you.

现场股东谢谢你们去年回答了我关于友谊的问题。今年我的问题是,你们如何定义成功和幸福?它们是相关的吗?一个人又该如何获得成功和幸福?谢谢。

AUDIENCE MEMBERThank you for answering my question on friendship last year. My question this year is, how do you define success and happiness? Are they related? And how would one achieve that? Thank you.

沃伦·巴菲特嗯,我跟大学生们说,等你们到了我这个年纪,如果你希望爱你的人确实爱你,那你就是成功的。我是说,你——如果——查理和我认识一些很有钱的人,有人给他们办致敬晚宴,有建筑以他们的名字命名,可实际上,没人爱他们。你知道,家人不爱他们,那些用他们名字命名大楼的人也不爱。挺可悲的。而且——不幸的是,你知道,这是你花钱买不来的。我是说,查理和我聊过很多次,要是我们能花一百万美元买来爱,你明白我的意思吗?那比努力让自己变得讨人喜欢可要省心多了。(笑声)但现实不是那样的,你知道吧?唯一被爱的方式就是做一个值得被爱的人。这个道理——我真不想在你们 13 岁的时候就告诉你们——不过好处是,当然了,你知道,你得到的永远比你付出的多。我不知道是奥斯卡·汉默斯坦二世还是谁说的:“铃铛不敲不响,歌曲不唱不成歌。爱在心中,不是为了留在那里。爱不付出,就不成其为爱。”基本上,你得到的永远比你付出的多。你要是什么都不付出,就什么都得不到。就这么简单。我认识的人里,到了我这把年纪还被很多人爱的——我们前几天吃晚饭,唐·基奥也在——人人都爱唐·基奥,你也知道,这是有充分理由的。我认识的每一个人,凡是能赢得身边人的爱——共事的人、家人、邻居——的,没有谁不觉得自己是成功的,或者不把这一点视为成功。我不知道那些知道自己没人爱的人心里是什么滋味,但我无法相信他们会感觉很好。所以这事很简单。爱是扔不掉的。你要是试着把它给予出去,你收回来的会比给出去的更多。这是最棒的事。查理,你有什么要说的?(笑声)

WARREN BUFFETTWell, I tell college students that when you get to be my age, you will be successful if the people that you would hope to have love you, do love you. I mean, you — if — Charlie and I know a few people that have got a lot of money, and they get testimonial dinners, and they get their names on buildings, and the truth is, nobody loves them. And you know, not their family, not the people who name the buildings after them. You know, it's sad. And it’s — unfortunately, you know, it's something you can't buy. I mean, Charlie and I have talked a lot of times, if we could just buy a million dollars’ worth of love, you know, I mean? It would be so much more satisfactory than to try and be lovable. (Laughter) But it doesn't work that way, you know? The only way to be loved is to be lovable. It's — and I hate to tell you that at 13, and — but the nice thing about it, of course, is that, you know, you always get back more than you give. I don't know whether it was Oscar Hammerstein or who said, you know, "A bell's not a bell till you ring it, a song's not a song till you sing it. Love in the heart isn't put there to stay. Love isn't love till you give it away." And basically you'll always get back more than you give away. And if you don't give any, you don't get any. It's very simple. I don't know anybody my age that is loved by a lot of people — we had a dinner the other night, Don Keough was there — everybody loves Don Keough, you know, and for good reason. And there is nobody I know that has — that commands the love of people around them, people they work with, their family, and their neighbors— that is other than a success or feels other than a success. I don't know how the people feel that — where they know that nobody loves them, but I can't believe they feel very good. So it's very simple. You can't get rid of love. If you try to give it out, you get it back more than you've given. And it's the best thing. Charlie, what do you speak for? (Laughter)

查理·芒格嗯,你可不想像加州那个电影公司高管一样,据说他的葬礼之所以人山人海,是因为人人都想确认他真的死了。(笑声)还有个类似的故事,牧师在葬礼上说:“有没有人愿意站起来替死者说句好话?”然后是一阵长长的沉默,最后有个人站起来说:“嗯,”他说,“他哥哥更差劲。”(笑声)

CHARLIE MUNGERWell, you don't want to be like the motion picture executive in California, and they said the funeral was so large because everybody wanted to make sure he was dead. (Laughter) And there's a similar story about the minister saying at the funeral, "Won't anybody stand up and say a good word for the deceased?" And there was this long silence, and finally one guy stood up and he said, "Well," he said, "his brother was worse." (Laughter)

沃伦·巴菲特听我说,我想这么讲。你环顾四周,看看那些比你年长的人,看看你的年长亲戚什么的,你不会看到一个被周围人爱着却还感到不幸福的人。我是说——而且——这个房间里的大多数人,将来经济上都会很宽裕。我与之交谈过的大多数大学生,将来经济上也会很宽裕。但等他们渐渐年长,其中一些人会有很少的朋友——真朋友——而另一些人,别人为他们做多少事都嫌不够。我身边一直都能看到这种现象。所以这就是我们今天关于这个问题的建议。

WARREN BUFFETTLook, I would say this. Look around at, you know, people older than you are, look around at, you know, your older relatives or whatever, and you will not see a — an unhappy person who is loved by those around them. I mean it — and it's — most people in this room are going to do very well financially. Most of the college students I talk to are going to do well financially. And some of them are going to have very few friends — real friends — as they get older, and others, people won't be able to do enough for. And I see it around me all the time. So that's our advice for the day on that.

巴菲特不记得曾给理查德·雷恩沃特提过建议

Buffett doesn't remember giving advice to Richard Rainwater

沃伦·巴菲特第二个问题。(掌声)

WARREN BUFFETTNumber 2. (Applause)

现场股东你好,我叫凯文·特鲁伊特,是来自伊利诺伊州芝加哥的股东。巴菲特先生、芒格先生,感谢你们为股东和合伙人举办了这场精彩盛会。我非常享受、也发自内心地喜欢来这里。我从中学到了太多东西,这里的人也极其出色。我有三个问题,希望能尽量简短。前两个问题问你和芒格先生,第三个问题是单独问你的。我的第一个问题是,芒格先生,人们普遍认为是你让沃伦脱离了本·格雷厄姆实践的烟蒂股投资方法。据说,正是收购喜诗糖果让你们学到了买好生意这一重要教训。你是在什么时候意识到,买好生意这个概念是更好的长期投资策略?在你和沃伦的讨论中,又是哪些论点让你成功说服他朝那个方向转变?巴菲特先生,芒格先生关于买好生意的论点中,是什么说服你放弃了烟蒂股方法,转而跟着他走?我的第二个问题是,在你们二位的经验中,你们是否知道有任何一家公司,在失去竞争优势之后,又恢复或重新获得了它?第三个问题是单独问你的,巴菲特先生,理查德·雷恩沃特在职业生涯早期曾找过你,问你成为一个成功的投资者需要什么。你能告诉我们他问了你什么、你又对他说了什么吗?谢谢。(掌声)

AUDIENCE MEMBERHello, my name is Kevin Truitt (PH) and I'm a shareholder from Chicago, Illinois. Mr. Buffett and Mr. Munger, thank you for putting on this marvelous event for your shareholders and partners. I thoroughly enjoy and love coming here. I get so much education from this, in that the people here are just wonderful. I have three, hopefully short, questions. The first two questions are for you and Mr. Munger, and the third question is for you. My first question is, Mr. Munger, you are largely credited with moving Warren away from the cigar-butt approach to investing, as it was practiced by Ben Graham. It's been stated that it was the purchase of See’s Candy that taught you this important lesson of buying good businesses. At what point did you realize that this concept of buying good businesses was a better long-term investment strategy? And what was it in your discussions with Warren that allowed you to persuade him to move in that direction? Mr. Buffett, what was it in Mr. Munger's arguments for buying good businesses that persuaded you to abandon the cigar-butt approach and move in his direction? My second question is, in both your experience have you or Mr. Munger ever known of a company that has regained or replaced its competitive advantage once it was lost? My third question for you, Mr. Buffett, is, early in his career Richard Rainwater sought you out and asked you what it took to become a successful investor. Can you tell us what he asked you and what you told him? Thank you. (Applause)

沃伦·巴菲特最后一个问题,我完全不记得了。我是说,雷恩沃特给我打过几次电话,但我确实不太记得谈话内容了。那是很多年前的事了,我当时跟他说的,大概也跟我在今天这个会上回答提问差不多——我当时肯定会给出同样的回答。所以这些年我跟理查德·雷恩沃特确实没什么联系。就像我说的,我想我见过他一次,他打过几次电话,所以——

WARREN BUFFETTThe last question, I don't remember at all. I mean, Rainwater called me a couple of times, but I don't really remember the conversation. That was a lot of years ago and I probably said the same — I would have said the same thing to his as if I got a question asked in this meeting. So I’ve really had no contact with Richard Rainwater over the years. Like I say, I think I met him once, I believe, and he called a couple of times, so —

喜诗糖果的教训:要听得进批评

See's Candies lesson: listen to criticism

沃伦·巴菲特查理,你想回答第一个问题吗,关于你是怎么——

WARREN BUFFETTCharlie, do you want to answer the first question about how you —

查理·芒格好啊,嗯,我觉得说我一直是沃伦·巴菲特的伟大启蒙者,这说法多少有些神话色彩。(笑声)沃伦本来就不需要太多启蒙,但我们俩确实一直在持续学习,所以五年前的我们,都没有后来的我们那么明智。而喜诗糖果确实给我们俩上了美妙的一课。如果我把完整的故事讲出来,你们也会学到一课。如果喜诗糖果当时多要 10 万美元,沃伦和我就会转身走人。我们当时就那么蠢。

CHARLIE MUNGERYeah, well, I think there's some mythology in this idea that I've been this great enlightener of Warren Buffett. (Laughter) Warren hasn't needed much enlightenment, but we both kept learning all the time, so that the man we were five years earlier was less sensible than the man who ultimately was there. And See’s Candy did teach us both a wonderful lesson. And it'll teach you a lesson if I tell you the full story. If See’s Candy had asked $100,000 more, Warren and I would've walked. That's how dumb we were at that time.

沃伦·巴菲特是多要 1 万美元。(笑声)

WARREN BUFFETTTen-thousand more. (Laughter)

查理·芒格我们之所以没走人,有一个原因:就在我们做出这个英明决定、一分钱都不打算多出的时候,艾拉·马歇尔对我们说,“你们俩疯了。有些东西是值得多花钱的”——说的是生意的品质,品质等等。“你们低估了品质。”嗯,沃伦和我没有像很多地方的人那样行事,我们听进去了这个批评。我们改变了想法。对任何人来说,这都是很好的一课。建设性地接受批评的能力——想想看,单是接受那一条批评,我们就赚了多少钱。如果把我们从收购喜诗糖果中学到的东西的间接影响也算上,可以说,伯克希尔今日的根基,有一部分正是从批评中学习得来的。不过,今天我们可不想再听批评了。(笑声)

CHARLIE MUNGERAnd one of the reasons we didn't walk is while we were making this wonderful decision we weren't going to pay a dime more, Ira Marshall said to us, "You guys are crazy. There are some things you should pay up for," quality of business — quality, and so forth. "You're underestimating quality." Well, Warren and I instead of behaving the way they do in a lot of places, we listened to the criticism. We changed our mind. And that is a very good lesson for anyone. The ability to take criticism constructively is — well, think of all the money we made from accepting that one criticism. And if you count the indirect effects from what we learned from buying See’s, you can say that Berkshire's been built, partly, by learning from criticism. Now, we don't want any more today. (Laughter)

沃伦·巴菲特我们也喜欢花生脆糖。(笑声)

WARREN BUFFETTWe also like the peanut brittle, too. (Laughter)

从“烟蒂股”到高品质公司

From "cigar butts" to high-quality companies

沃伦·巴菲特查理刚才解释了,我是从一位专注于定量分析的人——本·格雷厄姆——那里学到的投资,并且从中获益极大。他并没有否定定性分析,但他表示,你靠专注定量分析就能赚到足够的钱,那是一条更稳妥的路,能帮你识别出烟蒂股。他会说,定性分析更难教、更难写,可能需要比定量分析更多的洞察力。再说定量分析已经很管用了,何必再费更大的劲?在小规模下,你知道,这是很有道理的。但查理确实——不仅仅是艾拉·马歇尔——在我刚开始做投资时,查理就比我更重视定性分析。他的背景在某种程度上和我不一样,而我又深受一位了不起的老师影响,这也是有充分理由的。不过,正如我们指出的,以合理的价格买入一家优秀的企业,比以优秀的价格买入一家普通的企业更有意义。这些年来,我们已经改变了——或者说我至少改变了关注的方向,而查理一开始就朝着这个方向——朝着这个方向转变了。当然,我们也在观察中不断学习。我是说,当你观察了企业 50 年,要想了解一些关于哪里能赚到大钱的道理,并不是什么难事。那么,你说这个转变发生在什么时候?这一点很有意思。因为实际情况是,即使你获得了一个重要的新想法,旧的想法也还在。所以会不时在两个思路之间摇摆。我是说,从烟蒂股到优秀公司,并不存在一条清晰、鲜红的分界线。但我们确实在朝那个方向移动,偶尔也会退回来,因为烟蒂股也能赚钱。但总体而言,我们一直在朝着越来越好的公司的方向前进,现在我们有了一批优秀的企业。

WARREN BUFFETTThe — Charlie explained, I had learned investment, and got enormous benefit out of that learning, from a fellow who concentrated on the quantitative aspects, Ben Graham. And who didn't dismiss the qualitative aspects, but he said you could make enough money focusing on quantitative aspects, which were a more sure way of going at things and would enable you to identify the cigar butts. He would say that the qualitative is harder to teach, it's harder to write about, it may require more insight than the quantitative. And besides, the quantitative works fine, so why try harder? And on a small scale, you know, there was a very good point to that. But Charlie really did — it wasn't just Ira Marshall — but Charlie emphasized the qualitative much more than I did when I started. He had a different background to some extent than did, and I was enormously impressed by a terrific teacher, and for good reason. But it makes more sense, as we pointed out, to buy a wonderful business at a fair price, than a fair business at a wonderful price. And we've changed our — or I've changed my focus anyway, and Charlie already had it — over the years in that direction. And then of course, we have learned by what we've seen. I mean, we — it's not hard when you watch businesses for 50 years, you know, to learn a few things about them, as to where the big money can be made. Now, you say when did it happen? It's very interesting on that. Because what happens, even when you're getting a new, important idea, is that the old ideas are still there. So there's this flickering in and out of things. I mean, there was not a strong, bright red line of demarcation where we went from cigar butts to wonderful companies. And it — but we moved in that direction, occasionally moved back, because there is money made in cigar butts. But overall, we've kept moving in the direction of better and better companies, and now we've got a collection of wonderful companies.

失去的竞争优势很难恢复

Hard to regain a lost competitive advantage

沃伦·巴菲特说到竞争优势和恢复——失去后重新恢复——这样的例子不多。在财产险公司领域,我有一个朋友总想买糟糕的公司,指望把它们变成优秀公司。我就问他,你知道,“过去一百年里你见过几次这种事?”我的意思是,GEICO 在 70 年代初出过问题,但它有出色的商业模式。它确实脱过轨,但不是因为模式坏了,而是因为他们准备金记错、增长发疯之类的事。但基本模式还在。你可能会说有一家公司失去了竞争地位,之后以不同方式回来了,那就是百事可乐。我是说,他们过去的口号是“同样 5 分钱,份量多一倍”。他们靠定量卖,你花 5 分钱能喝到更多——按口号说是一倍——但二战后成本大涨,这个优势没了。所以他们基本上成功改变了营销方式,这非常非常少见。但你得肯定他们。某种程度上,吉列在 30 年代也失去了部分竞争地位,被所谓的“一分钱刀片”抢了市场份额,然后在接下来十几年里以极大力度恢复,市场份额大幅上升。但一般来说,如果你失去了竞争地位——帕卡德汽车公司在 30 年代中期拥有顶级轿车。当时凯迪拉克不是顶级的——顶级的是帕卡德。然后有一年他们往低端走,就再也没回来。那一年他们销量暴涨,因为人人都想拥有一辆帕卡德,现在可以用更便宜的价格买到了。但他们再也没能恢复高端形象。某些百货公司也干过这种事。它们有过高端形象。你总能靠搞这个促销那个促销、往低端走,来提振销售额,尤其是你还有个高端形象。但要重新回到高端非常困难,你见过一些大百货公司——或者专卖店——有这个问题。查理,你有什么想法吗?

WARREN BUFFETTIn terms of competitive advantage and then regain — lost and then regained — there aren't many examples of that. In the property-casualty company, I’ve got a friend who always wants to buy lousy companies with the idea he's going to change them into wonderful companies. And I just ask him, you know, "Where in the last hundred years have you seen it happen?" I mean, GEICO got into trouble in the early '70s, but it had a wonderful business model. It did get off the tracks, but it wasn't because the model went astray, it's because they’d started reserving incorrectly and went crazy on growth, and a few things like that. But the basic model was still underlying it. You might argue that one company that lost its competitive position and then came back in a different way, actually, was Pepsi-Cola. I mean, they were "Twice as much for a nickel, too." They were selling on a quantitative basis, the fact that you got to guzzle more of the stuff for a nickel — twice as much, as the slogan went — and they lost that edge, post-World War II, when costs went up a lot. And so they basically changed their marketing approach successfully, and that's very, very seldom done. But you have to give them credit for that. To some extent, Gillette lost its competitive position somewhat in the '30s, lost market share against what they called penny blades and all that, and then regained it in a very big way in the next 10 or so years when their market share went up enormously. But generally speaking, if you lose your competitive position — the Packard Motor Company had the premier car in the mid-'30s. The Cadillac was not the premier — it was the Packard. And then they went downscale one year and they never came back. They jumped their sales that one year because everybody wanted to own a Packard, and now you could own one a little cheaper. But they never regained that upscale image again. And certain department stores have done that, too. They've had a upscale image. And you can always juice up your sales, particularly if you've got a great upscale image, by having, you know, this sale or that sale, and going downmarket. It's very hard to back upmarket again, and you've seen some great department stores that have had that — or specialty stores — that had that problem. Charlie, you got any thoughts on that?

查理·芒格没有要补充的了。

CHARLIE MUNGERNo more.

沃伦·巴菲特好。

WARREN BUFFETTOK.

“焦躁的心态”会损害长期表现

"Fretful disposition" will hurt your long-term performance

沃伦·巴菲特第 3 个问题。

WARREN BUFFETTNumber 3.

现场股东您好。我叫布鲁斯·吉尔伯特(音),是来自纽约市的股东。大约四五年前,我把我家大部分的投资组合——实际上是全部——都投进了伯克希尔·哈撒韦。过去这四五年,股价一直相当平稳,我扛过了 2000 年,当时朋友们赚了 50%,而我的投资却亏了 50%。但我得承认,去年读到您在《财富》杂志上的那篇文章,您提到股价昂贵时,我心里很不好受。现在,我白天有时候会自得其乐地估算伯克希尔的价值。但自从听到那个评论后,晚上我还是会醒来,担心、焦虑。我注意到您最近谈了很多定性和定量的东西。我想,请您从自省的角度——我知道这有点像是在让您描述自己的呼吸——来谈谈,您说股价昂贵的时候,究竟用了哪些权重和衡量标准?什么价格、什么价值?您说它昂贵的时候,对公司及其股价到底是怎么看的?

AUDIENCE MEMBERHi. I'm Bruce Gilbert (PH), a stockholder from New York City. And about four or five years ago, I put most of my family's portfolio — actually all of it — into Berkshire Hathaway. And over the past four or five years, the stock price has remained rather steady, and I've withstood the year 2000, when friends were making 50 percent and I was losing 50 percent on my investment. But I have to admit, when I read your Fortune article last year and you referred to the stock price as expensive, I felt badly. Now I spend my days sometimes having fun, figuring out the value of Berkshire Hathaway. But at night after that comment I could also wake up in worry and fret. And I realize you talked, recently, a lot about the qualitative and quantitative aspects of things. And I guess I would like you, with your self-reflective position, and knowing that I'm asking you to do something like maybe talking about your breathing, what went into that comment to call the stock price expensive, in terms of your weights and measures? What price, what value? What do you think about the company and its stock price when you say it's expensive?

沃伦·巴菲特我想,如果你——我不记得那篇文章的确切措辞了,但我很确信我跟那位作者说过,而且几乎可以肯定文章里也写了,那就是我当时说过,我认为它比持有整个市场或标普 500 指数更有吸引力。所以,我表达的是,相比于整个市场,我更偏爱它。我当然很乐意把我 99% 出头的身家都放在里面。我从来没卖过一股,对于持有它直到去世的那一天,我毫无不适,而且在那之后相当长一段时间也是如此。(笑声)但在一段时间以来,我确实一直认为股票根本不便宜。我也从不想鼓励任何人,尤其是在过去这几年,去买伯克希尔或任何其他股票,因为——市场——我觉得——你知道,我们经历了一场大泡沫。而且,我认为伯克希尔的价值近年来有了明显提升——我想查理也这么看。如果我有机会免税把我的伯克希尔换成标普 500 指数,或者任何共同基金之类的,我连想都不会想。但这并不意味着我认为无论是伯克希尔还是股票很便宜。查理?

WARREN BUFFETTI think if you — I don't remember the exact wording of that article, but I'm quite sure that I told the author of that article, and I'm almost positive it was in the article, that said I thought it was more attractive than owning the general market or the S&P. So I was saying that I preferred it to the general market. I'm certainly happy having 99 and a large fraction percent of my net worth in it. I've never sold a share, I am not the least bit uncomfortable about holding it until the day I die, and quite a bit thereafter. (Laughter) But I have not thought stocks were cheap at all for some time. And I've never wanted to encourage anybody, particularly in the last few years, to buy Berkshire or any other stock because — the market — I felt that the — you know, I felt we had a great bubble. And you know, I think Berkshire's value has improved — I think Charlie does, too, fairly significantly — in recent years. And I would — if I had a chance to swap, tax-free, my Berkshire for the S&P 500, or for any mutual fund or anything, you know, I wouldn't even give it a thought. But that does not mean I think, you know, either Berkshire or stocks are cheap. Charlie?

查理·芒格我没什么要补充的。

CHARLIE MUNGERI've got nothing to add to that.

沃伦·巴菲特我不记得我们有推荐过买入或卖出伯克希尔的股票。我们确实曾经说过会回购股票,这背后有某种隐含信息。在其他时候我们也说过不会买入股票。这绝不意味着我们会卖出股票,只是说在当时的条件下我们不会买。但我们一直避免推荐,实际上不仅是不推荐买入或卖出伯克希尔,也不推荐任何其他具体股票。我们只是偶尔会表达对股市整体水平的看法。但我确实认为,如果你回头去读那篇文章——我真希望手头就有一份。我想你会发现,我在文中说过,相比于普通的股票,我更偏爱它。它——

WARREN BUFFETTI don't think we've ever recommended the purchase or sale of Berkshire, that I can remember. We did say at one time we would repurchase shares, which has a certain underlying message to it. And we said at other times we wouldn't buy shares. That doesn't mean we'd sell shares at all, but we wouldn't have bought them under the prevailing conditions. But we have stayed away from recommending, actually not only the purchase or sale, not only of Berkshire, but just of any other specific shares. We've only given our views, occasionally, on what we think about the level of the stock market, generally. But I do think, if you go back and look at that article — I wish I had it here. But I think you'll find that I said I preferred it to equities, generally. It —

查理·芒格我确实认为,培养一种能够持有证券而不焦躁的性情,非常有价值。我觉得焦躁的心态——它是长期投资业绩的大敌。

CHARLIE MUNGERI do think that there's a lot to be said for developing a temperament that can own securities without fretting. I think that the fretful disposition is the — it's an enemy of long-term performance.

沃伦·巴菲特嗯,这几乎——我认为,如果你每天晚上睡觉时都想着股票的价格,那几乎不可能在股市里长期做好。我是说,查理和我,我们想的是它们背后的价值。我们会很愿意,就像那部电影里那样——如果交易所明天就关门,你知道,迪克·格拉索会不开心,我们的专营经纪人吉米·马奎尔也会不开心。但这对我和查理来说,根本无所谓。我们会继续卖砖头、卖 Dilly Bar、卖糖果、写保单。你知道,很多人拥有私人公司,他们从来得不到任何报价。你知道,我们在 1972 年买下喜诗糖果,之后我们就再也没有见过它的报价。这会让我们对喜诗糖果的经营状况心中无数吗?不会,我们看的是公司的经营业绩。所以——专注于公司的经营业绩完全没问题。专注于一只股票的价格则极其危险,因为那实际上意味着你认为股市比你知道得更多。而如果股市真可能比你知道得更多,那你就不应该碰股票。我是说,你应该——股市是用来服务你的,而不是来指导你的。所以你需要形成自己对价格和价值的判断,如果价格跌得更便宜了,而你手头又有资金,从逻辑上讲,你应该买入更多——我们一直都是这么做的。坦率地说,我们犯错的地方在于,我们专注于价格和价值并开始买进时,价格只是涨了一点点,我们就停下了,就像查理提到的,我们在喜诗糖果上就可能犯过类似的错误。几年前,在沃尔玛股票上,一个类似的错误让我们损失了 80 亿美元,就因为它的股价上涨了。你知道,当我们正在买的东西价格上涨时,我们并不开心。我们希望它跌,一跌再跌。这样我们就能不断买入更多——当然,希望我们的钱别用光了。那又是另一回事了。查理?

WARREN BUFFETTWell, it’s almost — I think it's almost impossible if you're — to do well in equities over a period of time if you go to bed every night thinking about the price of them. I mean, Charlie and I, we think about the value of them. But we would be happy, just as in that movie — if they closed the Stock Exchange tomorrow, you know, Dick Grasso wouldn't be happy and Jimmy Maguire, our specialist, wouldn't be happy. It wouldn't bother me and Charlie, at all. We would keep selling bricks, selling Dilly Bars, selling candy, writing insurance. You know, a lot of people have private companies and they never get a quote on them. You know, we bought See’s Candy in 1972. We haven't had a quote on it since. Does that make us wonder about how we're doing with See’s Candy? No, we looked at the company results. So you — there's nothing wrong with focusing on company results. Focusing on the price of a stock is dynamite, because it really means that you think that the stock market knows more than you do. Now if the stock market may know more than you do, but then you shouldn't be in stocks. I mean, you should have — the stock market is there to serve you and not to instruct you. So you need to formulate your ideas on price and value, and if the price gets cheaper and you have funds, you know, logically, you should buy more, if — and we do that all the time. Where we make our mistakes, frankly, is where we focus on price and value and we start buying, and the price goes up a little and we quit, you know, like Charlie referred to, we might have done on See’s Candy. A mistake like that cost us $8 billion in the case of Walmart stock a few years ago, because it went up in price. And you know, we are not happy when things we're buying go up in price. We want them to go down, and down, and down. And we'll keep buying more and — hopefully we won't run out of money. Of course, that's a different story. Charlie?

查理·芒格没有。

CHARLIENo.

三 A 评级不会“让我们做任何蠢事”

Triple-A rating won't "cause us to do anything stupid"

沃伦·巴菲特4 号。

WARREN BUFFETTNumber 4.

现场股东你好。我是来自密苏里州圣路易斯的大卫·安格林。谢谢你们安排了这样一个周末,非常棒。这里总是很有趣。根据《经济学人》的一篇文章,三 A 评级对再保险公司来说是一个非常重要的品质。瑞士再保险和慕尼黑再保险已经失去了三 A 评级。科隆再保险已经出局。伯克希尔的再保险业务会不会无意中暴露在更高的风险之下,因为它现在是仍然持有三 A 评级的主要再保险公司,即使它执行非常严格的承保纪律?

AUDIENCE MEMBERHi. David Anglin (PH) from St. Louis, Missouri. Thanks for the weekend, it's very nice. It's always entertaining here. According to an article in The Economist, the triple-A rating is very important quality for reinsurance to have. Swiss Re, Munich Re have lost their triple-A ratings. Gerling is out of the ballpark. Will the reinsurance business at Berkshire become unintentionally exposed to higher risk because it is now a major reinsurer still holding a triple-A rating, even though it practices a very severe underwriting discipline?

沃伦·巴菲特不会,三 A 评级不会增加我们的风险,因为它不应该影响我们的行为。它可能会影响别人向我们提供什么业务。我是说,从逻辑上讲,我们应该最先得到业务,也是最后得到业务。我是说,我们是肯定会在 5 年后、10 年后付款的再保险公司。所以当——我是说,我们有合同,我们有与瘫痪病人达成的结构化结算,他们指望我们在 50 年后向他们付款。那些人坐在轮椅上,他们可能——你知道,他们可能吸着氧气,各种情况都有。他们依赖着一张印有我们名字的小纸条,上面写着我们将支付他们余生。对他们来说,纸条上的名字是谁至关重要。但这不应该导致我们做——它不应该导致我们做任何愚蠢的事。它只是意味着那些关心未来承诺安全性的人应该来找我们。但完全没有理由因为慕尼黑再保险或瑞士再保险失去了三 A 评级,我们就应该以任何与现在不同的方式承保。它只应该意味着我们有更多选择。我可以向你保证,随着这些公司失去三 A 评级——过去一年或一年半里已经有好几家了——我们一直在非常实质性地收紧通用再保险的承保标准。它需要收紧——但在我看来,我们现在——我们有了正确的——我们在通用再保险建立了伟大的承保文化,历史上大部分时间它都有这种文化。它曾偏离过,但我认为现在它完全回归了。所以我认为你不用担心这个。查理?

WARREN BUFFETTNo, the triple-A can't increase our risk, because it should not affect what we do. It may affect what gets offered to us. I mean, logically we should get business offered to us first, and last. I mean, we are the reinsurer that's going to pay for sure, five years from now, 10 years from now. So when — I mean, we have contracts, we have structured settlements with paraplegics that are counting on us to make a payment to them 50 years from now. And those people are in wheelchairs, they may be on — you know, they may be on oxygen, all kinds of things. And they are depending on a little piece of paper that has our name on it, and it says we're going to pay them for the rest of their life. And it's very, very important to them whose name is on it. But that shouldn't cause us to do — it shouldn’t cause us to do anything at all stupid. It just means that people that care about security of future promises should come to us. But there's no reason at all, because Munich or Swiss Re loses their triple-A, that we should underwrite in any way differently than we do now. It just should mean that we have more to choose from. And I can assure you that, as these companies lose their triple-A — and a number have in the last year or year and a half — we have been tightening our underwriting very materially at Gen Re. Now, it needed tightening — but we are now, in my view — we have the right — we have a great underwriting culture at Gen Re, and historically it had it most of the years. It drifted away from that, but I think it's back in spades now. So I don't think you have to worry about that. Charlie?

查理·芒格嗯,我当然希望我们是比慕尼黑再保险更优秀的承保人。

CHARLIE MUNGERWell, I certainly hope we are better underwriters than Munich Re.

沃伦·巴菲特嗯,我们别指名道姓了。(笑声)不,不,慕尼黑是一家好公司。(笑声)伯克希尔的规矩是,我们点名表扬,按类别批评。(笑声)我确实认为慕尼黑是一家好公司,但他们失去了三 A 评级,坦白说,可能是因为他们——他们在权益方面——在资产方面——股票相对于净资产暴露过多,我想他们可能也同意这一点。但他们在保险业拥有非常强大和重要的地位。我们与慕尼黑再保险做了很多业务,并将继续这样做。但顺便说一句,也有其他公司我们不与之合作。我是说,世界上有一些非常弱的再保险公司,如果发生重大的自然灾害,或者发生重大的金融灾难,在我看来,有很多再保险公司是付不起钱的。我们管理自己的事务,确保我们总能付得起钱。

WARREN BUFFETTWell, let's not name names. (Laughter) No, no, Munich is a fine company. (Laughter) The rule at Berkshire is we praise by name and we criticize by category. (Laughter) And I do think Munich is a fine company, but they lost their triple-A, frankly, because they probably had — they were too exposed on the equity side — on the asset side — in equities, relative to net worth, and I think they probably agree with that. But they have a very strong and important position in insurance. And we do a lot of business with Munich Re, and will continue to do so. But there are others we won't do business with, incidentally. I mean, there are some very weak reinsurers in the world and if there were to be a major natural catastrophe, or if there were to be a major financial catastrophe, there are a number of reinsurers, in my view, that would not pay. And we conduct our affairs so we'll always be able to pay.

从一开始就计划行使科隆再保险的购买期权

Planned all along to exercise Cologne Re buy option

沃伦·巴菲特5 号?

WARREN BUFFETTNumber 5?

现场股东早上好,两位先生。我叫奥拉夫·海涅,来自德国。不出意料,我的问题和德国再保险市场有关,和前面几个问题正好衔接得上。你们收购通用再保险时,我相信也一并继承了大量科隆再保险的股份。在你们最近一封致股东的信中,你们暗示一家大型再保险公司可能陷入麻烦,普遍认为是格宁再保险,就是刚才提到的那家。大约一小时前,你们还提到德国在保险业务方面有点拖后腿——(笑声)——如果我没理解错的话。

AUDIENCE MEMBERGood morning, gentlemen. My name is Olaf Heine (PH) from Germany. And not surprisingly, I have a question concerning the German reinsurance market, fitting nicely in the context of the questions before. When you acquired General Re, I believe you inherited, also, a substantial stake in Cologne Re. Now in your last letter to your shareholders, you hinted that a major reinsurance company might be in trouble, widely believed to be Gerling Re, just mentioned. You also mentioned, about an hour ago, that Germany was kind of a drag insurance-wise — (laughs) — if you are — if I understand you correctly.

沃伦·巴菲特我不——我是说,我不认为我——我不是那个意思。

WARREN BUFFETTI don't — I mean, I don't believe I — I didn't mean to say that.

现场股东好吧,但这有助于我构思问题。(笑声)

AUDIENCE MEMBEROK, but it helps to formulate the question. (Laughter)

沃伦·巴菲特好吧,为了你问题的目的,我们就算我说了——(笑声)——是的。但我没说过。

WARREN BUFFETTOK, well, for the purpose of your question we'll assume I said it — (laughter) — yeah. But I didn't say it.

现场股东所以,现在通用再保险决定行使对另一家德国再保险公司科隆再保险剩余股份的看涨期权。我的问题很简单,是什么促使你们这么做?

AUDIENCE MEMBERSo now Gen Re decided to exercise a call option on the remaining shares of Cologne Re, another German reinsurance company. And my question simply is, what motivated you to do so?

沃伦·巴菲特是的,这是个好问题。这件事在媒体上被——有点被错误报道了。真实情况是,通用再保险——我不知道是大约 6 年还是 7 年前了——从控股股东那里收购了科隆再保险的很大一部分股份,并附带一个关于剩余股份的看跌和看涨期权安排。我甚至不确切知道他们为什么采取这种两步交易的历史原因,但基本上这是一次分两步的收购。所以,从一开始,我们就一直按照我们会行使期权的假设来核算科隆再保险。因为,实际上,如果我们不执行,他们就会执行。从一开始,我们收购那些股票就是板上钉钉的事。所以,我们没有做出肯定的——我们在 6 或 7 年前就做出了一个肯定的决定,要收购科隆再保险的很大一部分股份。我们现在——当期权行使后,我们将拥有大约 89% 的股份。但我们现在执行这个计划并没有什么新意。我记得,看跌和看涨期权安排基本上在今年生效。所以,今年是必须有所行动的一年,而且这一直是计划好的。它并不代表任何关于科隆再保险在 2003 年的新判断或新决定。它反映的是 1996 年或 1997 年,也就是最初收购时所做出的决定。科隆再保险是通用再保险不可分割的一部分。我是说,根据这份合同,我们一直都知道我们会拥有它 89% 的股份。而且,从我们几年前与通用再保险管理层坐下来谈判交易的那一刻起,这一直在我们的考虑之中。所以,媒体有点暗示今年发生的这笔交易有什么新东西,但其实没有。

WARREN BUFFETTYeah, that's a good question. And it was mis — it was sort of somewhat misreported in the press, what happened on that. What really happened is that Gen Re — I don't know whether it would be about six or seven years ago now — acquired a significant position in Cologne from the controlling shareholder, with a put and call arrangement for the remainder. I don't even know the history, exactly, of why they went for this two-step transaction, but basically it was a two-step purchase. So that all along we have accounted for Cologne as if we were going to exercise the option. Because, in effect, if we didn't exercise, they would exercise. And it was fait accompli that we would buy that stock right from the start. So we made no affirmative — we made an affirmative decision six or seven years ago to buy a very significant percentage of Cologne. We now have — will have about 89 percent when the option's exercised. But there's nothing new in the fact that we are now doing it. The put and call arrangement, as I remember, became effective, essentially, this year. So this was the year that something had to be done, and was planned to be done all along. And it reflected no new judgment, no new decision about Cologne in the year 2003. It reflects a decision that was made in 1996 or '97, whenever the original purchase was made. And Cologne is an integral part of General Re. I mean, we knew all along that we would own 89 percent of it, pursuant to this contract. And it — that's always been in our thinking, from the moment we sat down with the Gen Re management to make a deal some years ago. So the press has sort of implied that there's something new in this transaction that's occurring this year, and there really isn't.

伯克希尔回购是可能的,但不太可能

Berkshire buyback is possible, but not likely

沃伦·巴菲特6 号。查理,你对此没什么要说的吧?没有。

WARREN BUFFETTNumber 6. Charlie, you don't have anything on that? No.

现场股东早上好——巴菲特先生。我是阿布舍克·达尔米亚,来自阿吉特·贾恩先生的故乡(听不清)印度。问题是——

AUDIENCE MEMBERGood morning — Mr. Buffett. This is Abhishek Dalmia coming from the land of Mr. Ajit Jain, (inaudible) India. The question is —

沃伦·巴菲特如果你那边还有更多像阿吉特这样的人,送过来。我们需要他们。(笑声)

WARREN BUFFETTIf you have any more like Ajit over there, send them. We need them. (Laughter)

现场股东好的。我的问题涉及公司自由现金的配置。问题是,在什么情况下,伯克希尔会考虑用钱进行股票回购,而不是留作未来收购之用?谢谢。

AUDIENCE MEMBERRight. My question pertains to the allocation of a company's free cash. And the question is, under what circumstances would Berkshire consider parting with its money for a share buyback program, as opposed to retaining it for future acquisitions? Thank you.

沃伦·巴菲特是的,这是个好问题,我们几年前就聊过这个。实际上,我记得 1999 年的年报是在 3 月 12 日发布的——我想就是 3 月 12 日——那是个周五晚上或周六早上。正好在那天,纳斯达克指数冲到了高点,而伯克希尔的股价跌到了低点。我们在那之后立刻——第二天早上,在互联网上——周六早上——我们说自己可能会回购,但想先让你们看到年报,如果股价维持那个水平,我们就会动手。结果是,纳斯达克再也没有回到过 5100 点,伯克希尔的股价也没再回到过 41000 美元或那个附近的位置。我们的首选——这个观点 20 年前就说过——是收购企业。我们希望能买到跟现有企业一样优质的公司,配上同样优秀的管理层,价格也要合理。这是我们的第一选择。如果我们觉得伯克希尔被严重低估,而且我们花钱买企业的可能性又不大——那我们就会回购股票——我们大概买不了太多,但只有在股价明显低于内在价值时才会出手。内在价值没有一个神奇的固定数字。它是个范围。查理会报一个跟我不同的数字,但如果现在让我们写在纸上,我们的范围会相当接近,只是不会完全一样。所以我们会留出足够的安全边际,希望以我们算出的内在价值低端附近明显折价的价格买入。这不是我们的首选。我们更愿意——我们喜欢给伯克希尔添置好企业。但如果股价合适——如果回购能增加每股内在价值,而且我们已经把所有关于价值的信息都分享给了股东,让他们跟我们站在同一个信息层面上,没有隐瞒什么,那我们就会回购。我认为这种情况不太可能发生,尤其是在我们还能找到其他机会的时候。但它是可能发生的,2000 年 3 月就差点成真,后来情况又非常、非常突然地变了。查理?

WARREN BUFFETTYeah, that's a good question and we addressed that a bit back a couple of years ago. In fact, I think our annual report for 1999 came out on March 12th — I believe it was March 12th — on a Friday night or a Saturday morning. That was the day the NASDAQ hit its high and Berkshire hit its low, on that exact day. And we said we would — the next morning, on the internet — on a Saturday morning — we said we would repurchase, but we wanted you to have the annual report first, but we might repurchase at those levels. And the NASDAQ never saw its level of 5100 again, and Berkshire never saw its level of whatever it was, 41,000 or thereabouts. Our preference — and we stated this 20 years ago, even to — is to buy businesses. We are — we want to add businesses of a quality with managers of a quality equal to those we already own, at prices that make sense. And that's our number one preference. If we thought Berkshire was significantly undervalued and we thought the likelihood of using the money to buy businesses — the probability was low — we would be buying stock in — we probably wouldn't be able to buy a lot of stock in, but we would only buy stock in if we thought the stock was selling significantly below intrinsic value. And there's no magic figure for intrinsic value. Intrinsic value is a range. Charlie would name a different number than I would name, but our ranges would be quite similar, if we were to write them down on a piece of paper now. But they wouldn't be identical. So we leave a — we would leave a significant margin of safety and would want to buy at a — what would be a clear-cut, to us, discount from the lower levels of intrinsic value we might calculate. It's not our number one preference. We would rather add — we love it when we add good businesses to Berkshire. But we would have to — if the stock — if we could add intrinsic value per share by repurchasing, and we've given all the shareholders relevant information about the value so that we weren't putting anything over on them, that they had the same information we had, we would buy in stock. I think it's unlikely that happens, that we don't find other opportunities to do things at a time like that. But it could happen, and it almost happened in March of 2000, and then things turned around very, very abruptly. Charlie?

查理·芒格我没什么要补充的。

CHARLIE MUNGERI’ve got nothing to add.

即使电业法未被废除,中美能源也会成长

MidAmerican will grow, even if utilities law isn't repealed

沃伦·巴菲特第 7 个问题。

WARREN BUFFETTNumber 7.

现场股东早上好。我是肯·戈德堡(音),来自马萨诸塞州沙龙。请问你们对中美能源的长期愿景是什么?具体来说,假设《公用事业控股公司法》被废除,你们会有兴趣收购哪种类型的资产——发电、输电还是配电方面的资产?

AUDIENCE MEMBERGood morning. My name is Ken Goldberg (PH) from Sharon, Massachusetts. What is your long-term vision for MidAmerican Energy? And specifically, assuming the repeal of the Public Utility Holding Company Act, what is the nature of the type of assets that you would be interested in acquiring, be they generation, transmission, distribution-type properties?

沃伦·巴菲特是的,中美能源已经是伯克希尔的重要组成部分。我要说,它很可能变得更大。如果 1935 年颁布的《公用事业控股公司法》被废除,它会更容易变得更大。《公用事业控股公司法》,名字倒是挺悦耳——简称 PUHCA——(笑声)——是在 1935 年颁布的,是对 20 年代萨姆·因萨尔那帮人所作所为的一种反应。这完全可以理解。但我确实认为现在它已经相当过时了。我是说,现在已经是 68 年过去了。而且我认为我们给公用事业领域带来了一些东西。事实上,我想在过去一年里我们已经带来了。可能有那么几家公司,如果我们没有能力在某些事情上非常迅速地采取行动,它们现在恐怕已经破产了。所以——不管这个法案废不废除——我认为它有相当的机会被废除。但不管废不废除,现在已经很大的中美能源,会变得更大。而且它可能变得大得多。现在,至于我们会收购什么样的资产,我们并没有——比如说,在它到底是天然气管道、国内公用事业公司,还是在某个我们感觉不错的国家里的公用事业公司之间,我们并没有明确的偏好。我们会看机会出现时的情况。我们随时准备行动。我要说,今年我们肯定会看几笔大交易。能不能做成,取决于竞争、取决于卖家,以及诸如此类的因素。但中美能源总会发生点什么事——你知道,是今年、明年还是后年,我们总会找到机会做成一些重要的事情。能源领域的性质决定了它总是大笔资金。我是说,这些可不是卖柠檬水的小摊。你知道,我们常常谈论的是几十亿,涉及的那种资产规模。所以这会是——我们有出色的管理层——我们有两个人管理着它,戴夫·索科尔和格雷格·阿贝尔,他们是——他们是了不起的企业家。你知道,他们——顺便说一下——我应该公开提一下——他们做了一些跟中美能源无关、却为伯克希尔赚了大钱的事情。换句话说,他们花了时间和精力,甚至周末时间,撮合了几桩中美能源自身做不了、但伯克希尔能做的事。他们没为此拿过一分钱报酬,中美能源也没拿过一分钱。所以他们对伯克希尔的贡献,超出了他们仅仅作为中美能源管理者的贡献。所以这是一笔了不起的资产。我们喜欢把钱投到他们身后——(掌声)——你会看到有事情发生。查理?

WARREN BUFFETTYeah, MidAmerican already is a big part of Berkshire. I would say it's likely to become much bigger. It will be easier to have it become much bigger if the Public Utility Holding Company Act, which was enacted in 1935 — if it were repealed. Public Utility Holding Company Act, which is a melodiously named — called PUHCA — (laughter) — was enacted in 1935 in a reaction to what Sam Insull and people like that had done in the 1920s. It was very understandable. But I really think it is quite outdated now. I mean, it is now 68 years later. And I think we bring something to the utility field. In fact, I think we brought it in the last year. There might well be a couple of companies that wouldn’t — would be in bankruptcy now if we hadn't been in a position to act very quickly on certain things. So — but with or without the repeal — and I think there's a reasonable chance it'll be repealed. But with or without repeal, MidAmerican, which is big now, will become quite a bit bigger. And it could become a whole lot bigger. Now, in terms of what kind of assets we'll buy, we don't have a —any clear-cut preference, for example, as to whether it would be a natural gas pipeline, or whether it would be a domestic utility, or conceivably, a utility, even, in some country that we felt good about. We will look at things as they come along. We're always ready to act. I would say that it's certain we'll look at a few big deals this year. Whether we get one done or not depends on competition, depends on the sellers, and some things like that. But something will happen with MidAmerican — over — you know, whether it's this year, or next year, or the year after, we'll get a shot at doing something significant. And the nature of the energy field is you're talking big money, always. I mean, these are not lemonade stands. And you know, we're talking in the billions, frequently, on the kind of assets involved. So it will be a — we’ve got a fabulous management — we’ve got two people running that in Dave Sokol and Greg Abel, who are — they're terrific businesspeople. You know, they — and, incidentally — I should mention this publicly — they have done things that have made Berkshire significant money that had nothing to do with MidAmerican. In other words, they have spent their time and energy, weekends, putting together a couple of things that MidAmerican itself could not do, but Berkshire could. And they didn't get paid a dime for that and MidAmerican did not get paid a dime for that. So they have contributed to Berkshire's welfare beyond what they've contributed simply as managers of MidAmerican. So it's a terrific asset. We love the idea of pouring money — (applause) — behind them, and you'll see something happen. Charlie?

查理·芒格嗯,我觉得最有趣的一点是,这个领域实在太大。我们说的是一个巨大的行业。现代文明离不开能源,所以如果看不到更多动作,我们会非常失望。

CHARLIE MUNGERWell, I — the really interesting thing about it is the fact that the field is so big. I mean, you're talking about an enormous field. One thing a modern civilization needs is energy, so we'll be very disappointed if there aren't more activities.

为什么巴菲特不收业绩报酬

Why Buffett doesn't get a performance fee

沃伦·巴菲特第 8 个问题。等我们答完第 10 个问题,就休息吃午饭,然后 30 到 40 分钟后回来继续。但我想先答完 8、9、10 题。第 8 个。

WARREN BUFFETTNumber 8. When we get through with number 10 we're going to break for lunch, and then we'll come back and start all over again after 30 or 40 minutes. But I'd like to get through 8, 9, and 10. Eight.

现场股东我是诺曼·伦特罗普,来自德国波恩。巴菲特先生、芒格先生,我有感谢也有问题。感谢你们允许我们股东以同等条件跟你们投资,几乎没有管理费,也没有业绩报酬。(掌声)我是在把自己持有伯克希尔·哈撒韦 10 年的经历跟一家私募股权基金对比后,才完全体会到这一点——那只基金同样是 10 年,扣除费用前收益是 19.8%,扣除费用后只剩 11.2%——(巴菲特笑)现在是我的问题。回到 1950 年代和 1960 年代,当你经营合伙基金时,巴菲特先生,你要求并得到了每年超过 6% 的收益部分 25% 的业绩报酬。

AUDIENCE MEMBERI'm Norman Rentrop from Bonn, Germany. Mr. Buffett and Mr. Munger, I have a thank you and a question for you. Thank you for allowing us shareholders to invest with you on equal terms, with almost no management fee and no performance fee. (Applause) I came to fully appreciate it when I compared my 10 years of holding Berkshire Hathaway to a private equity fund, which over the same 10 years earned 19.8 percent before fees, and 11.2 percent after fees. — (Buffett laughs) Now my question. Back in the 1950s and 1960s when you had a partnership, Mr. Buffett, you asked for and got a performance fee of 25 percent of what was earned above 6 percent a year.

沃伦·巴菲特没错。

WARREN BUFFETTCorrect.

现场股东是什么让你从那种业绩报酬模式转换到今天我们所享受的零费用模式?是“给予比接受更幸福”的智慧吗?(笑声)

AUDIENCE MEMBERWhat caused you to switch from that performance fee to that no fees we are enjoying today? Was it the wisdom that to give is better than to receive? (Laughter)

沃伦·巴菲特再猜一次。(笑声)

WARREN BUFFETTTry again. (Laughter)

现场股东这种从收取业绩报酬改为不收取业绩报酬的转变,你认为是否得到了充分的理解?对你个人又意味着什么?

AUDIENCE MEMBERAnd do you feel that this switch from performance fee to no performance fee, that that is fully appreciated? And what did it mean to you personally?

沃伦·巴菲特嗯,我很感谢你说的。我甚至愿意付钱来做现在这份工作,而且愿意付一大笔钱。希望别有人让我证明这一点。但说到底——如果我能够跟喜欢的人一起工作,得到跟他们一样的结果,最后还能赚到钱,那我为什么还要从他们身上额外抽取提成呢?1956 年我创立那个合伙基金时,我的人生位置跟现在完全不同。当时有些合伙人——我想,可能多丽丝是唯一的原始合伙人还在现场。多丽丝,你能站起来吗?她是在 1956 年 5 月 5 日加入的,不管她在哪。那个时候,那些人把他们的钱交给我,而我自己也需要钱。所以我拿了提成,我觉得那很公平。但我从来没收过管理费。今天,大多数对冲基金经理每年收 1% 的管理费,再收利润的一定比例。我没那么做。而且从 1962 年以后,我把自己的钱全部投了进去,这样亏损的风险和收益是对等的。我一直把他们当作合伙人。后来我们进入伯克希尔时——最初伯克希尔是由合伙基金持有的。所以如果我那时拿薪水,那就相当于在合伙基金参与分配之前,我先从伯克希尔拿了一份钱,等于双重收费。坦率地说,当我在经营伯克希尔的时候,我已经有了所有我需要的钱。我宁愿跟我的合伙人得到同样的结果,而不是我拿到不一样的结果。反正这也没什么区别。最多就是今后我的基金会规模会不一样。但,那又怎样?我喜欢现在的生活方式。查理?

WARREN BUFFETTWell, I appreciate what you had to say, and I will — I would pay to have this job I have. I would pay a lot of money. And I hope I don't get tested on that, but you know, it's — Why in the world — if I can work with people I like, and get the same result they have, and end up with all kinds of money, you know, why do I need to make some further override on them? I was changing my position in life significantly when I started that partnership in 1956. A couple of the people that — well I guess, yeah, [Buffett's sister] Doris may be the only original partner here. But Doris, would you stand up? She joined on May 5th, 1956, wherever she is. And the — you know, those people gave me their money but I wasn't — I needed some money then, too. And I did get an override, which I thought was fair. I got no management fee at all, though. I never charged — today, most of the people who run hedge funds charge 1 percent a year, and then some percentage of the profits. I did not do that. And I did have all my money in after 1962, so that the downside would be equal to the upside. But I've always felt about the people as partners. And when we got into Berkshire — originally we got into Berkshire, Berkshire was owned by the partnership. So if I had taken a salary then I would've been double-dipping, in effect, by getting money out of Berkshire before, in turn, the partnership participated. And frankly, by the time I got — where I was running Berkshire I had all the money I needed. And you know, I'd rather get the same result as my partners than have me get a different result. And it can't make any difference. I mean, it'll make a difference in the size of my foundation someday, perhaps. You know, but so what? I like living the way I live. Charlie?

查理·芒格嗯,你提出了一个非常有趣的问题,而且有先例可循。回到过去,安德鲁·卡内基一直很自豪,他的大部分财富是在他完全不从卡内基钢铁拿薪水的情况下赚到的。约翰·D·洛克菲勒一世几乎不领薪水。老范德比尔特为自己靠股息生活、不领薪水而自豪。在另一个时代,这是一种普遍的文化。你会发现,这些人都有创始人的心态,也许这就是影响沃伦的原因。

CHARLIE MUNGERWell, you raise a very interesting question, and it has parallels, if you go back. [Andrew] Carnegie was always very proud that the bulk of his fortune had been earned where he took no salary at all from Carnegie Steel. John D. Rockefeller the First took practically nothing in salary. Over the years — the original Vanderbilt prided himself on living on his dividends and taking no salary. It was a common culture in a different era. And you realize that all those people had the psychology of being the founder, and maybe that's what influenced Warren.

沃伦·巴菲特查理,你怎么会被影响的?你自己也不拿钱,对吧——

WARREN BUFFETTWhat influenced you, Charlie? Charlie doesn't take anything either, so —

查理·芒格我很高兴摆脱了按业绩收费带来的心理压力。我想沃伦也是。如果你在与人交往时高度尽责、不愿让人失望,那么当你拿到丰厚的业绩报酬时,反而会承受更多痛苦。所以我认为这对我们来说是巨大的优势,我想我们应该感谢你们。

CHARLIE MUNGERI was delighted to get rid of the psychological pressure brought by — brought on me by getting fees based on performance. I think Warren was, too. If you're highly conscientious in your relations with other people, and you hate to disappoint, you're going to suffer more if you are liberally rewarded with performance fees. So I think there was an enormous advantage to us, so I guess we should be thanking you.

沃伦·巴菲特我应该——(掌声)比尔·盖茨在微软从未拿过期权,薪水也极低。你们会觉得有意思。他拿低薪的唯一原因是,他觉得如果将来某一年公司业绩不好,他希望在要求别人减薪的同时,自己能带头降薪。就是这么回事。我是说,他拿的薪水本来就少得可怜,但他就是觉得——比尔是个非常保守的人,他觉得总有一天会遇到麻烦。他希望,如果要求别人减薪 5%,他自己至少能减 90%。但他从未拿过期权,我相信微软 CEO 史蒂夫·鲍尔默也没有。他们和股东一起致富,而不是靠从股东身上获利,这种态度我们很钦佩。

WARREN BUFFETTI should — (Applause) Bill Gates has never taken an option at Microsoft, and takes a very small salary. And you'll find it interesting. The only reason he takes the small salary is if there — he feels that, if there's a bad year at some time in the future, he wants to be able to take a cut in salary at the same time he's asking other people to cut back. And that is the reason. I mean, he takes peanuts as it is, but he just figures that — Bill is a very conservative guy, and he figures that some year there'll be a bad year. And he wants — if he's asking other people to take a 5 percent cut, he wants to be able to take a 90 percent cut, or something, himself. But he's never taken an option, and I don't believe [Microsoft CEO] Steve Ballmer has either. They have gotten rich with their shareholders and not off their shareholders, and that's an attitude we admire.

衍生品的“温和警钟”

"Mild wakeup call" on derivatives

沃伦·巴菲特第九个问题?(掌声)

<<<END P 9>>>

WARREN BUFFETTNumber 9? (Applause)

现场股东早上好。我是惠特尼·蒂尔森,来自纽约市的股东。当您采取我认为史无前例的步骤,提前在《财富》杂志发布了年报的部分内容,主要聚焦于衍生品的危险——您称之为“金融大规模杀伤性武器”时,伯克希尔的忠实股东中有不少议论。我有两个相关问题——第一个问题是给巴菲特先生的。您能说说那篇《财富》文章是怎么来的吗?您是想对这个您认为对金融体系构成重大风险的问题引起额外关注吗?第二个问题想问两位,既然你们都在警告衍生品,信贷市场总体上却出现了大幅反弹。这反映了投资者对这些系统性风险缺乏担忧,还是由其他因素引起的?

AUDIENCE MEMBERGood morning. I'm Whitney Tilson, a shareholder from New York City. There was a lot of talk among the Berkshire faithful when you took what I believe was the unprecedented step of pre-releasing a portion of your annual letter, published in Fortune, which focused primarily on the dangers of derivatives — which you called "financial weapons of mass destruction." I have two questions related to this — the first to you, Mr. Buffett. Could you tell us the story of how the Fortune article came about? Were you trying to draw extra attention to something that you feel strongly is a great risk to our financial system? And the second question to both of you, since you're warning about derivatives, there's been a huge rally in the credit markets, in general. Does this reflect investors' lack of concern for these systemic risks or is it caused by other factors?

沃伦·巴菲特第一个问题,我的朋友《财富》杂志记者卡罗尔·卢米斯是伯克希尔年报的编辑。没有她我们根本完不成报告。我是说,她是世界上最出色的编辑,同时也是最出色的商业作家。所以当我把报告交给她编辑时——我得补充一句,稿子回来时可不是干干净净的——我和她讨论了——我是说,我很想让衍生品那部分内容有更广泛的受众——我希望它能有比伯克希尔年报更广泛的读者。我觉得把它发表出来,虽然和伯克希尔的业务基本无关,除了通用再保险的历史参与,但这绝不会影响对伯克希尔业绩的公平披露。所以主要原因是,我希望通过《财富》杂志获得更广泛的读者。你知道,查理和我觉得,有一种可能性虽然低,但并非微不足道——可能性很低——也许三年、五年、二十年,很可能永远不会发生,但衍生品有可能极大地加剧一个系统性危机,这个危机甚至可能源于其他现象。我们认为这一点没有得到充分认识。我们认为,随着衍生品越来越复杂、使用量越来越大,问题会越来越严重。所以这是一次呼吁——我们希望是温和的警钟——提醒金融世界,这些东西可能非常麻烦。当然,我们在过去两年的能源领域就看到了这一点。它几乎摧毁或摧毁了一些本不该被摧毁的机构。我们还在 1998 年看到,整个金融体系几乎瘫痪,特别是在信贷市场,一家公司的行为——虽然不完全基于衍生品,但没有衍生品也不会陷入那么大的麻烦——导致了这一切。所以这是一个没人知道该怎么处理的话题。查理和我不懂如何监管,但我们认为我们在那个领域看到了公司的具体危险,我们认为我们对可能出现的系统性问题有一些洞察。你知道,人们真的——他们不愿意去想,直到事情发生。但金融世界有些事情最好在发生之前就想清楚,即使概率很低。我们一直在考虑低概率事件,站在伯克希尔的角度。我是说,我们不想让伯克希尔在重大方面出任何差错。因此,我想我们会思考很多人不会去想的事情——仅仅因为我们担心这个。当我们戴上社会责任的帽子时,我们会从衍生品对全球金融体系的角度来思考。我们在所罗门和通用再保险都有一些经验。查理曾担任所罗门的审计委员会成员,他在审计委员会中看到了一些与交易本身、特别是衍生品有关的事情,这让他怀疑人们到底为什么要做这种事。我让查理来补充。

WARREN BUFFETTThe first question, my friend [Fortune Magazine journalist] Carol Loomis is the editor of the Berkshire report. And we wouldn't get out the report without her. I mean, she is the world's greatest editor, in addition to being the world's greatest business writer. So when I gave the report to her to edit — and it did not come back unmarked, I might add — she and I talked about — I mean, I was interested in having the section on derivatives because I thought it had a broader — I hoped it would have a broader audience than just the Berkshire annual report. And I felt that publishing it, which had no relationship to the Berkshire business, basically, except the history of Gen Re's involvement, would not be, in any way, compromising fair disclosure, in terms of Berkshire's results itself. So the primary reason for having it in Fortune was I hoped for a wider audience, basically, by having it in Fortune. And you know, Charlie and I think there is a low, but not insignificant, probability — and low — that sometime, maybe in three years, maybe in five years, maybe in 20 years, and very possibly never, that derivatives could accentuate, in a major way, a systemic problem that might even arise from some other phenomenon. And we think that's inadequately recognized. We think the problem grows as derivatives get more complex and as their usage increases. So it was a call — what we hope was a mild wakeup call — to the financial world that these things could be very troublesome. And of course, we saw it in the energy field in the last two years. It almost destroyed, or destroyed certain institutions that never should have been destroyed. And the — we also saw, in 1998, the whole financial system almost become paralyzed, particularly in the credit markets, you know, by the action of a firm, which was not solely based on derivatives, but would not have gotten into as much trouble as it did without derivatives. So it's a subject that no one quite knows what to do with. Charlie and I would not know how to regulate it, but we think we have had some experience in seeing both the firm's specific dangers in that field, and we think we have some insight into the systemic problems that could arise. And you know, that people really — they don't want to think about it until it happens. But there are some things in the financial world that are better thought of before they happen, even if they're low probabilities. And we're thinking about low probabilities all the time, in terms of Berkshire. I mean, we don't want anything to go wrong in a big way at Berkshire. And we therefore, I think, think about things that a good many people don't think about — simply because we worry about that. And when we get our social hats on we think about it in terms of something like derivatives for financial systems of the world. And we have had some experience at both Salomon and at Gen Re. And Charlie was on the audit committee at Salomon, and he saw some things in the audit committee in relationship to trading itself, and derivatives in particularly, that made him wonder why in the world people were doing these sort of things. I'll let Charlie expand on that.

查理·芒格是的,在工程领域,人们会在系统中设置很大的安全边际——核电站是极端的例子。而在金融世界的衍生品中,好像没人关心安全。他们只是让它在使用量、交易数量和交易规模上不断膨胀。这种膨胀被虚假的会计助长,人们假装赚钱,实际上并没有。我认为那非常危险,我比沃伦更悲观,如果我再活五到十年,我们没出现某种重大爆炸,我会感到惊讶。

CHARLIE MUNGERYeah, in engineering, people put big margins of safety into systems — atomic power plants being the extreme example. And in the financial world, in derivatives, it's as though nobody gave a damn about safety. And they just let it balloon, and balloon, and balloon in usage, and number of trades, and size of trades. And that ballooning is aided by this false accounting, where people are pretending to make money they're not really making. I regard that as very dangerous, and I'm more negative than Warren in the sense that I'll be amazed, if I live another five or 10 years, if we don't have some significant blow-up.

沃伦·巴菲特它们一直被宣传——有时相当突出地宣传——说它们为系统参与者分散风险,降低系统风险。我要说的是,我认为它们早就越过了降低系统风险的那个点,现在它们增加了风险。因为事实是,可口可乐公司无法承受它所面临的外汇风险或利率风险之类的东西。但当可口可乐公司开始转移这些风险,世界上每一家其他大公司也这么做——只与相对较少的交易对手打交道时,你现在就加剧了系统中存在的风险。你根本没有分散风险,你只是转移了它,而且转移到了极少数参与者手中。这些参与者之间存在着巨大的相互依赖关系,在某种程度上,央行和类似机构也容易受到这些机构弱点的冲击。当查理和我在所罗门时,你知道,他们讨厌我们提起——所以我们也没提——“大到不能倒”这个话题。但事实是,如果那时所罗门倒闭了,对体系其他部分的影响很可能相当严重。可能——谁知道具体会怎样?但可能相当严重。当你把风险集中在高杠杆的机构中,而这些机构又与少数其他类似机构交织在一起——都承担着相同的风险,交易部门都有相同的动机——去接手越来越复杂的东西,因为可以立即计入更多利润——你就是在招致危险。这就是我这次写衍生品的原因。这不是预测,而是警告。

WARREN BUFFETTThey've been advertised, and sometimes in a fairly prominent way — they've been advertised as shedding risk for participants in the system, and reducing risk for the system. And I would say that I think they have long crossed the point where they decrease risk to the system, and now they enhance risk. Because you have — the truth is, the Coca-Cola Company couldn't bear the foreign exchange risk that they run, or the interest rate risk that they run, and all of that sort of thing. But when the Coca-Cola Company starts laying those off, and every other company in the world — major company — does with just a relatively few players, you have now intensified the risk that exists in the system. You have not shed risk at all, you have transferred it, and you have transferred it to very few players. And those players have huge interdependencies with each other, and to some extent, central banks and all of those similar institutions are vulnerable to the weaknesses of those institutions. When Charlie and I were at Salomon, you know, they hated it if we brought up — and so therefore, we didn't do it — that we were too big to fail. But the truth was that if Salomon failed at that time, the problems for the rest of the system could well have been significant. They might’ve been — who knows exactly what they would have been? But they could have been quite significant. And when you start concentrating risks in institutions which are highly leveraged, and who intersect with a few other institutions like that — all bearing same risks, all having the same motivations in the trading departments — to take on more and more esoteric things because they can book more and more immediate profits, you are courting danger. And that's why I wrote about it this time. And I — it's not a prediction, it's a warning.

管理者爱的是业务还是钱?

Do managers love the business or the money?

沃伦·巴菲特第 10 个问题,之后我们午休。

WARREN BUFFETTNumber 10, and then we will break for lunch right after this.

现场股东早上好,我叫何南,来自加利福尼亚州旧金山。我的问题分两部分,关于你们如何评估管理者。在年报中,你们写道,伯克希尔·哈撒韦拥有从“不错到卓越”的企业,而雇佣的管理者则是从“卓越到更为卓越”,我们对此心存感激。当您聘用一位管理者,或是评估一家您有意收购的企业的管理团队时,您看重哪些品质?而你们的一些管理者是白手起家的企业家,创业之初商业模式尚未得到验证;另一些则在接手时企业已然表现不俗。那么,一位优秀企业家所具备的气质,与一位能够出色运营成熟企业、但或许无法从零起步、不断摸索商业模式直至走向成功的管理者相比,有何不同?

AUDIENCE MEMBERGood morning, my name is Ho Nam from San Francisco, California. I have a two-part question regarding how you evaluate your managers. In your annual report, you wrote that Berkshire Hathaway owns "good to great" businesses and employs "great to great" managers, and we're thankful for that. When you hire a manager, or are evaluating the management team of a business you're thinking about buying, what are the qualities you look for? And some of your managers were entrepreneurs who started their businesses from scratch when their business models were unproven, and some of them took over businesses that were already performing well when they took charge. What are the qualities of a great entrepreneur that might be different from those of a manager who can be great at running a company that's established, but may not be able to start a business from scratch and tinker around with a business model and figure out how to make it successful?

沃伦·巴菲特是的,我们钟爱那些对自己事业抱有热忱的管理者。当我们收购一家企业时,必须问自己:“他们爱的是钱,还是爱这份事业?”如果爱钱,那也无可厚非,但他们很可能一两年后就不会再替我们打理这家企业了。我觉得一个区别在于,那些亲手缔造企业的人,也就是企业家,平均而言,对事业的热情程度,可能远高于一个几年前才被引进、心里盘算着过几年转手卖掉企业赚一笔就走的人。当然——两种情形都有例外。但我们从那些本质上像我热爱伯克希尔一样热爱自己事业的企业家身上,获得了极好的运气。我是说,他们绝不会坐视自己的企业出事。他们能够——你知道,要是我打算在他们的经营上搞砸什么事,他们会直接让我别插手,而且他们并不把企业视作——从某种意义上讲,我是说,他们清楚自己是伯克希尔的一分子。但他们几乎带着某种护犊之情,仍将其视为己出——我们就喜欢这样。而且,我们一眼就能认出来,也能避得开。我们从未——前几天我刚收到一份投行发来的材料,说有人想转卖几年前买下的一家公司。哎,他们很可能没在数字上动过什么手脚,或者正试图脱手,我是说,你知道,对他们来说那不过是块肉罢了。如果对他们而言只是块肉,那我拿来又有什么用?所以——如果我们对他们的事业热忱判断无误,他们就会继续经营下去——哪怕他们银行里已经存了一大笔钱——他们会继续替我们经营这些企业,因为他们深爱着这份事业。他们的驱动力确实与我别无二致。你知道,我拿多少报酬都毫无分别。在我心目中,我的个人认同感是与伯克希尔的表现紧紧相连的。我其实并不在意外界如何看待伯克希尔的表现。换句话说,几年前我们看起来与市场格格不入的时候,那对我来说确实没什么影响,只要我自己对伯克希尔的进展感到满意就行。但我确实——你知道,那正是我衡量自己每天所做之事的标准——我不看股价,我看的是企业内部的经营动态。而我们——我们正有这样一批管理者,而且——我认为,在这个国家,不可能有任何公司——在我看来,如果真能找到什么方法来衡量经营企业时投入的热忱,我不认为有哪家公司能望其项背,比得上我们千辛万苦在伯克希尔汇集起来的这等热忱。这是多年来无心插柳的结果,但它确实近乎独一无二。我认为它就是独一无二的。查理?

WARREN BUFFETTYeah, well we love managers that have a passion for their business. And when we're buying a business we have to ask ourselves, "Do they love the money or do they love the business?" If they love the money, there's nothing wrong with that, but they probably wouldn't be running the business for us a year or two down the road. I think one difference is that people that create their own businesses, the entrepreneurs, probably, on average would have a significantly greater degree of passion for those businesses than somebody that was just brought in a few years ago and sees themselves as making a profit in a few years on reselling the business and leaving. I — you'll find exceptions in both camps. But we've had terrific luck with the entrepreneurs who basically love their businesses the way I love Berkshire. I mean, they are not going to let anything happen to their businesses. They can — you know, they'll tell me to butt out if I'm going to screw up something in their operations, and they don't regard them — I mean, in a certain sense, I mean, they know they're part of Berkshire. But they regard them in a certain jealousy, almost, as being their businesses, and we love it that way. And you know, we can spot it when we see it. And we also can avoid it. We have never — I just got one in the other day, something from an investment banker on somebody that wants to resell a business they bought a few years ago. Well you know, the chances that they haven't doctored up the figures in some way or are trying to sell, I mean, you know, they're — it's a piece of meat to them. And if it's a piece of meat to them, you know, what am I going to do with it? So we — if we make the proper judgment about the passion they have for their business, they’re going to keep running — they may have a lot of money in the bank — but they're going to keep running the businesses for us, because they love those businesses. And they really are motivated the same way I am. You know, it wouldn't make any difference what I get paid, you know. I'm identified, in my own mind, with how Berkshire does. I really don't care how the rest of the world thinks about how Berkshire's doing. I mean, in other words, when we looked like we were out of step a few years ago, that really doesn't make any difference to me, as long as I feel OK about how Berkshire is doing. But I do — you know, that's how I measure what I'm doing every day — not by the price of the stock, but by what's going on in the business. And that's what — we have a group of managers like that, and there — I don’t think there’s — well, there can't be a company in the country, in my view, that, if you could figure out some way to measure the passion involved, in terms of running their business, I don't think there's anybody that could come close to matching the quantity that we have managed to marshal together at Berkshire. It's been accidental over time, but it's really almost unique. I think it is unique. Charlie?

查理·芒格嗯,很有意思,去想一想究竟什么最为重要:是激情,还是与生俱来的能力?伯克希尔当然满是这样的人,他们对自己所从事的事业爱得格外深沉。而且我认为,激情大概比头脑更为重要。

CHARLIE MUNGERWell, it's very interesting to think about what matters most, the passion or the competence that was borne in? Certainly Berkshire is full of people who have a peculiar amount of passion in their love for their own business. And I would argue that probably the passion is more important than the brainpower.

沃伦·巴菲特是啊,但等他们走到我们面前时,光有激情没有能力是走不到我们这儿的。我是说,他们能够走到这里,本身就是能力的证明,但问题在于,在某种程度上他们渴望的是金钱还是事业。他们都喜欢钱,原因之一是——部分在于钱能让他们把自己深爱的企业做得更大。但我们不会——当我们着手为一家企业投入巨资时,是不太可能遇到一个空有激情却无能的管理者的。他们早就在漫长的过程里被淘汰出局了。所以我不必去做这种淘汰,但我确实需要剔除那些打算兑现大笔酬劳便抽身另谋高就的人。正如我所说,在这一点上我们的运气极佳。但我们也实实在在——我是说,我们见过许多许多的企业,其所有者——通常是被金融操盘手之类的人所拥有,那里头的情形一目了然,他们进场,加足杠杆,在会计上做花样。这等伎俩差不多已经玩到头了,于是他们想卖掉。够有意思的是,相当常见的情况是,这些企业是由——另一批金融操盘手买下,他们以为自己能把这套把戏再玩一遍。

WARREN BUFFETTYeah, and by the time they get to us, if they were passionate but incompetent, they don't get to us. I mean, they're not going to be there unless they're competent, but the question is whether they had a passion for money or a passion for their business, to some degree. And they all like money, and the reason — and they like it, partly, because it enables them to build the business they love. But they don't — we're not going to see an incompetent, but passionate, manager by the time we start laying out a lot of money for a business. They got weeded out a long time ago. So I don't have to weed those out, but I do have to weed out the ones who want to cash a big paycheck and go off and do something else at some time. And like I say, we've had great luck at that. But we have literally — I mean, we see lots and lots of businesses owned by — usually owned — by financial operator types, where it's absolutely clear that, you know, they have come in, they've leveraged it up, they've played games with the accounting. They — that has about run out, you know, and they want to sell it. And interestingly enough, fairly often, those are built by — bought by — other financial operators who think they're going to play the game a second time.